Junior Content Marketing Specialist

Job description

About Passbolt

Passbolt is an innovative cybersecurity product company that is growing quickly. Our organization is remote-first with its headquarters located in Luxembourg (Europe). We are the team behind Passbolt, the collaborative credential management platform for modern teams used by over 40,000 organizations in 50+ countries. 

You will join a growing and vibrant team committed to leverage the power of open source and a state-of-the-art security architecture to challenge the status quo in the cybersecurity industry. Passbolt is and always will be an engineering company, while scaling international sales and marketing to support global operations and customer success. We're looking for versatile self-motivated enthusiasts with a knack for commercial open source software, ethics and privacy, who can think out of the box and find impactful solutions to challenges.

See https://www.passbolt.com

About the role

We are seeking a Junior Influencer & Content Marketing Specialist to help us grow Passbolt’s visibility and credibility through influencer and community partnerships.

The role’s primary focus will be managing influencer marketing activities: identifying the right voices in our space, building relationships, coordinating campaigns, and tracking results. You’ll also contribute to broader content initiatives (social media, blogs, events) as you grow into the role.

This is an opportunity to learn the ropes of B2B tech marketing while making a direct impact on how Passbolt is seen and talked about across communities.

This role reports to the Head of Design & Communication.

Main responsibilities

Influencer Marketing

• Identify and research influencers in cybersecurity, IT, and open-source communities.
• Reach out, build, and maintain relationships with selected influencers.
• Identify and create compelling narratives and messaging that resonates with the selected influencers and will inspire them to create quality content.
• Coordinate collaborations (reviews, sponsored content, joint campaigns).
• Negotiate terms, manage budgets, and track deliverables.
• Maintain a publishing calendar to align influencer activity with campaigns.
• Monitor and report on performance (reach, engagement, ROI) and propose improvements.

Content & Social Media

• Support social media account management: scheduling posts, engaging with followers, spotting collaboration opportunities.
• Contribute to blogs, case studies, or short-form content as needed.
• Assist with multimedia content creation (e.g., videos, webinars) in collaboration with other team members.

Growth & Evolution

• Learn and apply SEO and content optimization techniques.
• Contribute to top-of-funnel campaigns, partner marketing, and event support.
• Help refine messaging and product positioning with the team.

Security

• Ensure that all marketing activities strictly comply with GDPR and other data protection regulations. Handle personal data only when necessary, with proper consent, and in line with Passbolt’s privacy policy
• Maintain awareness of security risks in influencer collaborations, campaigns, and social media activities, escalating concerns when needed.
• Communicate Passbolt’s security-first culture clearly and consistently in external content and community interactions.
• Follow company security policies and complete mandatory training, applying learned principles in daily work.

Skills required / qualifications

Experience

• 1–2 years of experience in marketing, communications, community management, or related fields.
• Exposure to influencer marketing (internships, projects, or hands-on campaigns) preferred.
• Experience in tech, open-source, or security is a plus, but not required.
  

Technical Skills

• Basic familiarity with social media platforms and digital marketing tools.
• Understanding of influencer platforms, outreach practices, or campaign tracking.
• Willingness to learn SEO, analytics, and automation tools.
  

Soft Skills

• Strong written and verbal communication in English.
• Confident, professional, and approachable when engaging with external partners.
• Curiosity for technology, cybersecurity, and open-source culture.
• Organized and detail-oriented with the ability to manage multiple small projects.
• Self-motivated, proactive, and eager to learn.

• A pleasant and considerate attitude.

Remuneration

The remuneration is composed of a fixed salary package.

Benefits of working at Passbolt

We put a lot of effort into creating a workplace where everyone has room to learn, have fun, evolve and become the best version of themselves.

Here are some benefits that are provided by default to all Passbolt employees:

• Work from anywhere, or from our headquarters located in the Grand Duchy of Luxembourg. 
• Work/life balance: to keep the flow going, it’s important to take regular breaks and disconnect. We provide 26 days of paid holidays / year.
• Equity for everyone. We are all in the same boat, we win together.
• When you grow, we grow: we invest in your professional as well as personal growth, through paid training of all types.

In tune with yourself: Passbolt is built on strong values which we stand for: security-first, openness, accountability, humility and fun. Read more about what we believe in here.