Our mission at Oura is to empower every person to own their inner potential. Our award-winning products help our global community gain a deeper knowledge of their readiness, activity, and sleep quality by using their Oura Ring and its connected app. We've helped millions of people understand and improve their health by providing daily insights and practical steps to inspire healthy lifestyles.
Empowering the world starts with living our values and empowering our team. As a quickly growing company focused on helping people live healthier and happier lives, we ensure that our team members have what they need to do their best work — both in and out of the office.
Reporting to the Principal Counsel, Commercial Legal - Marketing, this role will serve as Lead Counsel, Commercial & Marketing for EMEA and be a key member of Oura’s Legal Team. The role will partner closely with the EMEA Commercial, Sales, Partnerships, Retail and Marketing teams, along with other cross-functional leaders, to support Oura as the company grows and scales across Europe, the Middle East and Africa.The ideal candidate is a seasoned commercial lawyer with substantial in-house and law firm experience advising on and negotiating complex B2B sales, strategic partnerships, and retail and distribution arrangements across EMEA. Beyond commercial transactions, the right candidate will have hands-on experience advising marketing teams on advertising, promotions and consumer-facing campaigns in the UK and EU. The successful candidate will bring strong judgment, credibility with senior stakeholders, and the ability to translate complex legal issues into clear, actionable guidance in a fast-paced, evolving environment.
What You Will Do:- Review, draft and negotiate complex commercial agreements as the lead lawyer supporting the EMEA Commercial and Marketing functions, including enterprise and corporate sales agreements, B2B and channel partnerships, strategic alliances, and co-marketing arrangements.
- Structure and negotiate retail, distribution, reseller, marketplace and e-commerce agreements across EMEA markets.
- Counsel and advise stakeholders on legal issues affecting the EMEA business, supporting alignment, efficiency and excellence in execution of commercial and marketing initiatives.
- Serve as a strategic thinker who helps shape company-wide risk strategy while driving key initiatives and applying a solutions-focused approach.
- Operate as a hands-on practitioner, comfortable managing high volumes of complex transactions.
- Build and refine internal transactional and marketing review processes, templates, playbooks and tools that can scale efficiently with company growth.
- Act as a trusted advisor to senior executives, providing clear, business-oriented judgment and actionable recommendations.
- Coordinate with US Legal, Privacy, Product and outside counsel to deliver consistent global positions adapted to local market requirements.
This is a hybrid role out of our London office. We expect you to work around 2-3 days at the office weekly. Naturally there is flexibility (e.g. you might work from home for some time without visiting the office) but the idea is that you spend time connecting with the folks at the London office face to face on a regular basis.
What you'll bring- 8+ years of combined law firm and in-house PQE, with at least 4 years supporting commercial transactions and marketing in a consumer products, consumer technology or retail business.
- Qualified as a solicitor in England and Wales, or holding an equivalent qualification in an EU jurisdiction with the right to practise in that jurisdiction.
- Working knowledge of UK and EU competition law as it applies to distribution and retail arrangements, including vertical agreements, selective distribution and pricing restrictions.
- Deep working knowledge of UK and EU consumer protection, advertising and e-commerce frameworks (including the CAP Code and ASA regime, and UK and EU consumer protection and unfair commercial practices rules), with the ability to apply them pragmatically to business objectives.
- Exceptional drafting skills, with experience negotiating and preparing sophisticated sales, partnership, distribution and retail agreements.
- Familiarity with UK GDPR, EU GDPR and ePrivacy/PECR as they apply to marketing, partnerships and data sharing.
- Proven ability to identify and mitigate legal and regulatory risk while enabling scalable, innovative go-to-market models across multiple markets.
- Strong judgment and comfort operating as a trusted advisor to senior business stakeholders in a fast-moving environment.
- Clear, practical communicator who can translate complex legal issues into actionable guidance.
- Excels at working in a fast-paced, dynamic environment.
- Additional European languages are a plus.
At Ōura, we care about you and your well-being. Everyone here at Ōura has a ring of their own and we are continually looking to improve employee health.
What we offer:
- Competitive salary
- An Oura Ring of your own + employee discounts for friends & family
- Flexible working hours and remote working arrangements
- Wellness Time-Off (2 additional PTO per quarter) + 25 days of annual holiday + Bank holidays
- Wellness benefit
- Amazing culture of collaborative and passionate coworkers
Oura is proud to be an equal opportunity workplace. We celebrate diversity and are committed to creating an inclusive environment for all employees. Individuals seeking employment at Oura are considered without regard to age, ancestry, color, gender (including pregnancy, childbirth, or related medical conditions), gender identity or expression, genetic information, marital status, medical condition, mental or physical disability, national origin, protected family care or medical leave status, race, religion (including beliefs and practices or the absence thereof), sexual orientation, military or veteran status, or any other characteristic protected by federal, state, or local laws. We will not tolerate discrimination or harassment based on any of these characteristics.
We will work to ensure individuals with disabilities are provided reasonable accommodation to participate in the interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
Disclaimer: Beware of fake job offers!
We’ve been alerted to scammers posing as ŌURA recruiters, especially for remote roles. Please note:
- Our jobs are listed only on the ŌURA Careers page and trusted job boards.
- We will never ask for personal information like ID or payment for equipment upfront.
- Official offers are sent through Docusign after a verbal offer, not via text or email.
Stay cautious and protect your personal details.
To all recruitment agencies: Oura does not accept agency resumes. Please do not forward resumes to our jobs alias, Oura employees, or any other organization's location. Oura is not responsible for any fees related to unsolicited resumes.
Skills Required
- 8+ years of combined law firm and in-house post-qualification experience
- At least 4 years supporting commercial transactions and marketing in a consumer products, consumer technology, or retail business
- Qualified solicitor in England and Wales, or equivalent qualification in an EU jurisdiction with the right to practise
- Working knowledge of UK and EU competition law for distribution and retail arrangements
- Deep knowledge of UK and EU consumer protection, advertising, and e-commerce frameworks, including the CAP Code and ASA regime
- Experience drafting and negotiating sophisticated sales, partnership, distribution, retail, and commercial agreements
- Familiarity with UK GDPR, EU GDPR, and ePrivacy or PECR requirements for marketing, partnerships, and data sharing
- Ability to identify and mitigate legal and regulatory risk across multiple markets
- Strong judgment and ability to advise senior business stakeholders in a fast-moving environment
- Clear, practical communication skills and ability to translate complex legal issues into actionable guidance
- Additional European languages
Ōura Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ōura and has not been reviewed or approved by Ōura.
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Fair & Transparent Compensation — Compensation is considered competitive for a midsize, high‑growth company, supported by posted role‑ and location‑based pay bands that signal structured ranges. A public equal‑pay pledge reinforces attention to fairness.
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Equity Value & Accessibility — Equity is a meaningful part of total compensation at a growing company, contributing to perceived upside over time. This ownership component complements base pay in the total rewards mix.
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Leave & Time Off Breadth — The package includes substantial PTO, paid holidays, and dedicated wellness days that together exceed a basic time‑off offering. This breadth of time away supports recovery and balance.
Ōura Insights
What We Do
Oura is an award-winning and fast-growing startup that helps people track all stages of sleep and activity using the Oura Ring and connected app. By providing daily feedback and practical steps to inspire healthy lifestyles, we've helped hundreds of thousands of people improve their sleep, understand their bodies, and transform their health. We’re on a mission to empower every person to own their inner potential, and we’re seeking talented individuals to join us on our journey. JOIN THE OURA TEAM Oura is full of skilled experts and we’re known to share a good laugh every now and then. We always strive to learn more and dig deeper into our research and analytics, to stay engaged and creative in everything we do. We respect our partners, privacy and the scientific method. We are a multi-disciplinary team of over 100 experts in hardware engineering, software development, machine learning, bioscience, sleep, industrial and UX design, production, marketing and customer experience. Oura Health Ltd.’s HQ and major manufacturing facilities are located in Oulu, Finland. Other locations include Helsinki and San Francisco.
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