Summary
We are searching for a passionate and versatile Brand intern. As part of the Brand team, you will be a key member responsible for building Scoot's brand through effective and creative campaigns that span across paid and owned channels, to bring Scoot's business ambition to life.Job Description
Our ideal candidate is a brand builder, one who has a keen interest in developing and executing end-to-end marketing campaigns across multiple markets. With a flair for creative concepting and good sense of brand development, s/he is comfotable with driving day-to-day marketing activities and long-term market strategies. Calm and poised, s/he thrives on tight deadlines and adapts to ever changing needs. Working closely with Scoot's brand manager, the creative agency, the media agency and even the PR agency, s/he will be part of a team who delivers on various types of impactful communications campaigns, whose role entails
Brand Marketing, Governance and Custodianship.
Developing and leading Scoot's third year of its global campaigns aligned to Scoot's brand narrative, alongside evolving the brand identity and assets
Providing support to in-market teams and other departments in maintaining a clear tone-of-voice in all of Scoot's communications and marketing
Identifying effectiveness and impact of current marketing initiatives with tracking and analysis for optimisation, where appropriate
Supporting fulfilment of winning vouchers and flight redemptions through the Goodies team
Overseeing project timelines and implementation dates, ensuring timely delivery of all projects as planned
What We Do
Scoot is the low-cost subsidiary of Singapore Airlines (SIA). Scoot took to the skies in June 2012 and merged with Tigerair Singapore in July 2017, retaining the Scoot brand for a new chapter of growth.
Scoot was the world's first low-cost carrier to attain the highest ratings at both the APEX Health Safety Audit powered by SimpliFlying and Skytrax COVID-19 Airline Safety Rating Audit. In 2022, Scoot was awarded IATA membership for meeting global industry standards for airline operational safety.
Our people have big smiles and even bigger personalities. We are defined by our unique Scootitude – a daring attitude to be positive, uncompromising on safety and efficiency, spreading fun and humanity wherever we fly.
Check out the roles available in our yellow family here: www.flyscoot.com/careers
