Lead Generation Coordinator

Posted 12 Hours Ago
Be an Early Applicant
Atlanta, GA
Junior
Manufacturing
The Role
The Lead Generation Specialist is tasked with creating new business opportunities, identifying key contacts, qualifying marketing leads, and facilitating connections between potential customers and the sales team. Responsibilities include conducting research, following up on leads, customizing solutions, and reporting results to the Marketing Director.
Summary Generated by Built In

Location Address:

2500 Windy Ridge Parkway, Atlanta, Georgia 30339

Work Shift:

8hr-1st Shift (United States of America)

As an Lead Generation Coordinator, you will play a crucial role in identifying and generating new business opportunities for our sales team. You will be responsible for researching potential customers, initiating contact, and nurturing leads through various channels. This position offers great growth potential and the chance to develop valuable skills in sales, marketing, and customer relationship management.

Research and Identify Leads: 

  • Conduct market research to identify potential customers and key decision-makers. 

  • Utilize various tools and platforms to gather contact information and insights. 

Outreach and Engagement: 

  • Initiate contact with potential customers through email, phone calls, social media, and other communication channels. 

  • Craft compelling and personalized messages to engage prospects and generate interest. 

Qualify Leads: 

  • Assess the needs and interests of potential customers to determine their fit for our products/services. 

  • Maintain accurate and detailed records of interactions and lead information in the CRM system. 

Collaborate with Sales Team: 

  • Work closely with the sales team to ensure smooth handoff of qualified leads. 

  • Provide insights and feedback to help improve lead generation strategies and processes. 

Track and Report: 

  • Monitor and report on lead generation activities, results, and key performance metrics. 

  • Continuously analyze and optimize lead generation efforts to achieve targets. 

 

Qualifications: 

  • Associate’s degree in Marketing, Business, Communications, or a related field (or equivalent work experience). 

  • Excellent communication skills, both written and verbal. 

  • Strong research and analytical skills. 

  • Self-motivated with a proactive attitude and the ability to work independently. 

  • Basic understanding of sales and marketing principles. 

  • Familiarity with CRM software and lead generation tools is a plus. 

  • Ability to handle rejection and maintain a positive attitude. 

Preferred: 

  • Bachelor’s degree 

Altium Packaging, Our Culture Differentiates Us!
 

We incorporate our Guiding Principles into all aspects and at all levels of the organization and use them as a framework for decision-making. We believe our Guiding Principles foster a culture of excellence that benefits both employees and customers.

Our Guiding Principles

  • Act with Integrity & in Compliance
  • Drive Value Creation
  • Be Disciplined Entrepreneurs
  • Focus on the Customer
  • Act with Humility
  • Treat others with Dignity and Respect
  • Seeking Fulfillment in your Work

We Believe in Rewarding our Most Important Resource – Our People! 
 
We show our commitment to Total Rewards by providing a competitive, comprehensive benefits package. In addition to medical, dental and vision plans, company holidays and vacation days, tuition reimbursement, learning and training opportunities, bonus potential, and a 401(k) plan with company contributions, Altium Packaging locations offer rewards and recognition programs and opportunities to make a difference in the community.
 

EEO Statement
 

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.
 

Take your career to the next level at Altium Packaging!

Top Skills

CRM
Excel
The Company
Atlanta, Georgia
1,670 Employees
On-site Workplace

What We Do

Altium Packaging is the leading customer-centric packaging solutions provider that helps you build your business and elevate your brand to the next level. We are supported by a network of plants throughout the U.S. and Canada and 100 years of quality and service. With the combination of our state-of-the-art design center, our dedication to innovation, customized products and patented processes, our team of over 3,000 associates are all committed to meeting and anticipating market and customer needs.

Altium Packaging offers more than a career; it is also "home"​ to more than 3,000 team members. Altium's commitment to excellence extends from our family of employees to our valued clients and is the reason why leading companies around the country have confidence in our innovation, and unsurpassed quality and service.

Visit www.altiumpkg.com for your next successful career move today

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