Lead Digital Product Manager, Authentication & Digital Identity

Posted Yesterday
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San Francisco, CA, USA
Hybrid
119K-224K Annually
Senior level
Fintech • Financial Services
Wells Fargo: Tech-powered. Innovation-led. We're transforming financial services.
The Role
Own authentication and digital identity capabilities from discovery through production and optimization. Translate strategy into roadmaps, requirements, customer journeys, and measurable outcomes while partnering with engineering, architecture, cybersecurity, fraud, risk, design, and operations. Deliver capabilities such as passkeys, MFA, biometrics, device trust, and adaptive authentication. Monitor product-health metrics, customer friction, adoption, fraud effectiveness, and reliability to prioritize improvements and communicate results to senior stakeholders.
Summary Generated by Built In
About this role:
Wells Fargo is seeking a Lead Digital Product Manager to own and deliver major capabilities within our Next Generation Authentication transformation, helping create secure, low-friction authentication experiences across digital channels.
This role is intended for an experienced product manager who has successfully delivered authentication, identity, IAM/CIAM, or security capabilities and understands how authentication solutions move from strategy and architecture into production.
Working with the Senior Lead Digital Product Manager, you will translate the Vantage authentication strategy into executable product roadmaps, requirements, customer journeys, platform capabilities, and measurable outcomes.
The authentication ecosystem is rapidly moving toward stronger, phishing-resistant and more seamless experiences. This role will be directly responsible for turning that strategy into working capabilities used by customers.
You will help deliver the next generation of authentication while improving security, reducing customer friction, and strengthening fraud controls.
In this role, you will:
Authentication Product Delivery
  • Own major authentication capabilities or workstreams from discovery through production implementation and optimization.
  • Translate authentication strategy into detailed roadmaps, requirements, user journeys, acceptance criteria, and measurable outcomes.
  • Partner directly with engineering and architecture throughout design, development, testing, implementation, and production readiness.
  • Manage cross-team dependencies, delivery risks, defects, and implementation decisions.
  • Drive customer and platform adoption following capability launch.
  • Use product-health metrics to identify friction and prioritize improvements.
Authentication & Identity Capabilities
Drive delivery across capabilities that may include:
  • Passkeys/FIDO2/WebAuthn
  • Multi-factor authentication
  • Biometrics
  • Device binding and device trust
  • Token and credential management
  • Adaptive and risk-based authentication
  • Authentication enrollment and recovery
  • Authentication APIs and SDK integrations
  • Partner with cybersecurity, fraud, risk, architecture, and design to ensure capabilities satisfy security, customer experience, regulatory, and fraud-control requirements.
Cross-Functional Execution
  • Serve as the product owner for assigned authentication workstreams.
  • Lead execution across engineering, architecture, fraud, cybersecurity, risk, design, operations, and digital-channel partners.
  • Surface dependencies and risks early and drive issues through resolution.
  • Communicate delivery status, product health, risks, decisions, and outcomes to senior stakeholders.
  • Recommend improvements to authentication strategy based on delivery experience, customer behavior, data, and technology developments.
Product Health & Optimization
  • Establish and monitor metrics including authentication success/failure, adoption, customer friction, abandonment, recovery, fraud effectiveness, and platform reliability.
  • Analyze customer journeys and production performance to identify opportunities for improvement.
  • Use data, experimentation, and customer insight to continuously optimize authentication experiences.
Required Qualifications
  • 5+ years of digital product management experience, or equivalent demonstrated through one or a combination of work experience, training, military experience, or education.
  • 3+ years of experience with authentication, identity, IAM/CIAM, cybersecurity, or related digital-security products.
  • Demonstrated experience taking at least one significant authentication or identity capability from requirements/design through production implementation.
  • Experience partnering directly with engineering and architecture teams to deliver complex technology products.
Desired Qualifications
  • Hands-on product experience with passkeys/FIDO2/WebAuthn, MFA, biometrics, device trust, authentication tokens, or adaptive authentication.
  • Working knowledge of authentication and credential lifecycle concepts including enrollment, authentication, recovery, revocation, and replacement.
  • Experience delivering authentication capabilities across web and/or mobile applications.
  • Familiarity with APIs, SDKs, CIAM/IAM platforms, and authentication integration patterns.
  • Experience with risk-based authentication and fraud signals.
  • Strong experience managing complex cross-functional dependencies.
  • Background in financial services, fintech, cybersecurity, or another highly regulated environment.
  • Strong analytical skills and experience using product-health metrics to drive prioritization and decisions.
Job Expectations:
  • This position is not eligible for Visa sponsorship
  • This position is a hybrid work model. Must be willing to work out of the posted location's office 3 days a week.
Pay Range
Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to demonstrated examples of prior performance, skills, experience, or work location. Employees may also be eligible for incentive opportunities.
$119,000.00 - $224,000.00
Benefits
Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit Benefits - Wells Fargo Jobs for an overview of the following benefit plans and programs offered to employees.
  • Health benefits
  • 401(k) Plan
  • Paid time off
  • Disability benefits
  • Life insurance, critical illness insurance, and accident insurance
  • Parental leave
  • Critical caregiving leave
  • Discounts and savings
  • Commuter benefits
  • Tuition reimbursement
  • Scholarships for dependent children
  • Adoption reimbursement
Posting End Date:
11 Sep 2026
* Job posting may come down early due to volume of applicants.
We Value Equal Opportunity
Wells Fargo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.
Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit's risk appetite and all risk and compliance program requirements.
Applicants with Disabilities
To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo .
Drug and Alcohol Policy
Wells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more.
Wells Fargo Recruitment and Hiring Requirements:
a. Third-Party recordings are prohibited unless authorized by Wells Fargo.
b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.
#BI-Hybrid

Skills Required

  • 5+ years of digital product management experience, or equivalent experience, training, military experience, or education
  • 3+ years of experience with authentication, identity, IAM/CIAM, cybersecurity, or related digital-security products
  • Experience taking at least one significant authentication or identity capability from requirements or design through production implementation
  • Experience partnering directly with engineering and architecture teams to deliver complex technology products

Wells Fargo Compensation & Benefits Highlights

  • Healthcare Strength Health coverage begins on day one with comprehensive medical, dental, and vision options, and the company subsidizes a substantial share of premiums for U.S. employees (varying by compensation band).
  • Retirement Support A robust 401(k) program includes an employer match for eligible employees, with specifics laid out in plan materials and filings.
  • Parental & Family Support Paid parental leave extends up to 16 weeks for eligible primary caregivers, alongside fertility coverage, adoption/surrogacy reimbursement, and lactation support.

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The Company
HQ: San Francisco, CA
205,000 Employees
Year Founded: 1852

What We Do

Wells Fargo & Company (NYSE: WFC) is a leading financial services company that has approximately $2.2 trillion in assets. We provide a diversified set of banking, investment and mortgage products and services, as well as consumer and commercial finance, through our four reportable operating segments: Consumer Banking and Lending, Commercial Banking, Corporate and Investment Banking, and Wealth & Investment Management. Wells Fargo ranked No. 33 on Fortune’s 2025 rankings of America’s largest corporations. Our technology professionals drive innovation, information security, and big data analytics while maintaining a network that handles more than 12 billion customer interactions a year. Join us! Are you looking for more? Find it here. At Wells Fargo, we're more than a financial services leader – we’re a global trailblazer committed to driving innovation, empowering communities, and helping our customers succeed. We believe that a meaningful career is much more than just a job – it’s about finding all of the elements to help you thrive, in one place. Living the Well Life means you’re supported in life, not just work. It means having robust benefits, competitive compensation, and programs designed to help you find work-life balance and well-being. You’ll be rewarded for investing in your community, celebrated for being your authentic self, and empowered to grow. And we’re recognized for it — Wells Fargo continues to rank on the LinkedIn Top Companies lists of best workplaces “to grow your career.” All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic. © 2026 Wells Fargo Bank, N.A. All rights reserved. Member FDIC.

Why Work With Us

We're known for our “Well Life” approach to supporting employees’ career aspirations, work-life balance, and mental and physical health. Wells Fargo continues to rank on the LinkedIn Top Companies lists of best workplaces “to grow your career.”

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