Italy Sales Executive

Company Description

Cricut® makes smart cutting machines that work with an easy-to-use app, an ever-growing collection of materials, and crafting essentials to help you design and personalize almost anything — custom cards, unique apparel, everyday items, and so much more.

Overview

We believe everyone is born creative. We’re a diverse tapestry of thinkers, dreamers, givers, DIYers, handi-workers, artisans, and forever and always architects of things.

At Cricut, we place the power of handmade into the hands of all. We give you beautiful, easy-to-master tools so you can make something unique, remarkable, perfect. We surround you with ideas, community, inspiration, and encouragement to take your creativity further than you ever imagined. And as a community, we celebrate the exhilarating act of making every single day.

So, make that handcrafted card that feels like a hug. Design a shirt for fun, for family, or for a full-blown business. Craft with a passion or for a purpose. Make something big and bold, itsy-bitsy, amazingly ambitious, or just plain silly. Whatever you make, just make your heart out. Because here’s the remarkable truth: When we all make together, we make all things possible.

Let’s make.

Job Description

We are looking for a passionate Sales Executive to play a key role in growing Cricut sales in Italy by increasing business with existing partners and developing new partnerships. This includes multiple channels within the crafting and general ‘lifestyle’ technology markets. This position reports to the South Europe Sales & Marketing Director.

Responsibilities

• Shape the Italy Sales and Distribution strategy and successfully establish retail (online and Offline) relationships to grow the business. The primary responsibility will be ambitious growth in sales and awareness, coupled with tight forecasting and pricing management. This will require top-class business development, account management, and exceptional interpersonal skills.
• The successful candidate will work effectively with personnel across multiple levels and roles, including senior management, product marketing, operations, sales, marketing, and administration. This includes Cricut personnel based in Europe and in the United States.
• Work closely with local marketing to align strategies to the unique characteristics of the Italian market
• Success is measured in achieving/exceeding targets for revenue, new account acquisition, growth, sales and increasing Cricut brand awareness

Understanding The Market

• Stay informed about trends, industry events, and developments in the craft and consumer retail sectors.
• Demonstrate a deep understanding of the unique needs and challenges faced by partners in this dynamic market.

Product Knowledge

• Deeply understand Cricut products and how they fit the creative needs of your customers.

• Effectively communicate the features and benefits of Cricut products to potential partners.

Qualifications

• Bachelor's degree in business administration, marketing, or related field.
• 5-10 years of sales experience in the crafting, creative or technology markets along with retail markets.
• Proven experience in B2C and/or B2B sales of Lifestyle/tech consumer products.
• Excellent negotiation, communication, and presentation skills.
• Ability to work independently and as part of a collaborative team.
• Excellent financial acumen, professional organization skills, and time management skills.
• Must possess ‘can do’ attitude and a willingness to work hard and be part of a small, dynamic, and energetic team.
• Marketing-savvy to help resellers create this new market (in partnership with the France marketing team).
• Energetic, self-starter. Gets stuff done without being a jerk. Is a player, not a victim. Acts like an owner.
• Italian as Mother Tongue and Fluent in English.
• Affinity with craft and / or other creative hobbies is a plus.

Additional Information

What to Do Next: 

Please attach your resume including links to your portfolio where applicable. If you want to show your super powers in other ways – include that information too. You can be sure that Cricut® is an employer who values individuality, equality and diversity, so tell us what you’re all about. If you are a Maker or a DIY enthusiast, whether you think you are a good one or not, we would love to hear about it when you send us your information!

At Cricut®, we celebrate inclusion and diversity. Cricut is an equal opportunity employer and makes employment decisions based on merit. Cricut prohibits discrimination based on race, color, religion, sex, sexual identity, gender identity, marital status, veteran status, nationality, citizenship, age, disability, medical condition, pregnancy, or any other unlawful consideration. All your information will be kept confidential according to EEO guidelines. Cricut participates in E-Verify.