Intermediate Product Designer

Posted 8 Hours Ago
Be an Early Applicant
2 Locations
In-Office
Mid level
Artificial Intelligence • Sports
The Role
Design end-to-end user experiences for AI-powered coaching products across mobile apps, overlays, and partner ecosystems. Deliver polished prototypes, embeddable UI components and SDKs; iterate using usability testing and product/data insights. Expand and apply the design system, collaborate closely with engineers to ship high-quality implementations, and adapt game-focused patterns to new verticals while validating UIs in live gaming environments.
Summary Generated by Built In

What we’re doing

We’re building the AI powered coaching platform that transforms how gamers learn, compete, and win. Backed by a16z, we’re already live in 5 titles with 100K+ users and rapidly expanding into new games and beyond our own app to power coaching for major partners in fitness, wearables, AR/VR, and even aviation. 

The design team plays a significant role at trophi.ai. We don't just build our own interface, we design "plug and play" coaching experiences that live inside our partners' ecosystems.

As a Product Designer, you will work hands-on to turn ambiguity into clear, intuitive experiences. You will partner closely with product and engineering teams to ship features quickly. Instead of managing others, your focus will be on craft: execute high-quality flows that might live in a mobile app, a post-session report, or an overlay in a simulator and designs that help users master complex skills, from landing a plane to perfecting a golf swing.

Things you’ll do

  • Execute end-to-end design and take projects from requirements and rough sketches to polished prototypes, embeddable UI components and SDKs.
  • Create cohesive UX flows that drive core business outcomes, specifically focusing on activation, onboarding, and first-session clarity.
  • Collaborate on research and
    support product and data science teams in running usability tests, interpreting funnels, and using those insights to iterate on your designs.
  • Take the winning patterns we’ve built for games and adapt them for new verticals.
  • Utilize and expand our existing design system to ensure speed and consistency across all surfaces.
  • Work side-by-side with engineers to ensure your designs are implemented to a high standard.
  • Proactively find opportunities to smooth out friction points in the user journey.
  • Use our products inside real games (starting with sim racing and Rocket League) to validate how your UI feels in a live gaming environment.
  • Immerse yourself in the problem space to truly understand what the gamer needs.

Skills you’ll bring

  • 3+ years of experience designing software products (B2C, B2B2C a plus) 
  • Proficiency in Figma and prototyping tools, including implementing AI in your workflow
  • Interest in how data informs design. You are eager to learn how to balance qualitative research with quantitative insights.
  • Understanding how to use components and styles to work efficiently, even if you aren't building the system from scratch.
  • You are comfortable with ambiguity and fast changes. You are resourceful (perhaps leveraging AI in your own workflows) and don’t need a perfectly clear path to get started.
  • You can explain your design rationale clearly to engineers and product managers.
  • A genuine interest in gaming, AI, or coaching.

You WILL NOT enjoy this role if

  • You don’t like to make judgment calls and iterate as you go.
  • You prefer slow, methodical processes. We ship fast. If you struggle when requirements change mid-sprint, this will be stressful.
  • You need a large team to hide behind. This is a high-ownership IC role. Even as a junior/mid-level designer, you are responsible for your output.
  • You need step-by-step instructions. We will support you, but we expect you to propose solutions rather than waiting to be told exactly what to draw.

About us
Founded in St. John’s, NL, trophi.ai is building industry-leading technology in eRacing and eSports. Today, we’re focused on AI coaching for gaming (F1 Series, Rocket League, Assetto Corsa, iRacing, etc.), and more, but our ambition is to build AI coaching for all sports, eSports and the real world, and help over a billion people realize their potential.  Raised $12M from Tier 1 VCs such as Calm Ventures, and A16z

If you’re looking to work at a disruptive company and fundamentally change the future of sports and performance, welcome to trophi.ai. 

Skills Required

  • 3+ years of experience designing software products (B2C, B2B2C a plus)
  • Proficiency in Figma
  • Proficiency with prototyping tools
  • Experience implementing AI in your design workflow
  • Experience creating polished prototypes, embeddable UI components, and SDK-facing designs
  • Experience using and extending a design system (components and styles)
  • Ability to collaborate closely with engineers and explain design rationale
  • Experience with usability testing and using qualitative and quantitative data to iterate designs
  • Genuine interest in gaming, AI, or coaching
Am I A Good Fit?
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The Company
Saint John's, Newfoundland and Labrador
29 Employees
Year Founded: 2020

What We Do

We believe that the future of coaching is AI. It will equip everyone with elite coaching, regardless of their location or income, leveling the playing field and helping everyone realize their full potential and enjoy their sport. This technology will change lives and sport as we know it.

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