This position is responsible for developing and growing the Emerging Brands, (Sorel, Mountain Hardwear & prAna), in the IDR regions, focusing on apparel, accessories and footwear. This role is responsible for the development and execution of strategic expansion and penetration of Emerging Brands within the assigned regions. This includes working closely with Sales Directors to manage partner relationships, work with existing Distributors and identifying and expanding into new markets. With strong consultation from Sales Directors, it includes developing and executing business plans at a country and regional level, working with Distributors on business financial planning, assortment planning, and seasonal execution of sales, product assortment and marketing plans. Building seasonal GTM plans that support primary
HOW YOU'LL MAKE A DIFFERENCE
Manages Emerging Brands IDR forecasting through detailed Business Plans, Corporate Forecasting and Seasonal Bookings Management. Meeting planned sales targets and goals.
Ensures overall departmental initiatives and strategies are being accomplished through seasonal planning, GTM meetings, Sales Meetings, system and support need, etc.
Scout, assess and onboard new business and grow existing partnerships for assigned regions and countries. This includes:
Identifying new market and territory opportunities
Outlining priorities, establishing season sales growth targets by brand, category and region
Building business plans and presenting to management
Developing sales and marketing strategies to drive increased sales and consumer sell-through.
Monitoring of marketing funding
Facilitating pricing negotiations between Brands, Sales Directors and Distributors
Evaluate regional market needs, create and implement strategies to ensure success.
Implement in-store programs, recommend product assortments and collaborate on all marketing efforts to ensure that the Company’s image, market visibility and brands are consistently presented.
Ensures coordination of activities with outside departments to ensure the IDR Distributor business needs are met and that departments are aware of strategic priorities. These functions include Sales, Marketing, Legal, Manufacturing, Human Resources, Credit, Finance and Accounting, among others.
YOU ARE
High level of teamwork and cohesion between Columbia Sportswear and Emerging Brand departments to plan and accomplish goals.
Performs work that is difficult and broad in nature with a wide degree of creativity and latitude.
This position requires strategic-level thinking, good understanding of international regions; cultures and norms, along with an in-depth knowledge of omnichannel retail.
Proven successful capabilities in sales, retail financial planning and product merchandising.
Possesses and applies knowledge of international GTM principles, practices, and procedures; possesses excellent oral and written communication skills.
Possesses a high degree of diplomacy, maturity, and professionalism.
Understanding of each country’s customs/import procedures and duties to facilitate success between CSC and Distributors.
Handles and works with proprietary, private, and confidential information.
YOU HAVE
Bachelor's degree in Merchandising, Marketing, Business Management, or closely related field (foreign equivalent accepted)
7+ years' experience in Sales Management, Wholesale Sales, International Sales, Product Merchandising, Sales Forecasting, or similar position
Previous experience managing distributors, including managing budgets and sales forecasting for international distributors
Previous experience applying global GTM principles, practices, and procedures to reach market penetration, revenue and profitability targets
Previous experience working in retail financial planning and product merchandising
Proven experience in Wholesale Leadership
#CR-1
This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.
Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf. If you need reasonable accommodation because of a disability for any part of the employment process, please notify your recruiter.At Columbia Sportswear Company, we’re proud to offer regular full-time employees a benefits package that includes a variety of services and products to help make your life and work more rewarding. Our benefit programs contribute to overall employee well-being by aligning those programs with the fundamental elements of well-being: physical, social/emotional, financial, career and community. Benefits that can protect your family’s financial future and help you save money through our 401k plan plus a generous company match. Columbia offers medical, dental, vision, life Insurance, disability, flexible spending accounts, health savings account, and an assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services). In addition, Columbia offers EAP + which is free and confidential 24/7/365 counseling services. We have extensive wellness benefits, employee discounts and a generous time off program available.If you need an accommodation/adjustment to successfully complete and submit your application, please reach out to [email protected] with the Subject: Applicant Assistance Requested.Skills Required
- Bachelor's degree in Merchandising, Marketing, Business Management, or closely related field (foreign equivalent accepted)
- 7+ years' experience in Sales Management, Wholesale Sales, International Sales, Product Merchandising, Sales Forecasting, or similar position
- Previous experience managing distributors, including managing budgets and sales forecasting for international distributors
- Previous experience applying global GTM principles, practices, and procedures to reach market penetration, revenue and profitability targets
- Previous experience working in retail financial planning and product merchandising
- Proven experience in Wholesale Leadership
- In-depth knowledge of omnichannel retail and international regions, cultures, and norms
- Understanding of each country's customs/import procedures and duties
- Excellent oral and written communication skills; high degree of diplomacy and professionalism
Columbia Sportswear Company Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Columbia Sportswear Company and has not been reviewed or approved by Columbia Sportswear Company.
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Healthcare Strength — Healthcare coverage is described as comprehensive, spanning medical, dental, vision, disability, life insurance, and mental-health support. The overall package is often framed as a strong pillar of the total rewards offering.
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Retirement Support — Retirement benefits are positioned as a meaningful component of the package, including a 401(k) with company matching and references to profit-sharing or related retirement programs. This retirement support is repeatedly presented as a core benefit that adds stability to total compensation.
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Wellbeing & Lifestyle Benefits — Lifestyle-oriented perks stand out, including a strong product discount, fitness/wellness support, commuter benefits, and paid volunteer time. These perks are frequently treated as material offsets to base-pay perceptions in certain roles.
Columbia Sportswear Company Insights
What We Do
Based in Portland, Oregon, Columbia Sportswear Company (NASDAQ: COLM) is a global outdoor brand that crafts active lifestyle gear fortified with industry-leading technologies and tested in our backyard. Our apparel, footwear, and accessories reflect our Pacific Northwest heritage and indomitable spirit.
