The Role
Create and publish social media content across LinkedIn, Instagram, X, and YouTube. Responsibilities include ideating posts, writing captions and scripts, shooting and editing short-form videos, researching trends, covering events, managing community engagement, coordinating with internal teams, and tracking content performance to improve future campaigns.
Summary Generated by Built In
About GoKwik
Why This Role Matters
What You'll OwnContent Ideation & Creation
Who You Are
Why GoKwik
GoKwik is a growth operating system designed to power D2C and eCommerce brands—from checkout optimisation and reducing return-to-origin (RTO) to payments, retention, and post-purchase engagement. Today, GoKwik enables 15,000+ merchants globally and processes approximately $2B in annual GMV. We are building AI-powered infrastructure to help brands scale faster and deliver better commerce experiences.
Why This Role Matters
As a Social Media Intern, you will help shape GoKwik's presence across LinkedIn, Instagram, X, and YouTube by creating engaging, relevant, and platform-first content. You will work closely with the Social Media team to identify trends, develop creative ideas, and take content from ideation to shooting, editing, and publishing.
This is a hands-on role for someone who understands internet culture, has a strong sense of what makes content engaging, and can turn ideas into high-quality social media content quickly. Your work will directly contribute to how GoKwik communicates its brand, people, products, and culture.
What You'll OwnContent Ideation & Creation
- Develop fresh and engaging content ideas across reels, carousels, memes, trend-led posts, and recurring content series.
- Create content concepts that align with GoKwik's brand voice, communication priorities, and target audience.
- Write engaging captions, scripts, hooks, and content copy for different social media platforms.
- Identify opportunities to make brand, product, leadership, and workplace stories more relatable and engaging.
- Shoot short-form videos covering behind-the-scenes moments, team interactions, leadership stories, events, and merchant experiences.
- Edit reels and short-form videos end to end, including cuts, hooks, captions, audio, and transitions.
- Optimise content formats, length, and presentation based on the requirements of each platform.
- Use smartphones and basic video equipment to independently capture and produce quality content.
- Actively track emerging trends, formats, creators, and conversations across social media platforms.
- Identify relevant trends and adapt them to GoKwik's brand voice and communication style.
- Research competitor and creator content to identify interesting formats, creative approaches, and content opportunities.
- Stay updated on internet culture, memes, and evolving social media behaviours.
- Capture live content during company events, brand activations, and other relevant activities.
- Create and publish real-time stories, short videos, and quick edits during events.
- Coordinate with the Events team to plan and execute event-related social media coverage.
- Identify opportunities to capture spontaneous moments and turn them into engaging content.
- Support the social media content calendar across LinkedIn, Instagram, X, and YouTube.
- Schedule and publish content while ensuring consistency in tone, format, and timelines.
- Monitor comments, mentions, and audience interactions, and support community engagement.
- Coordinate with Design, Brand, PR, and Events teams to ensure timely and consistent content delivery.
- Track content performance across reach, engagement, saves, shares, and video watch time.
- Analyse content performance to understand what resonates with the audience.
- Share regular insights and learnings on successful formats, trends, and areas for improvement.
- Use performance data to suggest new content ideas and improve future campaigns.
Who You Are
- Are highly active on social media and have a strong understanding of platforms such as Instagram, LinkedIn, X, and YouTube.
- Have a good sense of emerging trends, internet culture, memes, and content formats.
- Can independently ideate, shoot, and edit short-form videos.
- Have a strong creative instinct and understand what makes content engaging and shareable.
- Possess basic video editing skills and familiarity with tools such as CapCut, Canva, VN, or similar applications.
- Have strong writing skills and the ability to create engaging captions, hooks, and scripts.
- Are comfortable being on the ground to capture events, team interactions, and behind-the-scenes content.
- Are proactive, detail-oriented, and capable of working on multiple content requirements simultaneously.
- Can work in a fast-paced environment and take ideas from concept to publishing with minimal supervision.
- Have strong communication and collaboration skills.
Why GoKwik
At GoKwik, you'll get the opportunity to work on the social media presence of a fast-growing technology company and create content that reaches a diverse audience. You'll collaborate with teams across the organisation, work closely with leadership and brand stakeholders, and see your ideas move from concept to publication. If you enjoy creating content, spotting trends, and bringing brands to life through social media, this role offers the opportunity to experiment, learn, and make a visible impact.
Skills Required
- Strong understanding of Instagram, LinkedIn, X, and YouTube
- Understanding of emerging trends, internet culture, memes, and content formats
- Ability to ideate, shoot, and edit short-form videos independently
- Basic video editing skills and familiarity with CapCut, Canva, VN, or similar applications
- Strong writing skills for captions, hooks, and scripts
- Comfort capturing events, team interactions, and behind-the-scenes content
- Proactive, detail-oriented, and able to manage multiple content requirements
- Ability to work in a fast-paced environment with minimal supervision
- Strong communication and collaboration skills
Am I A Good Fit?
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The Company
What We Do
GoKwik is a data & technology led enabler, building a full-stack solution suite for eCommerce and D2C brands to help them unlock business growth. Embarked on a mission to democratise the shopping experience, GoKwik enables eCommerce brands to deliver superlative customer experience across the shopping funnel thereby boosting conversion rates and revenue growth. It also solves for other critical pain points of the industry such as COD RTO (Return to Origin) and helps brands manage the RTO problem while offering COD as a payment channel. With its recent addition of a third product: KwikChat, GoKwik is solving for low ROIs on marketing campaigns through 30+ Whatsapp use cases such as abandoned cart recovery, click to whatsapp ad campaigns & headless checkout. 1 in 3 shoppers is already shopping on the GoKwik network that has helped 500+ brands scale their businesses with higher GMV realisation & profit margins. It is helmed by Chirag Taneja (Co-Founder and Chief Executive Officer), Vivek Bajpai (Co-Founder and Chief Technology Officer), and Ankush Talwar (Co-Founder and Chief Data Scientist). GoKwik is backed by investors such as Sequoia Capital, Matrix Partners India, RTP Global & Think Investments. GoKwik's team has deep knowledge in the space of eCommerce with people having previous experience in Flipkart, Razorpay, Swiggy, Myntra, Nykaa, and more.
