Responsibilities:
Lead in the planning and execution of alumni initiatives to increase early engagement with graduating students, as well as sustain active engagement of all alumni segments to cultivate and engage alumni/students to build stickiness, increase affinity, improve retention.
Seek and engage with internal/external stakeholders in providing support and assistance to alumni seeking career/academic related activities in a proactive, timely and smooth manner.
Lead in alumni branding, marketing, and communications across online and offline platforms, covering content, social media, alumni storytelling, and collateral to support new and ongoing initiatives.
Lead and drive adoption, engagement, and sustained usage of the alumni IT system across alumni segments, while ensuring the accuracy, upkeep, and effective management of the alumni database.
Develop and manage university partnership strategy and ecosystem of partners, integrating alumni as strategic stakeholders to strengthen collaboration and drive impact.
Engage, and grow alumni advocates, mentors, and ambassadors to deepen alumni participation and extend institutional reach.
Lead the review of alumni initiatives, processes and initiate improvement plans that will enhance alumni customer experience.
Requirements:
Degree holder with 5-7 years of professional experience. Proven experience and track record in client engagement, relationship management, membership development, events management, branding and marketing communications.
Experience in one or more of the following: research, marketing, events management, stakeholder management, customer service, talent development, and business development.
Experience in an Institute of Higher Learning (IHL) setting would be advantageous.
Meticulous, organised, able to work with minimal supervision and tight deadlines.
Ability to cultivate strong internal and external client/partner relations with a view to leverage towards desired business outcomes.
Savvy with technology, social media, and database tools. Familiar with CRM systems, data analytics, digital marketing solutions.
Effectively bilingual, both spoken and written. Proficiency in a third language will be advantageous.
Eye for details with keen interest in writing, content development for online/offline platforms and collaterals.
Able to multi-task, work independently and in cross-disciplinary project teams.
We regret that only shortlisted candidates will be notified.
Skills Required
- Degree holder
- 5-7 years of professional experience
- Proven experience in client engagement and relationship management
- Experience in membership development
- Experience in events management
- Experience in branding and marketing communications
- Experience in research, marketing, events management, stakeholder management, customer service, talent development, or business development
- Experience in an Institute of Higher Learning setting
- Strong internal and external client or partner relationship-building skills
- Technology, social media, and database proficiency
- Familiarity with CRM systems, data analytics, and digital marketing solutions
- Effective bilingual spoken and written communication
- Proficiency in a third language
- Writing and online/offline content development skills
- Ability to multitask, work independently, and work in cross-disciplinary teams
What We Do
The Singapore Institute of Management (SIM) is one of the region’s leading education and lifelong learning institutions, recognised for empowering individuals and enterprises to thrive across life stages through learning. Seeded by the Singapore Economic Development Board in 1964, SIM has been leading in the development of work and industry skills for Singapore’s growth. Through harnessing new knowledge, skills and technology, SIM provides skills-based learning experiences that enable students, professionals, and enterprises to Learn for Life and Thrive for Life. SIM achieves this through SIM Global Education (SIM GE) and SIM Academy. SIM Global Education focuses on higher education pathways and SIM Academy focuses on Professional Development (PD) and Enterprise Solutions (ES) for career transitions and advancements, and integrated learning solutions for enterprises
