Who we are
Amplifon is the global leader in the hearing care retail industry. Since 1950 we’ve been changing the lives of millions of customers all around the world. And though we are a global company that’s constantly growing, we have a start-up approach and strive for innovation every day. We take pride in setting the standard for our industry and constantly challenge and improve the customer and employee experience.
More than 20,000 professionals every day in a network of 9,500 points of sales, spread throughout 24 countries and 5 continents, give back the joy of hearing, feeling and living to thousands of people across the world.
About the role
The Media Manager is responsible for planning, managing, and executing all local media and advertising activities in alignment with global and regional strategies. The role owns the local budget and performance results across marketing channels, ensuring the effective delivery of media strategies within the local market.
Key responsibilities
- Define and manage the local Media & Advertising budget, including planning, allocation among mktg channels (TV, digital, DM) and forecasting, in close coordination with the global and regional Marketing team.
- Manage and monitor the overall advertising budget, ensuring efficiency and alignment with strategic priorities.
- Take full accountability for the country’s Media & Advertising results, ensuring execution and delivery according to plan.
- Drive overall marketing performance management across all channels, monitoring local and global dashboards and reporting results against a set of KPIs shared with the Global Marketing team (e.g., leads, calls, traffic, awareness).
- Contribute to the development of the global strategy by providing market-specific insights and local perspectives.
- Coordinate media agencies in line with the Global Agency strategy and initiatives. Main external stakeholders: media agency, media vendors, DM partner, loyalty program partner, creative agency
- Manage local loyalty programs: mechanic definiton, creative brief, CRM activities
- Monitor, evaluate, and steer the performance and contribution of external suppliers, ensuring quality, consistency, and timeliness.
- Foster effective cross-functional collaboration with regional and global teams to maximize efficiency and impact.
Required Skills & Experience
Professional experience
- Bachelor’s degree in marketing or a related field.
- Minimum of 5 years of experience in similar roles in Media Planning, Performance analysis or Advertising.
- Proven experience in budget management and agency coordination.
- Fluency in English (written and spoken)
- PowerBI knowledge
- Strong data driven mindset, analytical skills and understanding of marketing performance metrics.
- Excellent communication, leadership, and project management abilities.
- Strong results orientation and problem-solving mindset.
- Ability to work effectively in international and cross-functional environments.
- Proactive, collaborative, and hands-on approach.
Mindset & Soft Skills
Location: Milan, Italy (Hybrid - allowing employees to work 6 days per month remotely)
Compensation & Benefits
Applicable Collective Agreement: CCNL Commercio (Terziario, Distribuzione e Servizi)
Contractual Level: Employee Level Quadro
Contract Type: Permanent – Full Time
The reference Gross Annual Salary is approximately in the range of €48,000 to €63,000. The actual compensation will be commensurate with the candidate’s experience and specific skills and knowledge and also to the educational background.
The position is also eligible for an annual incentive scheme based on Company and individual performance KPIs, with a payout whose target is equal to 15% of the annual gross salary, in line with Company policies.
Benefits
- €1,700 Annual Welfare plan for your personal well-being on a wide range of services
- Health Insurance: QUAS healthcare coverage and an additional company integrative insurance + Accident Insurance
- Supplementary pension scheme: option to enrol in the Fondo Fon.Te with employer contributions
- Office Perks: Ticket restaurants €8
Growth & Development: Free access to learning platforms and training programs. We provide access to continuous learning opportunities because we believe in investing in your professional development.
Well-being: Special corporate discounts, services to support you and your loved ones, moments dedicated to your wellbeing and physical health.
Equal Opportunities Statement
Amplifon is an equal opportunity employer committed to providing a diverse and equitable workforce environment. We believe that through valuing our uniqueness and respecting our differences, we can achieve more, and that diversity adds to our culture. We encourage applications from all genders, corners of the world and individual backgrounds.
Skills Required
- Bachelor's degree in marketing or a related field
- Minimum of 5 years of experience in media planning, performance analysis, or advertising
- Proven experience in budget management and agency coordination
- Fluency in English (written and spoken)
- PowerBI knowledge
- Strong data-driven mindset and analytical skills, understanding of marketing performance metrics
- Excellent communication, leadership, and project management abilities
- Strong results orientation and problem-solving mindset
- Ability to work effectively in international and cross-functional environments
- Proactive, collaborative, and hands-on approach
Amplifon Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Amplifon and has not been reviewed or approved by Amplifon.
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Strong & Reliable Incentives — Performance-related bonuses and commission structures can meaningfully lift total earnings in some sales and clinic roles. Incentives appear more favorable for high performers where targets are attainable and variable pay is a consistent part of the package.
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Healthcare Strength — Health coverage is described as comprehensive in many markets, often including core medical needs and hearing-related care. Added supports such as EAP/psychological counseling and wellness programs broaden the health-and-wellbeing value of the package.
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Leave & Time Off Breadth — Time-off offerings are frequently characterized as generous in parts of Europe, with substantial PTO allowances and additional leave provisions in some locations. Flexibility options such as hybrid arrangements further increase the perceived value of time-related benefits.
Amplifon Insights
What We Do
As the global leader in the hearing care retail industry, we have been changing the lives of millions of customers across the globe since 1950. With stores and offices spanning across 26 countries and a team of 20,300 dedicated professionals, we take pride in setting the industry standard as we empower people to rediscover all the emotions of sound. Although we are constantly growing, we have the drive of a start-up and are committed to striving for innovation every day. Whatever role our employees take on at Amplifon, they each make more possible - more brands for customers, more support for colleagues, more opportunities for their own careers and more innovative possibilities. We are guided by our values and are motivated by our purpose, ensuring each new day brings opportunities for innovation as we explore new horizons for our business, our customers and each other. At Amplifon, we make more possible. Amplifon operates in: Argentina, Australia, Belgium, Canada, Chile, China, Colombia, Ecuador, Egypt, France, Germany, Hungary, India, Israel, Italy, Mexico, New Zealand, Panama, Poland, Portugal, Spain, Switzerland, the Netherlands, UK, United States, and Uruguay. Read our Netiquette and help us create an inclusive environment to interact within: https://corporate.amplifon.com/en/netiquette?formSearchPage=true
