Lead Generation Specialist

Posted 6 Hours Ago
Be an Early Applicant
Hiring Remotely in IND
Remote
Mid level
Artificial Intelligence • Big Data • Cloud • Consulting
The Role
Generate qualified B2B leads for IT, analytics, and AI SaaS offerings by researching prospects, building targeted lists, and conducting cold outreach through email, LinkedIn, and WhatsApp. Qualify inbound leads, schedule sales meetings and demos, maintain CRM records, collaborate on campaigns, personalize outreach using industry research, and report on lead metrics and conversion performance.
Summary Generated by Built In

This is a remote position.

Position: Lead Generation Specialist

Experience: 3-6 years

Geography -> Experience in geo’s like- US, MENA, Africa.

Location: Remote

Department: Sales & Business Development

Reports To: Sales/Partnerships Lead or Head of Growth

Key Responsibilities

  • Prior experience in IT / Analytics / AI SaaS or related B2B industries. -> Identify and research potential clients across industries (e.g., Pharma, Manufacturing, BFSI, Retail, Logistics/Supply Chains etc.).
  • Use platforms like LinkedIn Sales Navigator, Lusha, Apollo, ZoomInfo, HubSpot, or similar tools to build prospect lists.
  • Run cold outreach campaigns via email, LinkedIn, and WhatsApp to generate qualified leads.
  • Collaborate with the marketing team to execute lead-generation campaigns and follow up with event leads.
  • Qualify inbound leads and schedule introductory meetings/demos for the sales team.
  • Maintain lead information and track activity using CRM (HubSpot preferred).
  • Create weekly and monthly reports on lead metrics and conversion performance.
  • Research industry trends and decision-makers to personalize outreach.



Requirements

Required Skills

  • Strong communication and written skills (English proficiency a must).
  • Prior experience in IT / Analytics / AI SaaS or related B2B industries.
  • Hands-on experience with LinkedIn, HubSpot CRM, Apollo, Mailchimp, or similar platforms.
  • Knowledge of B2B sales processes, buyer personas and deal progression & management.
  • Analytical mindset for monitoring campaign metrics.
  • Self-motivated, detail-oriented, and goal-driven.

Good-to-Have

·       Prior experience in IT / Analytics / AI SaaS or related B2B industries.

·       Understanding of data enrichment and segmentation tools.

·       Familiarity with content-based outreach (e.g., case studies, whitepapers) and account/vertical based marketing & prospect outreach strategy.



Skills Required

  • 3-6 years of experience
  • Experience in IT, analytics, AI SaaS, or related B2B industries
  • Experience across geographies such as the US, MENA, or Africa
  • Strong communication and written English skills
  • Hands-on experience with LinkedIn, HubSpot CRM, Apollo, Mailchimp, or similar platforms
  • Knowledge of B2B sales processes, buyer personas, deal progression, and deal management
  • Analytical mindset for monitoring campaign metrics
  • Self-motivated, detail-oriented, and goal-driven work style
  • Understanding of data enrichment and segmentation tools
  • Familiarity with content-based outreach and account or vertical-based marketing strategies
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The Company
45 Employees
Year Founded: 2014

What We Do

Aptus Data Labs is a global data engineering and AI consulting company helping enterprises modernize their data landscapes, accelerate AI adoption, and build scalable digital and product capabilities. Its expertise spans artificial intelligence, generative AI, data engineering, cloud solutions, and industry platforms, supporting organizations in pharmaceuticals, financial services, manufacturing, supply chain, retail, consumer packaged goods, and technology.

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