Key Account Manager

Posted 8 Days Ago
Be an Early Applicant
Madison, WI
In-Office
Senior level
Food
The Role
The Key Account Manager is responsible for growing Wis-Pak Brands by managing key customers, increasing sales, and developing promotional plans while building relationships and analyzing market data.
Summary Generated by Built In
Job Summary & Responsibilities

Join the Team That Fuels Your Favorite Beverages

Would you like to work with some of the fastest growing beverage brands in the industry? The Wis-Pak Brands consist of on-trend, better for you, beverages like BUBBL'R Antioxidant Sparkling Water, Klarbrunn Sparkling, and Vita Ice!


Why You'll Love Working Here

We believe in taking care of our people. Here's what you can expect:

  • Generous Paid Time Off
  • Comprehensive Medical, Dental & Vision Coverage
  • Flexible Spending Accounts
  • Critical Illness & Accident Coverage
  • Life Insurance
  • Short & Long-Term Disability
  • 401(K) with Profit Sharing
  • Parental Leave
  • Tuition Reimbursement
  • Paid Holidays

About the Role


The Key Account Manager must be focused on growing Wis-Pak Brands through the effective selling and development of our beverage brands at the key account level.  The Key Account Manager is responsible for developing business opportunities in key national and regional customers through all distribution models executing the overall sales strategy

 

The focus of this development should be on assuring the long-term success of the Shareholders by developing a wholly-owned, nationally recognized and distributed beverage brands which enhance existing product portfolios. 


This position will be called on to: 

  • Increase sales and distribution of Wis-Pak Brands through successful management of key customers at the national and regional levels
  • Develop a strong promotional plan with key customers to drive success and expansion within the chain, including analyzing overlaps and competitive activity to maximize opportunities 
  • Seek, build and maintain long-term trusting relationships with store managers, category managers, key account personnel, national sales managers, and buyers
  • Identify growth opportunities for Wis-Pak Brand sales and marketing initiatives including expansion of distribution in regional customers through the areas of distribution
  • Drive brand awareness through collaboration with key customer sales and marketing teams utilizing account specific assets, identifying marketing opportunities including sampling and digital programming 
  • Drive Wis-Pak Brands strategic plan by working effectively with Regional Sales Managers to expand distribution in new territories by gaining key customer authorizations
  • Perform the analysis of sales and market/territory data to provide consultation and/or correction for under-performing markets and/or customers
  • Be educated on unique demographics within a customer’s geography. Effectively positioning Wis-Pak Brands presence in each market and chain/store to drive sales
  • Assist with the selling-in of trade solutions, sampling activations, and shelf placement
  • Use rigid ethical considerations to guide decisions and act in accordance with Company values
  • Exhibit exceptional skills in customer service, time management, self-confidence, flexibility, analysis, accountability, practicality, presentation, and communication
  • Offer assistance in the development of an effective team to deliver the following:
    • Ensure voids are closed in key customers
    • Ensure product look and display is consistent with brand strategy, plan-o-gram compliance, overall appearance and above presentation standards of competitive products
    • Provide routine market intelligence on current market conditions and/or opportunities that may affect sales or category share of product. Collecting and reporting information on competitive products and service offerings to management

 

DISCLAIMER: The information listed above is not intended to be an all-inclusive job description. A full list of duties and responsibilities for this position is available upon request.

 

What We're Looking For

 

REQUIREMENTS

  1. Bachelor’s degree in business, marketing or related field is preferred.
  2. Seven years of sales experience, preferably in the beverage industry calling on the corporate level.
  3. Excellent organizational and presentation skills.
  4. Persuasive and diplomatic communication skills. Strong negotiation skills.
  5. Ability to think strategically and creatively design sales/marketing programs.
  6. High attention to detail and follow through.
  7. Strong analytical thinking ability.
  8. Ability to establish plans, prioritize and organize efforts to execute and meet goals.
  9. Strong problem-solving abilities.
  10. High level of integrity and honesty.
  11. Must be able to accommodate extensive travel – two weeks per month
  12. Must be able to report into the home office in Madison, WI when not traveling. If relocating, must be willing to relocate in a mutually agreeable timeframe.
  13. Express passion for our system, our brands, business and people – be a brand ambassador

 


Our Commitment to You

Wis-Pak/WP Beverage is proud to be an equal opportunity employer. We comply with EEOC regulations and use E-Verify to ensure employment eligibility.


Ready to make a difference? Join us and be part of a team that's refreshing the world--one bottle at a time.

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Watertown, WI
206 Employees
Year Founded: 1969

What We Do

Wis-Pak was founded in 1969 to provide a centralized supply of canned soft drink products to its owners. A building was constructed in Watertown, Wisconsin, and equipped with a can line. Production began in 1970.

Wis-Pak has since become one of the largest and most successful cooperative companies in the soft drink industry. Wis-Pak is owned by 37 Shareholders, representing 65 Pepsi-Cola franchises. Their franchises cover parts of Alabama, Arizona, Florida, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Michigan, Minnesota, Mississippi, Missouri, Nebraska, North Dakota, Oklahoma, South Dakota, Tennessee, Texas, and Wisconsin. The wholly-owned subsidiaries include eight filling plants, a transportation company, a bottled water company, and a company for centralized administration.

In 2004, Wis-Pak formed a majority-owned subsidiary, WP Beverages, LLC, to purchase the Pepsi-Cola franchise operations of Madison, Wisconsin and Rockford, Illinois. Additional franchises acquired by WP Beverages include Iron Mountain, MI (2006), Mitchell, SD (2008), Park Falls, WI (2017), Rock Island, IL (2018), and Green Bay, WI (2019).

Similar Jobs

King's Hawaiian Logo King's Hawaiian

Account Manager

Food • Retail • Sales • Manufacturing
Remote or Hybrid
United States
1411 Employees
85K-115K Annually

Grainger Logo Grainger

Account Manager

eCommerce • Information Technology • Retail • Industrial
Hybrid
Green Bay, WI, USA
26000 Employees

Virtuos Logo Virtuos

Account Manager

Gaming • Software
In-Office or Remote
3 Locations
3007 Employees
170K-220K Annually

Agero Logo Agero

Account Manager

Automotive • Big Data • Insurance • Software • Transportation
Easy Apply
Remote or Hybrid
USA
1600 Employees
100K-140K Annually

Similar Companies Hiring

McCain Foods Thumbnail
Retail • Manufacturing • Food • Agriculture
Florenceville-Bristol, NB
20000 Employees
Munchkin, Inc. Thumbnail
Manufacturing • Kids + Family • Food • eCommerce • Design • Consumer Web
Milton, Ontario
325 Employees
Tastewise Thumbnail
Software • Retail • Generative AI • Food • Big Data Analytics • Big Data • Artificial Intelligence
NYC, NYC
120 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account