Descripción de la empresa
The role of the Impulse and New Business KAM is the development and implementation of the Red Bull strategy in the Impulse Channel, and consistently seeking opportunities to expand the Red Bull business by finding new customers and developing the new business channel. This role requires a proactive leader who can navigate complex landscapes, foster strong relationships with our DP, and inspire a high-performing Team. Within its responsibilities, it will have volume, execution and market share defined for these channels. The role requires hands-on, and team player who is able to lead our DP to reach objectives and deliver key initiatives and inspire their own team to surpass their channel objectives. Sharing best practices with colleagues and customers which enable Red Bull to gain competitor advantage is a matter of course. A creative, analytical and challenging personality, oriented towards actions, who is able to build strong strategic customer relationships and to collaborate within the company cross-functionally.
Descripción del empleo
People
Lead the KAS team by focusing on their strength in order to maximize their performance and development.
Strategy
Lead the implementation of Red Bull’s commercial strategy in the retail channel with a strong Omnichannel vision at all key customers through our DP. Implement short & mid-term customer strategies in line with the overall channel sales policy, implement national price strategies
Analysis & Planning
Analyze available data sources (e.g. Nielsen & Customer Data) & derive customer’s growth opportunities. Execute annual business & effective promotion plans.
Execution
Execute aligned with the Head of KA, yearly negotiation process at key customers. Execute Red Bull’s Perfect Store concept.
Tracking
Continuously track volume & profitability targets by using existing sales reports. Prepare & discuss success of executed plans (e.g. promotions) with customer & show Red Bull’s contribution to customer’s business
Collaboration
Develop effective partnerships for Red Bull to be regarded as key supplier & engine for profitable growth
Requisitos
Higher commercial degree/ University Degree (business, marketing or similar).
Valid driving license.
3 to 5 years sales experience in Key Account Management, ideally with FMCG/beverage background
What We Do
Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com
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