Company Overview
Pearl West is an eCommerce investment and operating group that acquires, scales, and exits premium consumer brands. As we expand our TikTok Shop operations, we’re seeking a detail-oriented, tech-savvy professional to manage backend tasks that keep our shops performing at their best.
At Pearl West, we value ownership, speed, and results. Our culture is built on accountability, initiative, and raising the bar—empowering every team member to deliver impact in a fast-paced, competitive environment.
Role Overview
We’re hiring a highly experienced Internal Creator Community Manager to lead and grow our creator community for TikTok Shops. You’ll recruit, coach, and energize creators—turning our network into a performance engine that drives revenue and growth.
Key Responsibilities
- Build and manage our TikTok creator community on Discord + WhatsApp
- Recruit and onboard new creators into Pearl West brands
- Provide content briefs, coaching, and support for high-performing TikTok community engagement campaign
- Host community engagement sessions, trainings, and challenges
- Track performance metrics and optimize community output
Define 5 measurable success metrics that the candidate will be held accountable for.
- Engagement Rate Growth – Increase TikTok community engagement rate (likes, comments, shares) by 25% within the first 6 months.
- Community Growth – Drive 15–20% monthly growth in followers and active community members.
- Content Performance – Achieve an average engagement rate of X% per video (benchmarked against industry best-in-class performance).
- Community Interaction Response Time – Maintain an average response time under 4 hours for community interactions (comments, DMs, mentions).
- Campaign Impact – Successfully launch at least 2 high-performing TikTok community engagement campaigns per quarter, measured by reach, engagement, and brand sentiment.
Set expectations for the first three months to help candidates understand what success looks like.
First 30 Days- Gain understanding of Pearl West’s brands TikTok presence and community interaction patterns.
- Develop a community engagement playbook (tone, voice, response guidelines, escalation process).
- Build relationships with internal creative, paid media, and brand teams to align on messaging.
- Launch at least one TikTok community-driven initiative (e.g., UGC challenge, interactive campaign, trend participation).
- Demonstrate early wins by improving comment reply rate and engagement interactions by at least 10%.
- Provide monthly performance insights with clear recommendations for optimizing engagement.
- Own and lead the TikTok community engagement calendar with minimal oversight.
- Deliver a quarterly growth & engagement report with measurable improvements in KPIs.
- Establish Pearl West’s brands as an active and recognizable presence in TikTok and other social media conversations (brand-led + community-driven).
Must-Have Skills:
✅ 2+ years in community management, creator management, or TikTok
✅ Experience with Discord/WhatsApp communities
✅ Experience in building and managing creator communities for brands, agencies, or TikTok Shop
✅ Personable, high-energy, and able to coach creators to success
✨ Bonus: Discord automation, Reacher, or Euka AI knowledge
Who Should Apply?
✅ Apply if you:
- Excel in fast-paced, detail-oriented environments
- Enjoy structure, checklists, and optimizing workflows
- Are proactive, analytical, and highly organized
- Have experience with digital storefronts or e-commerce backend operations
🚫 Do not apply if:
- Prefer strategy-only roles over hands-on execution
- Struggle with attention to detail or juggling multiple dashboards
- Lack experience with performance reporting or managing product listings
Why Join Us?
- 💵 Competitive Pay: $60,000–$90,000 USD/annum (paid in USD)
- 🌍 Fully Remote: Work from anywhere in North America
- 📈 Growth: Be part of a $40M+ and scaling brand portfolio
- 🚀 Impact: Directly influence TikTok Shop performance and creator success
- 🤝 Culture: Performance-first, no politics, high-ownership team
Application Process
- Submit your resume and cover letter.
- Interview with our HR team.
- Complete an online assessment.
- Final interview with the department manager.
⚡ This is your chance to own the TikTok creator ecosystem inside a high-growth eCommerce group.
📩 Apply now!
Top Skills
What We Do
Pearl West acquires, builds, and scales high-growth consumer brands.
We partner with brands at key inflection points—whether during founder transition, rapid scaling, or operational reset. Our portfolio includes both acquired brands and brands we’ve built from the ground up, all supported by our in house infrastructure and experienced team.
We’re a lean, driven group of builders, operators, and brand obsessives with a shared passion for scaling what matters.
At the intersection of finance, creativity, product development, supply chain, consumer insight & channel expansion, our team combines analytical rigor with startup energy to grow a portfolio of high-performing CPG brands.
Our leadership comes from diverse backgrounds—marketing, M&A, brand strategy, omnichannel growth united by one thing: an execution-first mindset. Strategy is nothing without momentum, and we believe speed, testing, and relentless improvement are what set good brands apart from great ones.
