Integrated Marketing Manager - Vietnam

Posted 2 Days Ago
Be an Early Applicant
Singapore, SGP
In-Office
Entry level
Artificial Intelligence • Software • Generative AI
The Role
Lead integrated 360-degree marketing campaigns in Vietnam across online, offline, OOH, local media, influencer, and KOL channels. Develop strategic partnerships and co-branding opportunities, negotiate commercial agreements, and manage local marketing budgets, P&L accountability, business metrics, and sales performance. The role requires creative campaign development, strong commercial judgment, and experience executing influencer and OOH marketing initiatives.
Summary Generated by Built In

About Plaud Inc.

Plaud is building the real-world AI interface for professionals to amplify intelligence, elevate productivity and performance, loved by over 2,500,000 users worldwide since 2023. With a mission to amplify human intelligence, Plaud captures, structures, and compounds the intelligence generated in conversations — so humans can think better, decide faster, and execute with clarity.

Plaud Inc. is a Delaware-incorporated, San Francisco-based company pushing the boundary of human–AI intelligence through a hardware–software combination. With full ISO 27001, ISO 27701, SOC 2, GDPR, EN18031, and HIPAA compliances, Plaud is committed to the highest standards of data security and privacy protection. To learn more about Plaud, please visit https://www.plaud.ai and follow along on Instagram, X, Facebook, LinkedIn, and YouTube.

 

Why You Should Join Us

Plaud is building the next generation intelligence infrastructure and interfaces to capture, extract, and utilize intelligence from what people say, hear, see, and think.

  • Plaud is a bootstrapped, skyrocketing, profitable company with a $300M revenue run rate achieved in just three years.

  • Define the next-gen paradigm for human-AI interaction.

  • Gain exposure to cutting-edge AI for Pro tools and play a direct role in our global expansion.

  • Work with passionate teammates who value innovation, collaboration, and customer success.

  • Grow your career in a culture that champions continuous learning and fast career development.

  • Market-competitive compensation, global exposure, and a vibrant, creativity-fueled work atmosphere.

  • Key Responsibilities

    • Integrated Campaign Strategy & Execution: Lead end-to-end 360-degree marketing campaigns, integrating online and offline channels to boost brand awareness and market penetration in Vietnam.

    • Influencer & KOL Marketing: Plan, execute, and scale high-impact local influencer and key opinion leader (KOL) marketing campaigns across target verticals.

    • Out-of-Home (OOH) & Local Media: Oversee strategy and deployment for local Out-of-Home (OOH) advertising and media placements across key Vietnamese cities.

    • Strategic Partnerships & Co-Branding: Identify, negotiate, and close business partnerships and co-branding opportunities to drive brand affinity and user acquisition.

    • Commercial & P&L Management: Drive local business metrics and sales performance, taking accountability for marketing budget allocation and P&L targets.

 
  • Qualifications & Key Requirements

    • Creative & Innovative Marketing: Highly creative with a proven track record of developing and executing innovative, “out-of-the-box” marketing campaigns.

    • Strategic Partnerships & Negotiation: Strong commercial acumen with the ability to independently lead and close business negotiations for co-branding initiatives and strategic partnerships.

    • OOH & Influencer Expertise: Demonstrated experience in managing Out-of-Home (OOH) advertising and executing successful influencer/KOL marketing campaigns.

    • Commercial Accountability: Direct experience managing a Profit & Loss (P&L) statement with strict accountability for driving business metrics and sales targets.

What we offer

  • Meaningful Ownership An Employee Stock Ownership Plan (ESOP) that gives a real stake in Plaud’s long-term success.

  • High-Impact Environment Work in a fast-moving, product-driven environment where your ideas directly shape the future of AI productivity.

  • Cutting-Edge AI Tools for Productivity Access to best-in-class AI tools, including Gemini, Claude Code, and other frontier AI systems to maximize engineering and execution efficiency.

  • Best-in-Class Equipment Choice of top-spec laptops, high-performance workstation setups, and cutting-edge Plaud devices for all new hires.

  • Team & Culture Annual company offsites, team events, and a culture that values craftsmanship, ownership, and velocity.

  • Medical & Insurance Coverage Comprehensive benefits to protect our employees' financial security, physical health, and longterm growth. Medical insurance and WICA coverage for all full-time employees.

Disclaimer: Plaud is and will continue to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristics.

Skills Required

  • Proven track record developing and executing innovative marketing campaigns
  • Ability to independently lead and close negotiations for co-branding and strategic partnerships
  • Experience managing Out-of-Home advertising
  • Experience executing influencer and KOL marketing campaigns
  • Direct experience managing a Profit and Loss statement
  • Accountability for driving business metrics and sales targets
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The Company
HQ: San Francisco, California
94 Employees
Year Founded: 2021

What We Do

Plaud.ai is building the next generation of intelligence infrastructure and interface to transform how people captures, extract, and utilize intelligence from what they say, hear, see and think. Our Mission: Amplify your intelligence. Our Vision: To transform how the world captures, extracts, and utilizes intelligence. Brand Owner: PLAUD Inc. Founded in: Dec 2021 Headquarter: San Francisco, US Offices: San Francisco, Seattle, Tokyo, Shenzhen, Singapore Team: 180+ and growing Email: [email protected] Website: https://www.plaud.ai/

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