KOL Specialist

Posted 19 Minutes Ago
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South Jakarta City, Jakarta, IDN
In-Office
Mid level
eCommerce • Logistics • Sales
The Role
The KOL Specialist will manage influencer partnerships, develop campaign strategies, monitor performance, and stay updated on social media trends.
Summary Generated by Built In

We are seeking a KOL Specialist who is creative, organized, and highly tuned in to social media trends and creator landscapes. This role will focus on building and managing partnerships with influencers/KOLs to drive brand awareness, engagement, and campaign performance across digital platforms.

Job Descriptions:

1. Identify and approach relevant KOLs, influencers, and content creators aligned with brand objectives

2. Manage end-to-end KOL collaborations, including outreach, negotiation, briefing, coordination, and follow-up

3. Develop campaign ideas and creator strategies to maximize engagement and reach

4. Monitor campaign performance and provide insights and recommendations for improvement

5. Maintain strong relationships with KOLs, agencies, and external partners

6. Coordinate content timelines and ensure deliverables are completed according to schedule and brand guidelines

7. Stay updated on social media trends, viral content formats, and emerging creators

Requirements:

1. Experience in handling KOL/influencer marketing campaigns across platforms such as Instagram, TikTok, and YouTube

2. Strong understanding of social media trends and creator ecosystems

3. Good communication and relationship management skills

4. Organized and detail-oriented, with the ability to manage multiple collaborations simultaneously

5. Data-driven mindset with the ability to analyze campaign performance and derive actionable insights

6. Proficiency in Excel/Google Sheets is a plus

7. Ability to work in a fast-paced and collaborative environment

Skills Required

  • Experience in handling KOL/influencer marketing campaigns across platforms such as Instagram, TikTok, and YouTube
  • Strong understanding of social media trends and creator ecosystems
  • Good communication and relationship management skills
  • Organized and detail-oriented, with the ability to manage multiple collaborations simultaneously
  • Data-driven mindset with the ability to analyze campaign performance and derive actionable insights
  • Proficiency in Excel/Google Sheets is a plus
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The Company
HQ: South Jakarta, Jakarta
1,303 Employees
Year Founded: 2017

What We Do

In 2020, Seven Retail was established as a House of Brands, integrating multiple business units under one cohesive strategy for lifestyle, F&B and education. Each new venture is meticulously crafted to become a leader in its category, maintaining the company's commitment to quality, accessibility, and aggressive innovation. We are on a mission to make high-quality, exceptional lifestyle experiences accessible, helping people get more out of their paycheck so everybody can experience a higher standard of living. Over 200 outlets to date with +1 new store added every other day. Creating several new brands into new categories every single year. We rapidly iterate, constantly reinvent, and obsessively experiment when it comes to product innovation and consumer experience. Check out our website and come experience our brands for yourself!

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