Junior Brand Manager - Cornetto y co-branding (Licenses)

WHAT WE’RE LOOKING FOR:

We’re looking for a Junior Brand Manager to join our Marketing Ice Cream team in our Barcelona office. Together with the Marketing Manager, you will be leading the snacking initiatives for our Spain Ice Cream Business across both OOH and IH channels.

As Jr Brand Manager, you will take ownership of the full scope for the initiatives behind the cornetto brand & licenses: owning the portfolio, innovation, communication and pricing strategy for Spain. You will lead local innovation & renovation projects as well as executing global launches in Spain.  You will also lead the performance analysis, and together with the Senior Brand Manager for Cornetto, you will help on crafting and delivering the strategy for the platform.

You will work hand in hand with many stakeholders – Planning, R&D, Finance, Regional & Global marketing teams and Agencies. You will also work with trade marketing teams crafting the best POS executional plans.

This role has a holistic view on innovation management, brand strategy and channel activation! You will be a key member of your brand! You will share your strategic perspective on performance and respond to category gaps or activation requirements to ensure solid results.

WHAT YOU’LL DO:

• Lead business plans and brand activation for Snacking initiatives, both In-Home and Out of Home (Sandwiches, sticks, bars, bites, licenses)
• Lead P&L initiatives
• Lead Innovation & Renovation projects, both local initiatives and execution of EU plans.
• Propose brand activity and measurable objectives. Monitors brand performance and recommends solutions to meet annual targets.
• Brand audit, Jobs to be done, Activity plans, Scorecards & in-market pricing.
• Owner of Snacking budget end-to-end with project allocation decisions.
• Provides input to volume forecasting, financial updates and monitors key indicators and drivers of brand performance (6P’s).
• Actively participate in and prepare internal meetings (brand & project reviews, sales meetings, customer plans)
• Together with Senior Brand Manager, define short- & long-term strategies for the brand across the different channels, with P&L responsibility.
• Together with Trade, sets national level brand KPI’s and work on relevant plans for key customers and for both channels.

WHAT YOU’LL NEED TO SUCCEED:

• University degree, with an emphasis in business.
• High interest in holistic marketing, innovation management and 360 brand activation.
• Proactive attitude & Doer philosophy – making things happen
• Analytical abilities to drive proper & rigorous brand analysis
• Entrepreneurial mindset and supportive team player
• Excellent interpersonal and organizational skills.
• 2+ years’ experience preferrable in FMCG, particularly with exposure in Brand Building, Brand Development, Portfolio Innovation, Category Management, Trade Marketing or Sales Management.
• Proficient Level of Spanish and English is a must

WHAT WE CAN OFFER YOU:  

Sustainable Business - People Commitment – Learning & Development – Career Possibilities
 

At Unilever, we are firm believers in having a diverse and inclusive workplace. For that reason, we’ve committed to the blind CV. If you meet the requirements for the role, your recruiter will remove your personal details and send your blind CV to the hiring manager to ensure a non-biased evaluation based solely on your skills. Learn more about our other diversity initiatives here.

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WHO WE ARE:

Unilever is a leading global Fast-Moving Consumer Goods company, with over 400 brands that are sold in over 190 countries. At Unilever, we share one simple purpose: to make sustainable living commonplace. Through our household brands, like Magnum, Knorr, Dove, Hellmann’s, Cornetto or AXE, we are creating a bright future for our customers, our business, and our planet – and you can be part of it.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.