Lead, Brand Creative Writer, Sportswear, Global

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United States of America
Other • Retail
At NIKE, Inc., technology is laying the foundation for our digital transformation and direct-to-consumer strategy.
The Role

WHO ARE WE LOOKING FOR?

The Global Men’s Sportswear Studio is looking for a Copywriter to join them at WHQ in Beaverton, Oregon! Copywriters are outstanding teammates, passionate about crafting sharp narratives, ensuring creative integrity, and performing to a high standard. They work under the direction of the head of narrative and work alongside producers, art directors, and designers to craft outstanding creative work. They can work across several projects at the same time, always working against long-term themes and seasonal strategies. They deliver creative concepts, manifestos, athlete* storytelling, writing, and messaging across all channels, working collaboratively with the team to help craft our concepts.

WHAT WILL YOU WORK ON?

  • Help drive the vision for Nike’s Lifestyle division, Nike Sportswear, as well as seasonal campaigns across it’s sub-brands from Air Max to Nike Tech.

  • Help craft long-term and seasonal creative concepts in partnership with Brand Voice and Design teams.

  • Deliver outstanding storytelling, with deliverables ranging from manifestos and social content to campaign content, headlines, and scriptwriting.

  • Ensure our content meets and exceeds the highest standards: always on-brand, culturally aware, sport-authentic, platform right, distinctive and engaging.

  • Work strategically to drive brand awareness and deliver strong engagement through creative deliverables.

  • Keep up to date with emerging trends in sports, design, culture, media, and technology as relevant to Nike and the writing team.

  • Partner effectively across teams and dimensions—social, art direction, digital design, styling, photography, production, post-production, and marketing—throughout the creative process.

  • Ensure all projects are well-planned, creatively outstanding, and delivered in a timely manner.

  • Review project work for the highest standards of quality, consistency, accuracy, and successful completion.

  • Continually encourage and empower the team around you, working in a hands-on and highly collaborative manner to produce fresh, distinctive, effective storytelling through a high volume of work and widely varying end uses.

WHO WILL YOU WORK WITH?

You will partner with the Brand Voice team (Strategists, Narrative Experts, and other writers) and your Design studio teammates (Art Directors and Designers), Global Marketing, Digital, Retail, @NikeSportswear Social Team, the Content Production team, Geo/City studios, and Legal & Business Affairs.

WHAT YOU WILL BRING?

  • 3-5 years writing in an agency, brand, or social environment.

  • Bachelor of Arts in Writing, Communications, Journalism, related field or combination of relevant education, experience, and training.

  • A passion for the Athlete*, Sport* and Youth Culture.

  • A portfolio of social & brand writing across platforms, displaying a distinctive voice, experienced command of style and tone, and impeccable eye for detail.

  • Understanding of writing within a brand organization, and how to translate business priorities into highly engaging consumer-facing content.

  • Excellent verbal and visual communication skills.

  • Ability to work collaboratively with strong social skills.

  • Experience across OOH, digital, and social writing, with a solid understanding of content platforms.

  • Strong time management with the ability to keep multiple projects moving forward simultaneously.

  • Entrepreneurial spirit with a proactive approach to identifying and acting on ways to improve the work.

  • Astute attention to detail and meticulous organizational skills.

  • Proven ability to flex and adapt to changing business needs while maintaining creative quality.

  • A sense of humor and a positive spirit.

  • This role will sit on-site at WHQ in Beaverton, OR.

We are committed to fostering a diverse and inclusive environment for all employees and job applicants. We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.

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The Company
HQ: Beaverton, OR
73,000 Employees
Year Founded: 1972

What We Do

At NIKE, Inc., we innovate to serve athletes*.

Every teammate - from coder to creator - plays a role in making these athletes’ dreams real. Our tech, data, and digital teams push limits every day, building the future of sport and the tools that drive it.

Here, curiosity is fuel. Innovation is the game plan. Different perspectives keep us on the offense. You’ll solve challenges worth tackling, grow fast and belong to a team that backs you to do the right thing. Bring your drive. Bring your bold. Let’s move the world, together.

Take your first step at nike.com/careers

* If you have a body, you’re an athlete.

Why Work With Us

At NIKE, Inc., your dedication fuels the future of sport. There is a sense of pride that comes from representing an iconic brand and shaping its future. Here, we treat every day as a new opportunity to push boundaries, ask tough questions and share whole-hearted convictions. We are a team – united by the belief that anything is possible.

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