Internet Sales Manager / Traffic Manager - North Point Volvo

Posted Yesterday
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Alpharetta, GA, USA
In-Office
75K-90K Annually
Junior
Automotive • Retail
Delivering an experience for our guests and our teammates that fulfills dreams, enriches lives and delivers happiness
The Role
Drive dealership internet lead and traffic management performance by enforcing the Traffic Management Playbook, auditing processes, coaching teams, and optimizing KPIs. Manage website and call performance, conduct competitor mystery shops, run weekly internet meetings, and partner with management to implement action plans that increase sales and profitability.
Summary Generated by Built In
Company Description

North Point Volvo is one of the fastest growing brands within the automotive industry.  We are building a business based on doing things the right way.  From the way we treat our guests, take pride in our work and share opportunities for our employees to grow as we grow.  We are proud of what we're doing here and would love to tell you about our opportunities!

Our associates are happy to work here because:

  • We boast the lowest turnover in the industry.
  • We provide award winning training (Training Magazine Top 125, and Brandon Hall Awards).
  • We are committed to developing and promoting within the company.
  • Our benefits are extremely competitive with Medical, Dental, Vision, HSA, 401k and PTO.
  • We encourage peer to peer teamwork and recognition.
  • Special benefits to purchasing and leasing a car.
  • Personal Automotive Concierge Service.

If you want to find out more about the types of jobs we have here, we've highlighted a few.

We're proud of what we're doing here. Come and join us!

Annual Pay Range:

$75k-$90k depending on production 

Job Description

The Internet Sales Manager is responsible for three primary areas: ensuring 100% Traffic Management Playbook compliance, owning in-store structure, and maintaining Sonic Brand KPI performance.

They will work side-by-side with dealership teammates and Brand Traffic Management Director to identify strengths and opportunities in each of the areas listed above. The Traffic Manager will assist the store in executing to increase overall Traffic Management performance, dealership sales, and profitability.

This position also works laterally with other management personnel in the dealership, with emphasis on New and Used Vehicle Operations. This is to bring a comprehensive analysis and well-rounded resource to the assigned departments.

Duties and Responsibilities:

  • Maintains a thorough understanding of Traffic Management
  • Assists store in identifying and addressing low performing areas in comparison to individual KPI’s, targets, and objectives
  • Partners with TMD’s and General Managers to implement action plans based on opportunities, and hold teams accountable to achieving defined objectives
  • Drives standardization of traffic management processes at the department level
  • Effectively communicates traffic management changes and enhancements to all applicable department teammates
  • Partners with TMD and eLead support team to resolve issues and complete requests
  • Outline precise growth plans in the department to achieve KPI’s, metrics, and awards
  • Perform monthly traffic management full audit. The scorecard can be found in the Traffic Management Playbook Chapter 1 – Overview, KPI’s Support
  • Facilitates weekly internet traffic management meeting. Guidance structure is in Traffic Management Playbook Chapter 7 Internet
  • Mystery shops our competitors weekly as well as our own departments to ensure lead performance is handled with precision
  • Review call performance daily through CallRevu
  • Inspect website (mobile and desktop), check for accuracy and quality (i.e., specials, photos etc.)
  • Holds management and sales teammates accountable for achieving results and hitting KPI targets
  • Trains, coaches, mentors, and develops teammates where needed

Qualifications

 

  • Minimum 2 years of automotive retail management
  • Minimum 2 years training and development (store and/or corporate level)
  • Able to set priorities, multi-task, achieve goals and obtain buy-in
  • Ability to identify opportunities and create action plans to improve sales performance
  • Proficient in CDK CRM (Elead)
  • Exceptional communication skills, both written and verbal
  • Ability to establish and maintain strong internal and external relationships
  • Strong organizational and analytical skills, including: planning strategy, problem solving and root cause identification
  • Experience in developing strategies and communication
  • Experience in group facilitation, coaching and leading teams
  • Must be technology savvy and current on business trends
  • Must be adaptable to change
  • Proficient in Microsoft Word, Excel, PowerPoint, and Outlook

Additional Information

It's time to make the most important move of your career.  From our cooperative team-based approach; to our more than 1,000 internal advancements each year, it's easy to see the difference. When you join our organization, you'll enjoy comprehensive training, competitive compensation, and unparalleled benefits. Simply put, you'll experience the best that a career in the automotive industry has to offer.

All your information will be kept confidential according to EEO guidelines.

Skills Required

  • Minimum 2 years of automotive retail management
  • Minimum 2 years training and development (store and/or corporate level)
  • Proficient in CDK CRM (Elead)
  • Experience reviewing call performance daily through CallRevu
  • Proficient in Microsoft Word, Excel, PowerPoint, and Outlook
  • Exceptional written and verbal communication skills
  • Ability to set priorities, multi-task, achieve goals and obtain buy-in
  • Ability to identify opportunities and create action plans to improve sales performance
  • Ability to establish and maintain strong internal and external relationships
  • Strong organizational and analytical skills including planning strategy, problem solving and root cause identification
  • Experience in developing strategies and communication
  • Experience in group facilitation, coaching and leading teams
  • Must be technology savvy and current on business trends
  • Must be adaptable to change
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The Company
Charlotte, North Carolina
1,700 Employees
Year Founded: 1997

What We Do

Sonic Automotive, Inc., a Fortune 500 company based in Charlotte, North Carolina, is on a quest to become the most valuable diversified automotive retail and service brand in America. Our Company culture thrives on creating, innovating, and providing industry-leading guest experiences, driven by strategic investments in technology, teammates, and ideas that ultimately fulfill ownership dreams, enrich lives, and deliver happiness to our guests and teammates. As one of the largest automotive and powersports retailers in America, we are committed to delivering on this goal while pursuing expansive growth and taking progressive measures to be the leader in these categories. Our new platforms, programs, and people are set to drive the next generation of automotive and powersports guest experiences.

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