Activation D-Com

Posted 12 Days Ago
Be an Early Applicant
Santiago, Región Metropolitana de Santiago, CHL
In-Office
Mid level
Manufacturing
The Role
Lead e-commerce accounts to drive digital and omnichannel growth through strategic partnerships, joint business planning, digital shelf improvements, trade investment optimization, shopper-insight-driven opportunities, and cross-functional digital transformation initiatives to enhance online execution and long-term commercial capabilities.
Summary Generated by Built In

Job Description :

About us

With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter, more exciting future.

Join us to create a career worth celebrating.

About the function:

Sales is where our brands meet the real world. 

This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter everywhere. 

It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day. 

About the role:

Job Title: Activation D-Com

Location: Santiago de Chile

Contract Term: Full Time

Reports Into: Off Trade Manager Chile

Function: Commercial/Sales Team

Role Overview: Is responsible for accelerating Diageo's digital and omnichannel business by developing strategic partnerships with e-commerce customers, delivering profitable commercial growth, and leading digital initiatives that enhance shopper experience, commercial execution, and long-term business capabilities.

Beyond delivering commercial results, this role is expected to lead the evolution of Diageo's digital commerce capabilities by embedding Digital Shelf Excellence, scaling omnichannel best practices, influencing cross-functional ways of working, and introducing innovative growth initiatives that strengthen long-term competitive advantage. The KAM E-commerce & Digital Growth is accountable for both running the digital business and transforming the digital business.

Role Responsibilities:

·       Develop and execute digital customer growth strategies.

·       Build strategic partnerships with key e-commerce customers.

·       Lead Joint Business Planning for digital accounts.

·       Define omnichannel commercial priorities.

·       Champion Digital Shelf Excellence by improving online content quality, search visibility, assortment, availability, pricing, and shopper experience across digital customers.

·       Lead e-commerce accounts trade investment strategy and performance optimization.

·       Translate shopper insights into commercial growth opportunities.

·       Lead digital transformation initiatives that strengthen Diageo's digital commerce capabilities and accelerate omnichannel growth.

Required Experience:

·       3–5 years of experience in Key Account Management, E-commerce, Digital Commerce, Category Management or Commercial roles within FMCG, Retail or Digital businesses.

·       Experience working with online retailers, marketplaces or omnichannel customers.

·       Strong analytical skills with the ability to interpret data and make informed business decisions.

·       Excellent communication, stakeholder management, and collaborative leadership skills.

·       Proven experience supporting or leading commercial negotiations, managing customer agreements, promotional plans, and executing commercial initiatives.

·       Experience analyzing sales performance, profitability, market share, and commercial KPIs to support business decisions.

·       Demonstrated ability to work cross-functionally with Trade Marketing, Category Management, Finance, Marketing, and Customer Service teams to ensure successful execution of customer plans.

·       Experience with analytics and reporting tools such as Google Analytics, Mixpanel, or Power BI.

·       Familiarity with Conversion Rate Optimization (CRO), Search Engine Optimization (SEO), and conversion funnel concepts.

·       Intermediate level of English.

Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one.

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Feel inspired? Then this may be the opportunity for you.

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.

Recruitment Scam Warning 

Protecting candidates is very important to us. All communications regarding your application will come from an email address ending in @diageo.com. In our recruitment process, we'll never ask for money. 

Worker Type :

Regular

Primary Location:

Santiago

Additional Locations :

Job Posting Start Date :

2026-07-09

Skills Required

  • 3-5 years experience in Key Account Management, E-commerce, Digital Commerce, Category Management or Commercial roles within FMCG, Retail or Digital businesses
  • Experience working with online retailers, marketplaces or omnichannel customers
  • Strong analytical skills with the ability to interpret data and make informed business decisions
  • Excellent communication, stakeholder management, and collaborative leadership skills
  • Proven experience supporting or leading commercial negotiations, managing customer agreements, promotional plans, and executing commercial initiatives
  • Experience analyzing sales performance, profitability, market share, and commercial KPIs to support business decisions
  • Demonstrated ability to work cross-functionally with Trade Marketing, Category Management, Finance, Marketing, and Customer Service teams
  • Experience with analytics and reporting tools such as Google Analytics, Mixpanel, or Power BI
  • Familiarity with Conversion Rate Optimization (CRO), Search Engine Optimization (SEO), and conversion funnel concepts
  • Intermediate level of English

Diageo Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Diageo and has not been reviewed or approved by Diageo.

  • Fair & Transparent Compensation Pay is considered competitive and often described as top-tier, particularly in manufacturing and salaried roles, with many indicating they feel fairly compensated. Compensation is frequently cited as a strong reason to join and stay despite pressures in some parts of the business.
  • Parental & Family Support Parental leave is widely recognized as a flagship offering, equalized across parents and inclusive of adoption and surrogacy, with benefits and bonuses maintained during leave. This family-friendly approach is highlighted as industry-leading and a standout element of the package.
  • Retirement Support Pension schemes are described as generous, with notable employer contributions enhancing long‑term financial security. In key markets such as the UK and U.S., offerings like pensions and 401(k) plans are presented as core components of total rewards.

Diageo Insights

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The Company
HQ: London
32,334 Employees

What We Do

Diageo's official LinkedIn account. We're a global leader in premium drinks, across spirits and beer, a business built on the principles and foundations laid by the giants of the industry. With over 200 brands sold in 180 countries, our portfolio has remarkable breadth. From centuries-old names to exciting new entrants, and global giants to local legends, we're building the very best brands out there, and with over 30,000 talented people based in over 135 countries, we're a truly global company. With such diversity, we're able to truly represent our broad consumer base and think differently about the future. To maintain our position as leaders in the alcoholic beverage market, we always invest in the future and are mindful of the impact we have. Because just like the legends of our past, we're here to raise the bar – for people as well as the planet

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