Inside Sales Representative

Posted 8 Days Ago
Be an Early Applicant
Edmonton, AB, CAN
In-Office
Junior
Design
The Role
As an Inside Sales Representative, you'll manage account relationships, conduct needs analysis, promote products, and collaborate with external sales. Responsibilities include making calls, updating CRM, generating quotes, and supporting customers with technology adoption.
Summary Generated by Built In
Company:Finning Canada

Number of Openings:1

Worker Type:Permanent

Position Overview:Location: Edmonton, AB | Monday to Friday (5x2) | Full-Time, Permanent
Join Finning and help drive customer success through proactive account management and sales initiatives. This position offers:
• Opportunities to build strong customer relationships and promote innovative solutions.
• A dynamic environment focused on growth and collaboration.
• Competitive compensation and comprehensive benefits.
As an Inside Sales Representative, you’ll manage an active account base, identify customer needs, and provide tailored solutions across parts, service, and digital offerings.

Job Description:
  • Proactively build quality customer relationships and manage an account base of 800–1,200 accounts with $1–$2 million in assigned product support revenue.

  • Conduct needs analysis and recommend products based on customer business requirements.

  • Maintain a minimum of 50 calls per week to promote, qualify equipment leads, and sell parts, service, labor, and customer service agreements.

  • Keep accurate customer account and machine population data to support targeting and forecasting.

  • Utilize CRM systems and tools such as SalesLink, finQuote, PSQ, SIMSi, and SIS.

  • Promote Finning/Cat digital solutions including my.finning.com, Cat App, and Cat Inspect.

  • Support regional sales initiatives and collaborate with external sales representatives.

  • Execute call programs for customer experience enhancements (e.g., 2-2-6 program, expiring warranty, proactive PM initiatives).

Day-to-Day Activities:

  • Make outbound calls to maintain and grow account relationships.

  • Generate quotes for parts, CSAs, and attachments.

  • Update CRM records and monitor account performance.

  • Provide digital solution support and assist customers with technology adoption.

  • Participate in regional events and marketing programs.

Requirements:

  • Related post secondary education in business, marketing, etc.

  • Previous sales experience, including proactive telephone selling.

  • Experience in Parts, Heavy Equipment, Mechanic, or Electrical industries is an asset.

  • Strong customer service skills.

  • Excellent communication skills and comfort with cold calling.

  • Ability to work independently and manage multiple priorities.

At Finning, we prioritize creating a diverse and inclusive environment. We are proud to be an equal opportunity employer, and we actively encourage all individuals to express themselves and achieve their full potential. As a company, we continuously strive to enhance our outreach to individuals of all backgrounds and identities. We do not discriminate against applicants based on gender identity, race, national and ethnic origin, religion, age, sexual orientation, marital and family status, and/or mental or physical disabilities. Furthermore, Finning is committed to collaborating with and providing reasonable accommodations /adjustments to individuals with disabilities. If you require an adjustment/accommodation at any point during the recruitment process, please inform your recruiter.

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The Company
9,874 Employees
Year Founded: 1933

What We Do

Finning is the world's largest Caterpillar dealer delivering unrivalled service for over 90 years. We sell, rent and provide parts and service for equipment and engines to customers in various industries, including mining, construction, petroleum, forestry and a wide range of power systems applications. Since 1933, when Finning was first established in Canada by Earl B. Finning, our name has conveyed integrity, reliability and resourcefulness. Over the years, the company has grown as a result of a genuine commitment to earning customer loyalty. With our broad product support infrastructure and unmatched service capabilities, we deliver solutions that enable customers to achieve the lowest equipment owning and operating costs while maximizing uptime. Finning employs over 13,000 people world-wide and operates in three geographies, with the head office in Vancouver, Canada.

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