The Role
Develops and executes marketing strategies for products from portfolio startups. Responsibilities include creating digital and social media content, coordinating go-to-market launches, tracking marketing performance, supporting brand positioning, building outreach partnerships, collaborating with founders, and monitoring market trends.
Summary Generated by Built In
Role Summary:
The Marketing Manager leads marketing efforts for products developed by startups within the organisation's portfolio, driving visibility, adoption, and market positioning for these ventures.
Key Responsibilities:
- Develop and execute marketing strategies for portfolio startups' products
- Create and manage content across digital and social media platforms to promote startup products
- Coordinate go-to-market plans for new product launches
- Track product marketing performance and prepare reports on reach and engagement
- Support startups in building brand identity and customer positioning
- Build partnerships and outreach channels to expand product visibility
- Liaise with startup founders/teams to align marketing activities with product goals
- Monitor market trends to inform marketing direction for portfolio products
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The Company
What We Do
Jobberman is Nigeria's leading career development and recruitment solutions company, focusing on connecting qualified job seekers with verified employers. Headquartered in Lagos, Nigeria, the company operates as an online job marketplace and career portal. It provides comprehensive online career development support, training services, and personalized HR solutions designed to empower job seekers and assist employers in finding the right talent.
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