Lead Copywriter FS

ABOUT THE ROLE

Are you a seasoned Copywriter with a passion for Financial Services? 
Join our John Lewis Financial Services team as a Lead Copywriter and take ownership of developing and crafting exceptional copy for a wide array of projects. From impactful brand storytelling to effective direct response campaigns, you'll bring our brand to life through compelling language.
In this role, you will demonstrate your understanding of tone of voice guidelines and your wider knowledge of communication and language to deliver exceptional campaigns, customer, brand and service copy with flair and authority across multiple touchpoints and subject matter.
You will be the guardian of our brand and tone of voice guidelines, ensuring all our copy is on brand and compelling. 

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• Expected salary - up to £65,000 - £70,000

• Contract type - This position is a Permanent contract.

• Working pattern/flexible working -  The Partnership has adopted a hybrid working approach, meaning you'll be able to work a mixture between the office and home based upon your personal needs whilst balancing the needs of the business. The team aims for around 1 day a week in the office to connect and on a more ad-hoc basis to attend key meetings.  
   

Key responsibilities 

• Ensuring all copy adheres to Financial Promotions regulatory, legal, and compliance standards. This includes guaranteeing the copy is clear, fair, and not misleading to our customers.

• Reviewing and reimagining (where appropriate) our existing suite of communications across multiple channels and platforms. 

• Proofreading and editing copy written by third parties and agencies.  

• Responsible for ensuring all copy is compelling, on brand and in line with our tone of voice guidelines. 

• Have best in class writing skills and advertising experience to deliver exceptional brand, direct response and service copy, with flair and authority across multiple channels and platforms. 

Essential skills/experience you’ll need

• Extensive proven experience of copywriting within a financial services organisation 

• A solid understanding of Financial Promotions regulatory, legal and compliance standards

• Significant experience writing copy for brand marketing campaign, creative and service content, including for direct response campaigns

• Portfolio of work, including examples of cross-channel campaigns and concepting

• Experienced in writing for multiple channels and platforms

• Experience working as part of a creative team, either in-house or agency 

• Experience leading a team (directly or indirectly) of copywriting professionals

Desirable skills/experience you may have 

•  Experience using Figma, Asana or similar tools for collaboration and project management 

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Closing Date:

April 22, 2025

Pay:

£48,000.00 - £76,000.00 Annual

Contract Type:

Permanent

Hours of Work:

35 hours

Job Level:

Partnership Level 7

Where You'll Be Working:

London Central Office, 1 Drummond Gate, London, , SW1V 2QQ

ABOUT THE PARTNERSHIP

We’re the largest employee owned business in the UK and home of our cherished brands, John Lewis and Waitrose. We’re not just employees, we’re Partners, driven by our purpose to build a happier world. As we look to our future, there’s never been a more exciting time to join us.  

We’re ruthlessly focused on being brilliant at retail. We continue to innovate, adapt and diversify. Never Knowingly Undersold on price, quality and service in John Lewis and passionately serving food-lovers in Waitrose.   

As Partners we all share the responsibility of ownership and in its rewards. We use our voices to contribute to our success, working together through the good and challenging times, holding true to our behaviours and treating everyone with kindness and respect. 

We all own making the Partnership somewhere we belong. Embracing our differences and creating an environment where we’re free to be ourselves and can THRIVE. Growing ourselves individually, and as a collective. 

As Partners, we make all the difference. And, we all own it.  

Important points to note:  

It’s important to note that some of our roles are subject to pre-employment vetting (which may include DBS checks for successful candidates). If required, you’ll be informed and provided with information about vetting during the recruitment process and we encourage you to complete any vetting documents quickly to avoid delays. Any DBS checks required will be carried out by a third-party registered body and financial probity checks may also be required for some of our roles.

We also recommend that you apply as soon as possible as vacancies can close early if we see a high number of applicants.  

We want all of our Partners to have a good work-life balance and we support flexible working. This might mean flexible or compressed hours, job sharing or shorter hour contracts, where possible. Please discuss this further with the hiring manager during your interview.