Intern, Brand & Marketing (Ascott Star Rewards)

Reposted 3 Days Ago
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Central Singapore, SGP
In-Office
Internship
Real Estate
The Role
Assist with inquiries related to bookings, develop training materials, analyze performance metrics, and support loyalty program initiatives.
Summary Generated by Built In

About Us

CapitaLand Group (CapitaLand) is one of Asia’s largest diversified real estate groups. Headquartered in Singapore, CapitaLand’s portfolio focuses on real estate investment management and real estate development, and spans across more than 270 cities in over 45 countries.

Job Description

Job Responsibilities: 

  • Assist ASR members with inquiries and concerns related to bookings, troubleshooting, and general programme information. 
  • Identify and consolidate booking issues reported through our brand website/app, ensuring they are addressed efficiently and members receive timely resolutions. 
  • Liaise with internal stakeholders, including IT, Digital, Data, and Operations teams, to support the implementation of new tools, enhancements, and system improvements. 
  • Analyze and provide monthly performance metrics for membership enquiries, identifying areas for improvement and optimization. 
  • Assist in user acceptance testing (UAT), process documentation, and rollout activities for new initiatives and system enhancements. 
  • Develop and compile informative training materials for ASR team members on Ascott brands and loyalty programme details, equipping them to confidently assist our valuable members. 
  • Analyze the loyalty landscape, uncovering valuable insights and trends to inform future strategies. 
  • Contribute to the launch of new loyalty initiatives, assisting with operational coordination and on-the-ground activation. 
  • Identify opportunities to streamline and improve operational processes through automation, digitalization, and workflow enhancements. 
  • Job Requirements: 
  • Currently pursuing a Diploma or Degree in Hospitality, Marketing, Business, Analytics, Information Systems, or a related field. 
  • Passion for the hospitality industry and a desire to learn and grow. 
  • Strong computer skills and proficiency in Microsoft Office, particularly Excel and PowerPoint. 
  • Strong analytical abilities and a keen eye for detail. 
  • Excellent written and verbal communication skills. 
  • Ability to work independently, take initiative, and manage multiple priorities effectively. 
  • Strong organizational and project coordination skills. 
  • Ability to identify inefficiencies, challenge existing processes, and recommend practical improvements. 
  • Strong stakeholder management and interpersonal skills, with the ability to work effectively across multicultural teams. 
  • Interest in digital transformation, automation, customer experience, and loyalty programmes. 
  • Familiarity with data analysis, business intelligence tools, workflow automation platforms, or AI tools is an advantage. 
  • Exposure to generative AI and Large Language Models (LLMs) for productivity, research, or business applications is a plus. 
  • Strong ethical values with a professional demeanor. 

Closing Statement:

At CapitaLand, we advocate fair employment practices, and recruit talents based on merit and fit with our Corporate values. We provide equal opportunity for all qualified persons and build an inclusive workplace regardless of race, gender, age, religious belief or nationality.


Only shortlisted candidates will be notified.

Skills Required

  • Currently pursuing a diploma/degree in Hospitality or Marketing
  • Strong computer skills and proficiency in Microsoft Office
  • Analytical abilities and a keen eye for detail
  • Excellent written and verbal communication skills
  • Ability to work independently and take initiative
  • Collaborative spirit in a multicultural environment
  • Strong ethical values and a professional demeanor
  • Creative and driven to make a difference
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The Company
8,549 Employees

What We Do

CapitaLand Group (CapitaLand) is one of Asia’s largest diversified real estate groups. Headquartered in Singapore, CapitaLand’s portfolio focuses on real estate investment management and real estate development, and spans across more than 260 cities in over 40 countries. Within its ecosystem, CapitaLand has developed an integrated suite of investment management and operating capabilities that supports its real estate businesses and platforms in building core competencies across the real estate value chain. With this full stack of capabilities, CapitaLand can optimise the strategies of its listed real estate investment management business CapitaLand Investment, and its privately held property development arm CapitaLand Development; to drive competitive advantage for its businesses. CapitaLand places sustainability at the core of what it does. As a responsible real estate company, CapitaLand contributes to the environmental and social well-being of the communities where it operates, as it delivers long-term economic value to its stakeholders

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