Lead Product Manager

Posted Yesterday
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Hiring Remotely in İstanbul, Fatih, İstanbul
In-Office or Remote
Mid level
Marketing Tech • Software • Conversational AI • Generative AI
The #1 platform that brings everything marketing and customer engagement teams need in one place, to become unstoppable.
The Role
The Lead Product Manager will guide product teams, manage PMs, develop strategies for growth, and ensure effective product development while fostering communication and teamwork.
Summary Generated by Built In
Before jumping into all the information about the role and what you can bring to the table, let us introduce ourselves real quick.

About us

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. 

Our story began with six desks and a vision to create a single platform to make industry-first technologies and emerging channels accessible to marketers worldwide. Today, Insider One is powered by 1,500+ team members representing 50+ nationalities across 30+ offices.  With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. 

We recently raised one of the largest funding rounds in the industry, a $500M Series E led by General Atlantic. We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst, and trusted by 2000+ customers from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Nike, L’Oreal, Singapore Airlines, Nestlé, Nissan, Lenovo, Puma, IKEA, Allianz, Domino's, and the list goes on.

Insider One was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world. Loved by customers, recognized by analysts, we are the only vendor recognized as the #1 leader in all the capabilities marketing and customer engagement teams need. Don’t just take our word for it — see for yourself. We consistently outperform and continue our leadership, and the results speak for themselves.

From day one, Insider One’s mission has not only been to build a world-class product company, but also to create one of the most socially progressive technology communities in the world. Through our social responsibility initiatives like 100 Social Responsibility Projects, AI Training for Teachers, Code Academy, SheCodes, SheLeads, and SheMarkables, our community has committed to scaling its impact on our communities across 30+ countries, driving initiatives in health, education, farming, animal rights, and increasing women’s representation in STEM.

Behind all these achievements is an exceptionally talented, visionary team of overachievers that moves fast and agile, creating cutting-edge products, and focuses on making an impact. If you want to be a part of this journey, just keep reading.


We are looking for a Lead Product Manager who wants to make the dream a reality.
 
What is our mission?
 
We are visionaries who guide new product ideas. We are setting the vision for our growing family of products. We use data, research, strategy, and empathy to guide development and design teams toward a common goal since we believe that only our products can alter Insider`s destiny. We are Insider’s innovators, our impact starts on day one, and our mission is to prove that break-through products can be created outside Silicon Valley.
 
What are we offering?
 
Impact; be a part of a world-class product team where we constantly get challenged with new things and the results of our actions create an impact for hundreds of millions of users every day.
Personal Growth; work closely with some of the best people in their fields, join tons of different training like sales, design, customer communication. Develop the skills that you need to become an even more successful product manager.
Experience; get important responsibilities, learn from your mistakes without getting blamed, watch experienced people work on complex matters, gain one of the most important things, experience.
Delight; make tough decisions, release new features, create innovating products which bring ease and joy to the life of many individuals who use them.
Community; surround yourself with great people who constantly help each other and push each other to be better, join many different events, and become a part of the Insider Community.
 
What are we searching for?
 
Leadership, you can make decisions and set direction while motivating and inspiring people around you to follow you in that direction.
Communication, you serve as the diplomat of the team, you can transmit complex information to different audiences clearly and you are talented in reaching the information you need on the people you are talking to.
Problem Solving, you are a natural-born problem solver, finding solutions to complex problems motivate and excite you, and at that moment when you solve the problem, feeling that sense of accomplishment is worth all the effort.
Teamwork, you are easily able to work with people around you, help them when they need, give or take constructive feedback, despite any personal conflict between you and them. 
Listening, despite the fact that communicating effectively is extremely important, you should also be able to gather information from many sources around you to help you make better-informed decisions on guiding and improving your products and services.
Entrepreneurial Spirit, rather than waiting to adapt to change, you are actively seeking out change. You have a mindset that embraces critical questioning, innovation, and improvement. You can see the big picture, you are willing to take risks, you constantly seek new opportunities for innovation and you take ownership and pride in what you do. What are you going to do?

As a Lead Product Manager in Insider One day in and day out you;

  • will lead the product line together with the Product Managers.
  • will recruit, onboard, and manage Product Managers, including performance monitoring, mentoring, career development, and training.
  • will plan and execute team growth by identifying hiring needs, defining roles, and scaling the product organization in line with business priorities.
  • will actively engage with the team to support retention by maintaining strong communication, understanding individual and team needs, defining action plans, and following up on them.
  • will ensure new joiners across the product organization (PMs, QA, Designers, Developers) are onboarded effectively, with clear responsibilities, proper tooling access, and well-structured onboarding plans.
  • will monitor market conditions and evolving customer requirements to develop strategies for business growth, set clear goals, and implement them effectively while considering future technologies, competitor offerings, and regulatory changes.
  • will work closely with Product Design and Development teams to make tactical decisions and create innovative solutions for complex problems.
  • will execute and monitor cross-functional product development projects.
  • will establish and maintain effective product development lifecycle processes.
  • will set, track, and deliver OKRs for the product, regularly reviewing business goals and taking corrective actions when needed.

We want you to join us while we are taking a step into the future if you:

  • have 3+ years of hands-on product management and 2+ years of team leadership experience
  • have proven experience establishing strong working relationships with a cross-functional environment and clients
  • have a real passion for great UX design and problem-solving
  • have the ability to manage complex initiatives in a self-driven manner
  • have a proven track record of delivering end-to-end, user-centered products
  • have good English and Turkish communication skills with cross-functional teams
  • have the ability to communicate with the engineering team on tactical technical decisions
  • have prior hands-on experience with Agile Development

While exporting our technology to the world, we offer you:

  • “Keynote Sessions” with famous and groundbreaking people from the software world and many events where groundbreaking ideas are discussed,
  • “PM Academy” in which experienced Insiders & our VP of Product talks about our best practices & share know-how
  • Product Training we organize inside that makes sure everyone is up-to-date about our products, updates & so much more
  • Free access to the essentials such as Laracast, Egghead, LinkedIn Learning, Blinkist, Masterclass, and Spotify
  • A chance to become a Shareowner with the "Shareowner System" that we offer to all Insiders who meet certain criteria
  • Inclusive Private Health Insurance
  • Smart Work Model side benefits to support food and bill expenses,
  • the infamous team activities that are bursting with fun

We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.

Please follow Insider One on LinkedIn, Instagram, X, Facebook and Medium!

Top Skills

Agile Development
Ux Design
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The Company
1,512 Employees
Year Founded: 2012

What We Do

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience, proven in fifteen industries and more than 30 countries for more than a decade, to help teams be first, be focused, and be progressive, redefining what it means to lead in customer engagement. Trusted by 2,000+ customers, including some of the world’s most loved brands like Samsung, L’Oréal, Unilever, Allianz, ING Group, Toyota, Singapore Airlines, and GAP, to accelerate growth, build customer love, and become a market leader. Loved by customers, recognized by analysts, Insider One is the only vendor recognized as the #1 leader in all the capabilities marketing and customer engagement teams need, including AI, Customer Data Management, Cross-Channel Journey Orchestration, and Personalization, offering brands unrivaled product excellence within a single consolidated platform. Accolades include: - Leader in the IDC MarketScape: Worldwide AI-Enabled Marketing Platforms for Enterprise Companies 2025 - Leader in the Gartner Magic Quadrant for Personalization Engines, 2025 - #1 Customer Choice: 2025 Gartner Voice of the Customer for Personalization Engines - Leader in the Forrester Wave for Experience Optimization Platforms, Q4 2024 - The Gartner Customers’ Choice for Multichannel Marketing Hubs in 2025 - The #1 G2 Leader in 11 categories, including CDP, Personalization Engines, Mobile Marketing, Customer Journey Analytics, SMS Marketing, WhatsApp Marketing, eCommerce Search, and eCommerce Personalization, with a perfect 100/100 user satisfaction score.

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