Lead - Field Marketing

Posted 18 Days Ago
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Bengaluru, Bengaluru Urban, Karnataka
In-Office
Senior level
Artificial Intelligence • Software
The Role
The Lead - Field Marketing at CloudSEK drives regional marketing execution, focusing on pipeline acceleration and building relationships with security leaders. Responsibilities include planning field programs, executing account-based strategies, overseeing events, and collaborating with sales and marketing teams for measurable revenue impact.
Summary Generated by Built In

WHO ARE WE?

We are a bunch of super enthusiastic, passionate, and highly driven people, working to achieve a common goal! We believe that work and the workplace should be joyful and always buzzing with energy!

CloudSEK, one of India’s most trusted Cyber security product companies, is on a mission to build the world’s fastest and most reliable AI technology that identifies and resolves digital threats in real-time. The central proposition is leveraging Artificial Intelligence and Machine Learning to create a quick and reliable analysis and alert system that provides rapid detection across multiple internet sources, precise threat analysis, and prompt resolution with minimal human intervention.

Founded in 2015, headquartered at Singapore, we are proud to say that we’ve grown at a frenetic pace and have been able to achieve some accolades along the way, including:

CloudSEK’s Product Suite:

  • CloudSEK XVigil constantly maps a customer’s digital assets, identifies threats and enriches them with cyber intelligence, and then provides workflows to manage and remediate all identified threats including takedown support.
  • A powerful Attack Surface Monitoring tool that gives visibility and intelligence on customers’ attack surfaces. CloudSEK's BeVigil uses a combination of Mobile, Web, Network and Encryption Scanners to map and protect known and unknown assets.
  • CloudSEK’s Contextual AI SVigil identifies software supply chain risks by monitoring Software, Cloud Services, and third-party dependencies.

Key Milestones:

  • 2016: Launched our first product.
  • 2018: Secured Pre-series A funding.
  • 2019: Expanded operations to India, Southeast Asia, and the Americas.
  • 2020: Won the NASSCOM-DSCI Excellence Award for Security Product Company of the Year.
  • 2021: Raised $7M in Series A funding led by MassMutual Ventures.
  • Awards & Recognition: Won NetApp Excellerator's "Best Growth Strategy Award," CloudSEK XVigil joined NVIDIA Inception Program, and won the NASSCOM Emerge 50 Cybersecurity Award.
  • 2025: Secured $19 million in funding led by Tenacity Ventures, Commvault.

Job Description:

As a Lead - Field Marketing at CloudSEK, you will drive regional go-to-market execution through high-impact field programs, strategic account engagement, and community-led initiatives. This role focuses on accelerating pipeline for priority accounts, building meaningful relationships with security leaders, and delivering measurable revenue impact — not vanity metrics.

You will work closely with Sales, Product Marketing, Partner Marketing, and Marketing Operations to design experiences that resonate with CISOs and senior security stakeholders across regions such as APAC and EMEA.

Key Responsibilities:

Regional Field GTM Execution

  • Plan and execute region-specific field marketing programs aligned with revenue targets.
  • Design high-impact, non-generic experiences such as:
  • CISO dinners
  • Closed-door executive roundtables
  • Founder-led meetups
  • Work with regional sales leaders to prioritize key cities, countries, and target accounts.

Account-Based & Pipeline Acceleration Programs

  • Execute ABM-driven field plays for the top 100–200 strategic accounts.
  • Partner with Account Executives to:
  • Influence active opportunities
  • Accelerate late-stage pipeline
  • Support POCs through in-person trust-building initiatives
  • Own event-to-opportunity follow-up orchestration to ensure tangible business outcomes.

Event & Community Innovation

  • Experiment with innovative event formats such as salons, invite-only forums, security breakfasts, and micro-events.
  • Build long-term regional security communities instead of one-off events.
  • Bring fresh, unconventional ideas tailored to APAC and EMEA buying behaviors and cultures.

Cross-Functional Collaboration

  • Sales: Weekly planning, account mapping, and deal strategy alignment
  • Product Marketing: Align on messaging, narratives, demo storylines, and agendas
  • Partner Marketing: Co-host selective regional partner events
  • Marketing Operations: Ensure strong Salesforce hygiene, ROI tracking, and attribution

Ownership Mindset & Metrics

  • Own event ROI end-to-end with a strong focus on business impact.
  • Track and optimize performance based on:
  • Pipeline influenced
  • Deals accelerated
  • Engagement quality (not footfall)
  • Continuously iterate and improve formats based on performance insights.

Qualifications

  • 5–7 years of experience in field marketing, GTM, ABM, or revenue-focused marketing roles (B2B SaaS preferred).
  • Strong experience working closely with sales teams and driving pipeline impact.
  • Proven ability to design and execute high-quality executive-level events and experiences.
  • Experience engaging with senior stakeholders such as CISOs, VPs, and CXOs.
  • Data-driven mindset with experience tracking ROI, pipeline influence, and attribution.
  • Excellent communication, stakeholder management, and collaboration skills.
  • High ownership mindset with the ability to work independently in fast-paced environments.

Benefits of Joining CloudSEK

We provide an environment where you can develop and enhance your skills while delivering meaningful work that matters. You’ll be rewarded a competitive salary as well as a full spectrum of generous perks and incentives which include:

  • Flexible working hours.
  • Food, unlimited snacks and drinks are all available while at office.

And, the finest part is yet to come! Every now and then we ensure to unwind and have a good time together, which involves games, fun, and soulful music. Feel free to show off your artistic side here!

CloudSEK is an equal opportunity employer and is committed to building a diverse and inclusive workplace. We encourage candidates from all backgrounds to apply.


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The Company
162 Employees
Year Founded: 2015

What We Do

CloudSEK is an Artificial Intelligence powered Digital Risk Management enterprise.

HQ: Singapore

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