Lead Conceptual Copywriter

Posted 19 Days Ago
Be an Early Applicant
Hiring Remotely in Cape Town, Western Cape
In-Office or Remote
Senior level
Marketing Tech • Design
The Role
The Lead Conceptual Copywriter role at Superside involves crafting bold campaign ideas, writing impactful copy across various platforms, and collaborating with cross-functional teams to elevate creative standards.
Summary Generated by Built In
Superside is hiring a Lead Conceptual Copywriter to dream up bold, insight-driven ideas for some of the world’s most ambitious brands. Collaborating with strategists, designers, and art directors, you’ll work across digital, social, and integrated campaigns to turn sharp thinking into creative that cuts through.

You bring both imagination and discipline: able to crack the big idea, write the killer line, and sell the story behind it. In this role, you’ll shape campaigns that live across platforms, push creative boundaries, and raise the bar for what great copy looks like at Superside.

What you'll do

  • Partner with strategists, art directors, and designers to develop breakthrough campaign ideas and narratives.
  • Write compelling, platform-native copy that performs across social, digital, and integrated media.
  • Build and present concept decks that clearly communicate big ideas and creative direction.
  • Collaborate across teams to refine and execute creative ideas from pitch to launch.
  • Push creative boundaries, continuously improving quality and effectiveness.

What you’ll need to succeed

  • 5+ years of experience in conceptual copywriting or creative roles within agencies or brand studios.
  • A portfolio showcasing strong conceptual thinking, campaign development, and standout copy.
  • Ability to translate strategy and insights into powerful creative ideas.
  • Curiosity for trends, culture, and emerging creative formats that inspire fresh thinking.
  • Strong storytelling, presentation, and collaboration skills, confident leading ideas in front of clients and teams.
  • Highly organized and adaptable, managing multiple projects and deadlines in a fast-paced environment.
  • Excellent command of English and a sharp editorial eye for tone, clarity, and rhythm.
  • Self-driven, proactive, and comfortable collaborating with distributed, global teams.

Why Join us?

Superside's vision is to create equal opportunities globally by accelerating the world’s transition to online work. With that in mind, we're building a fully remote company that attracts people where they are.

Remote-first. Customer-led.
Remote isn’t just a perk; it’s how we deliver better for customers. We are fully committing to our customers by hiring top talent and collaborating seamlessly across time zones.
Global team, local impact.
Join a community of 60+ nationalities working across time zones, cultures, and disciplines, all aligned on doing great work for great brands.
High performance, low ego.
Work in a fast-paced, high-trust environment where feedback is direct, growth is constant, and kindness leads collaboration.
Impact meets opportunity.
We’re in the sweet spot — big enough to be stable, small enough for you to shape what’s next. Your ideas will matter here.
Grow fast. Lead well.
You’ll gain mentorship, take on real responsibility, and grow your career while helping us disrupt a global industry.

About Superside

Superside is the leading AI-powered creative company that quickly and cost-effectively enhances in-house functions. We help over 500 ambitious brands get great creative concepts done at scale. Built to be an extension 
of in-house teams, we unbottleneck marketing and creative teams so they can move faster and drive more reliable creative performance. 
Superside is a fully remote company with over 700 team members working across 60+ countries and 13 timezones.

Learn more at superside.com

Diversity, Equity and Inclusion

We’re an equal-opportunity company. All applicants will be considered regardless of ethnicity, appearance, religion, gender identity, sexual orientation, national origin, veteran or disability status.

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The Company
HQ: Wilmington, Delaware
775 Employees
Year Founded: 2015

What We Do

Superside is the leading Creative-as-a-Service (CaaS) company that helps over 450 ambitious brands get great design and creative done at scale.

With our design subscription service, marketing and creative teams can unbottleneck design, move faster and drive more reliable creative performance. We help the world's leading companies like Google, Meta, Amazon, Salesforce, Red Bull and Boston Consulting Group with advertising creative, brand design, video production and more. No longer chained to over-taxed in-house creative teams, our customers reduce costs and move quickly with infinite scale.

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