Lead Generation Specialist

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Carrollton, TX, USA
In-Office
Mid level
Professional Services • Real Estate • Hospitality
The Role
Generates qualified leads for multifamily renovation and restoration projects through cold calling, email campaigns, networking, referrals, industry events, and trade shows. Maintains CRM records, researches prospects and market trends, supports promotional and social media efforts, coordinates events, and hands off qualified opportunities to account executives. Requires collaboration with sales leadership and internal teams, strong communication, organization, and occasional U.S. travel.
Summary Generated by Built In

Description

About the company

Renu, LLC is a turn-key renovation and restoration contractor serving the multifamily housing and hospitality and commercial industries. We specialize in full interior and exterior projects. Renu, LLC is based in Texas and provides services throughout the country.

At Renu, LLC, we lead from every seat. Our ideal team members are self-starters that embrace ambiguity, think big, and bring their own uncompromising standards of excellence.

What You Will Be Doing

As the Lead Generation Specialist, you will focus on developing strong client relationships and driving lead generation efforts. The Lead Generation Specialist will work closely with the VP of Sales, Director of Business Development, and our Account Executives on identifying and initiating client relationships for Multifamily Renovations and Restoration projects.  

Essential Duties & Responsibilities

  • Develop and maintain strong relationships with prospective and existing clients, with a goal of successful hand off to National Account Executive. 
  • Generate qualified leads through cold calling, email campaigns, networking, referrals, and industry events. 
  • Maintain accurate tracking of all leads, prospects, and client activity within CRM. 
  • Work closely with the VP of Sales and Director of Business Development to support growth initiatives. 
  • Manage multiple priorities while maintaining strong organization and attention to detail.
  • Collaborate with internal departments to support client needs and communication. 
  • Research prospective clients, analyze data and market trends, and identify new business opportunities to support lead generation efforts. 
  • Collaborate with internal teams to develop promotional materials, event coordination, and trade show booth and display designs. 
  • Coordinate and assist with planning trade shows, including scheduling and ordering approved services required for trade shows and special events. 
  • Responsible for attending and developing lead opportunities at trade shows and special events when assigned. 
  • Support social media engagement and promotional content to enhance brand visibility and lead generation efforts. 
  • Represent the Company professionally and report activities that may negatively impact goals and objectives to the VP of Sales. 
  • Perform additional duties as assigned.

Qualifications and Requirements

  • 3-5 years of professional sales or business development experience required.
  • Bachelor's degree in Business Administration, Marketing or related field preferred.
  • Must understand construction materials, restoration, and renovation processes.
  • Must have reliable transportation.
  • Some weekends are required when necessary.
  • Proficient with Microsoft Word, Excel, and familiar with CRM platforms.
  • Detail-oriented, excellent written, and verbal communication skills.
  • Self-starter, embrace ambiguity, and uncompromising standards of excellence.
  • Occasional travel within the United States for trade shows.

Benefits

  • Medical, Dental and Vision Insurance
  • 401k with Employer Match
  • Life and AD&D Insurance
  • Short-Term & Long-Term Disability Insurance
  • Critical Illness and Hospital Indemnity
  • Flexible Spending Account (FSA) options
  • Employee Assistance Program (EAP)
  • Paid Time Off (PTO)
  • Bi-weekly Phone and Data Stipend

Physical Requirements

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to stand; walk; sit; use hands to finger, handle, or feel objects, or controls; reach with hands and arms; climb stairs; balance; stoop, kneel, or crouch; and talk or hear. The employee must occasionally manually lift or move up to 50 pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

Skills Required

  • 3-5 years of professional sales or business development experience
  • Bachelor’s degree in Business Administration, Marketing, or a related field
  • Understanding of construction materials, restoration, and renovation processes
  • Reliable transportation
  • Availability to work some weekends when necessary
  • Proficiency with Microsoft Word and Microsoft Excel
  • Familiarity with CRM platforms
  • Excellent written and verbal communication skills
  • Occasional travel within the United States for trade shows

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The Company

What We Do

Renu Inc. is a national turnkey renovation and restoration general contractor serving the multifamily housing, hospitality, and commercial industries. The company specializes in full interior and exterior projects, including adaptive reuse to convert nonresidential properties into residential assets. They also provide comprehensive emergency restoration services for water, fire, and storm damage across various U.S. locations, focusing on maximizing ROI and property value for owners and operators.

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