Lead - Copy

Posted 12 Days Ago
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Bengaluru, Bengaluru Urban, Karnataka, IND
In-Office
Expert/Leader
Agency
The Role
Lead copy development for integrated 360° campaigns across digital, social, video, influencer, performance and brand. Own strategic and creative direction from brief to delivery, present to clients, mentor and manage copywriters, collaborate with strategy and art teams, and translate business goals into compelling messaging. Maintain trend awareness and deliver high-impact creative solutions. Portfolio, client-facing experience, and leadership in agency settings required.
Summary Generated by Built In

Agency :

PivotRoots

Job Description :

We’re looking for a Senior Lead – Copy with 6-8+ years of experience who can blend creative storytelling with strategic thinking and client leadership. This is a multi-faceted role that goes beyond writing — you’ll be the strategic partner to clients, the creative brain behind campaigns, and a collaborative leader within the internal team.
If you thrive on building big ideas, solving brand challenges with words, and presenting those ideas with confidence — this one’s for you.

Key Responsibilities:

• Lead copy development across 360° campaigns – digital, social, video, influencer, performance, and brand

• Own the strategic and creative direction of projects from brief to delivery • Partner closely with strategy, art, and client servicing teams to develop high-impact creative solutions

• Act as a client-facing creative lead, presenting ideas, taking feedback, and offering insights

• Mentor and manage a team of copywriters across levels, ensuring tone, quality, and brand voice alignment

• Translate business objectives into powerful messaging frameworks and storytelling formats

• Constantly stay updated with industry trends, culture, and platform innovations to enhance creative thinking

What We’re Looking For:

• 11+ years of experience in creative copywriting and content strategy, preferably in an agency environment

• Strong background in handling integrated brand campaigns across industries

• A natural storyteller who thinks both creatively and strategically

• Proven experience in client servicing, pitch development, and campaign ownership

• Excellent communication and presentation skills

• Ability to guide junior writers and collaborate across departments

• A strong portfolio showcasing diverse work across platforms – social, digital films, branded content, and more

Bonus Points For:

• Experience in writing for tech, BFSI, lifestyle, or entertainment brands • Awards or recognition in creative forums

• Familiarity with SEO, performance-based content, and content marketing

Why Work With Us?

• Lead creative for some of the most exciting brands and campaigns

• Work in a collaborative, strategy-first environment

• Be part of a team that encourages bold thinking and boundary-pushing ideas

• A space where creativity meets ownership

Contract Type : Permanent

 

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

Contract Type :

Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

Skills Required

  • 11+ years of experience in creative copywriting and content strategy
  • Experience in an agency environment handling integrated brand campaigns
  • Proven client servicing, pitch development, and campaign ownership experience
  • Strong portfolio showcasing diverse work across social, digital films, branded content and more
  • Excellent communication and presentation skills; ability to present ideas and take feedback
  • Experience mentoring and managing a team of copywriters; ensuring tone and brand voice alignment
  • Ability to translate business objectives into messaging frameworks and storytelling formats
  • Familiarity with SEO, performance-based content, and content marketing
  • Experience writing for tech, BFSI, lifestyle, or entertainment brands
  • Awards or recognition in creative forums
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The Company
HQ: Chicago, IL
450 Employees
Year Founded: 2012

What We Do

Fearless. Fast. Smart. Focused. We are on a relentless quest to be Chicago's most creative company by reinvigorating iconic American brands through cultural relevance. We are passionate makers, digital disruptors, artists who don't color inside the lines. We work smarter. Push harder. Break things. Make things. And we're always looking forward.

Why Work With Us

Our agency gets out of bed in the morning to undertake what we call 'meaningful disruption' in an industry that is in need of serious transformation. We are not looking for the same, boring solutions that are chock-full of brand and marketing rhetoric but seek people that want to change the advertising game.

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