Intern, Marketing – Market development

Posted 20 Days Ago
Be an Early Applicant
2 Locations
In-Office
Internship
Other
The Role
Support strategic and tactical market development by analyzing market trends, identifying growth opportunities, creating sales campaigns and technical literature, tracking market size/share/ROI, attending trade events, and supporting cross-functional marketing projects. Use Excel and Office tools, contribute to strategic planning, and support Lean Six Sigma improvement efforts.
Summary Generated by Built In

The Intern is responsible for providing & managing strategic and tactical marketing (market penetration, segmentation, and effective EVE tools and launch packages) and platform/product definition for Avient's products and positioning with minimal direction required and demonstrate ability to interact and influence effectively at the managerial peer level.

Responsibilities

Essential Duties and Responsibilities

  • Drives profitable growth, gross margin targets as a percentage of sales and gross margin percentage expansion.
  • Assists in leading the tracking and measuring of key market trends, competitive position, and delivery on specialization strategy.
  • Assists in leading identification of new ideas and opportunities for growth.
  • Generating effective sales campaigns, advertising programs and technical literature. Monitors gross margins and profitability against control standards.
  • Implements the industry’s overall marketing goals. Monitors business results. Updates the Strategic Plan in conjunction with management for their industry.
  • Assists in creating technical literature, advertising campaigns, definitions, specification, and performance standards. Develops, reviews and coordinates product promotion, technical presentations, and advertising through market staff and Marketing Communications.
  • Attends various trade/organization functions to develop business contacts and gather market information.
  • Supports and is committed to Avient's LSS improvement process. Plans strategies to ensure error-free work and conveys this attitude in the daily performance of various duties.
  • Leads the development and planning of the industry approach, modeling, and marketing communication(s).
  • Drives measurement and tracking activities including market size, market share, and ROI.
  • Excellent written and verbal communication skills. 
  • Proficiency in Microsoft Office Suite, particularly Excel 
  • Strong analytical and problem-solving skills. 
  • Supports the department with all necessary project work.
  • Other duties as assigned
     
Qualifications

Any Bachelors in any Science / engineering discipline with MBA Marketing are preferred

About Us

Our purpose at Avient Corporation is to be an innovator of materials solutions that help our customers succeed, while enabling a sustainable world.


Innovation goes far beyond materials science; it’s powered by the passion, creativity, and diverse expertise of 9,000 professionals worldwide. Whether you’re a finance wizard, a tech enthusiast, an operational powerhouse, an HR changemaker, or a trailblazer in materials development, you’ll find your place at Avient.


Join our global team and help shape the future with sustainable solutions that transform possibilities into realities. Your unique perspective could be the key to our next breakthrough!


We believe that all of our global employees are leaders and that the six most important behaviors for driving our strategy and culture are the same no matter if an employee is a leader of self, a leader of others, or a leader of the business.


By playing to win, acting customer centric, driving innovation and profitable growth, collaborating seamlessly across Avient, and motivating and inspiring and developing others and yourself you will accelerate your ability to achieve Avient’s strategic goals, to meet our customer needs, and to accomplish your career goals.


At Avient, we believe a wide variety of thoughts, ideas and backgrounds gives us the creativity to be successful in a rapidly changing world.  In support of this, we stress equality of opportunity for all qualified individuals in accordance with applicable laws. Decisions on hiring, promotion, development, compensation or advancement are based solely on a person’s qualifications, abilities, experience and performance.

Skills Required

  • Bachelor's degree in a science or engineering discipline
  • MBA in Marketing
  • Excellent written and verbal communication skills
  • Proficiency in Microsoft Office Suite, particularly Excel
  • Strong analytical and problem-solving skills
  • Ability to interact and influence at the managerial peer level
  • Familiarity with or commitment to Lean Six Sigma (LSS) improvement processes
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The Company
HQ: Cincinnati, OH
2,200 Employees

What We Do

Mesa Industries has focused on the consistent production of high-quality colorant.

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