Insights & Analytics Lead - Asia

Posted Yesterday
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2 Locations
In-Office or Remote
Senior level
Healthtech • Retail
The Role
Lead the Asia consumer insights ecosystem by designing research methodologies, analyzing data, and delivering actionable insights to support strategic business planning and innovation for Kimberly-Clark's brands.
Summary Generated by Built In
Insights & Analytics Lead - Asia

Job Description
Your Job

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. 

Role Overview & Primary Accountabilities:

Lead the Asia consumer insights ecosystem and drive key research projects, digital solutions and best practices for Kimberly Clark’s Family Care Consumer (Kleenex, Scott Viva) and Professional division. You will work in multi-functional teams across multiple geographies across Asia.

  • Lead assessment of market landscape including consumer trends, market performance and consumer risks & opportunities to underpin strategic business plan.

  • Maximize the business unit's learning plan investment by ensuring that learning agendas align to strategic areas for the business and drive towards value creation.

  • Lead the design and implementation of quantitative and qualitative research methodologies (e.g., surveys, focus groups, ethnographies) to generate actionable insights and drive innovation.

  • Develop and execute comprehensive consumer research programs to understand consumer needs, preferences, and purchase behavior across various markets and segments.

  • Develop a fiscally responsible mindset by ensuring previous research, analytics, syndicated and other internal resources are incorporated into learning plans and analyses.

  • Champion knowledge management system across the organization.

  • Serve as subject matter expert for team to design and explain consumer insights techniques and results when necessary.  Lead agency conversations.

  • Analyze large and complex datasets to identify trends, patterns, and opportunities for product development, marketing, and sales.

  • Develop and implement a consumer insight and brand framework to ensure consistent and efficient delivery of insights across the organization.

  • Lead Customer experience understanding for and insights by CSAT (Customer satisfaction survey) and VOC (Voice of Customer) management.  

  • Stay abreast of industry trends, Digital solutions, emerging consumer technologies, and competitive landscape. Knowledge of smart and efficient research methodologies.

About Us

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth, and impact. We’re founded on 151 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.

Led by Purpose. Driven by You.

About You

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring.  You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development. You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results.

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:

Essential Requirements

  • Bachelor's degree in Statistics, Mathematics, Economics, Marketing, or a related field.

  • 7+ years of experience in consumer insights, market research, innovation and data analytics within the FMCG industry.

  • Proven track record of leading and delivering impactful consumer research projects.

  • Excellent communication and presentation skills with the ability to influence stakeholders at all levels.

  • Experience working in a multinational company with exposure to diverse markets.

  • Experience with market mix modeling and media analytics.

  • Demonstrated success in driving business results through objective and fact-based analysis, understanding market dynamics, and translating consumer analytics into actionable strategies.

Location: Malaysia or India

To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the careers website.

And finally, the fine print….

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world.  We actively seek to build a workforce that reflects the experiences of our consumers.  When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

No Relocation:

This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role.

Primary LocationKuala Lumpur Office

Additional LocationsMumbai Corporate Office

Worker TypeEmployee

Worker Sub-TypeRegular

Time TypeFull time

Top Skills

Consumer Insights
Data Analytics
Market Research
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The Company
Irving, TX
31,171 Employees

What We Do

Kimberly-Clark makes the essentials for a better life with well-known brands that matter every day – at home, school, work and on the go. Throughout our 148 years, we have challenged conventional wisdom to innovate products that better meet the needs of consumers. We have created new categories with top brands like Kleenex®, and redefined categories with Huggies® and U by Kotex®. While growing our $18+ billion global business, we help build careers through collaborative teams that push boundaries and endless opportunities to work with some of the world’s most recognized brands. Our 43,000 employees are changing the world for the better, too, generously giving back to communities and causes around the globe. If innovative thinking and a passion to win inspire you, come Unleash Your Power at Kimberly-Clark.

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