Ready to start your career in digital marketing? At Picnic, you’ll get the opportunity to develop into an expert in one of the most important areas of digital growth: our website and organic search. We’re looking for someone early in their marketing career who is curious, analytical and eager to learn. Maybe you’ve completed a marketing internship, worked on digital campaigns, or created content for a website. What matters most is that you’re excited about digital marketing and want to understand what makes people discover and choose a brand online.
You’ll join an international team and learn how to grow Picnic’s website into an important customer acquisition channel. Along the way, you’ll build hands-on experience in organic growth, content, website optimization and digital analytics.
Tricks of the trade- Understand what customers are looking for: Research how customers discover brands online and identify opportunities for Picnic to reach them with useful and relevant content.
- Grow our organic traffic: Help increase Picnic’s visibility across Google search and AI search.
- Improve our website: Work with developers, designers and copywriters to implement improvements to our website.
- Create better content: Help optimize existing pages and develop new content that is useful for our customers.
- Turn data into action: Use tools such as Google Analytics, Google Search Console and Semrush to measure the results of your work and identify new opportunities.
- Experiment and learn: Come up with ideas, test them, analyze the results, and use what you learn to make the next improvement. Develop your organic growth expertise over time.
- MSc. degree in Business Administration, Marketing or equivalent
- Up to 1 year of hands-on digital marketing experience
- Fluent in Dutch and English. French or German is a plus.
- Strong analytical mindset with an interest in working with data and performance metrics.
- Proficient in using Google Sheets, Excel or any other data tool to analyze and present insights
- Passionate about using AI to automate, simplify, and improve everyday marketing tasks
- Eager to learn and develop your digital marketing expertise
- Excellent communication and teamwork skills
- Strong affinity in the consumer retail industry
🥗Fresh Lunch, coffee, and snacks
Our offices are equipped with fully-fledged coffee bars and a kitchen and chefs. They prepare delicious fresh and warm lunches every day so you can keep your energy up.
🚴🏼♂️Health insurance discount & bike plan
We have a partnership with CZ (a health insurance provider). Picnic employees get a discount on CZ insurance packages between 5% and 15%. Furthermore, through our partnership with Lease a Bike, you can rent-to-own a new (e)bike at a discounted rate
🏠 Relocation
If you’re moving from another country to join Picnic we make it as smooth as possible for you. We’ll cover your flight costs for you and your partner and kids, your first month's rent and moving costs (up to €2000), and help you with the 30% tax ruling setup and application.
✍🏼 Learning & development
You’ll get ample opportunity to work on yourself at Picnic. We offer personal development through Lepaya courses, Academy trainings, and more. Interested in improving your mental wellbeing? Through OpenUp you get free access to trained psychologists and many courses.
All the rest
At Picnic you get 25 holidays, we cover your travel expenses and offer a pension plan. And your phone and laptop are on us, as well.
Skills Required
- MSc degree in Business Administration, Marketing or equivalent
- Up to 1 year of hands-on digital marketing experience
- Fluent in Dutch and English
- French or German language skills
- Strong analytical mindset and interest in working with performance metrics
- Proficient in Google Sheets, Excel or other data tools for analysis and presentation
- Experience using Google Analytics
- Experience using Google Search Console
- Experience using Semrush
- Passion for using AI to automate and improve marketing tasks
- Eager to learn and develop digital marketing expertise
- Excellent communication and teamwork skills
- Strong affinity for the consumer retail industry
What We Do
At Picnic, we’re revolutionizing the way people buy groceries. Our affordable and sustainable service is made possible by our passionate people, cutting-edge technology, efficient planning, and, of course, our fleet of iconic electric vehicles! It’s why our customer base is growing rapidly across the Netherlands, Germany, and France. One of the things that makes Picnic different is that we handle almost everything in-house: forecasting, developing our first automated warehouse and new electric Picnic vehicles, internal and customer-facing applications—the list goes on. It gives us more freedom when it comes to trying out new and innovative ideas, which is something we do a lot! We love to challenge ourselves and learn new things. Our teams have access to various meetups, language classes, ‘Lunch & Learn’ sessions, our very own Tech Academy, and tailored soft-skills training. Professional development is as important to us as the service we provide to our customers. As a diverse team made up of over 80 nationalities, there are always plenty of activities to get involved with, whether you’re into sports, board games, charitable causes, dancing (at our legendary Picnic festival), or licorice tasting—yes, even that! Our scale-up culture means you get to own your role and bring fresh ideas to the table. So, if you’re looking for an opportunity to make a real difference, get in touch—we’d love to hear from you.
