Finning is the world's largest Caterpillar dealer. We pride ourselves on delivering exceptional customer experiences and innovative solutions. We are looking for an enthusiastic Inside Sales Representative to join our team, selling industry-leading Caterpillar machinery, attachments, and service packages.Job Description:
Are you passionate about sales and customer engagement? Do you thrive in a fast-paced environment where your efforts directly impact business growth? Based at our regional branch, you will be the first point of contact for customers, delivering a first-class experience both over the phone and in person. You will play a key role in converting leads into sales, hosting customers, and maximising opportunities through our website, events, and marketing campaigns. If you are ready to make a real impact and grow your career, we want to hear from you.
Key Responsibilities:
- Sales & Lead Conversion: Proactively make outbound calls to prospective and existing customers, converting inbound leads into sales across new and used machinery, attachments, and service packages.
- Customer Engagement: Host customers at the regional branch, providing walkarounds, and ensuring a seamless collection experience.
- CRM Management: Maintain accurate customer records, machine population data, and account details to support marketing initiatives and repeat business.
- Marketing & Campaigns: Actively promote marketing campaigns, events, and promotions to drive sales and customer interest.
- Collaboration: Work closely with the regional field sales team and Cat Financial Services to ensure smooth sales processes and customer satisfaction.
- Lead Generation: Identify and qualify new opportunities, ensuring target revenue and appointment goals are met.
Knowledge, Skills & Experience:
- Proactive outbound B2B sales skills with a professional telephone manner
- Experience in machinery sales desirable (Plant, Agriculture, or Automotive)
- Demonstrated success in meeting sales targets and KPIs
- Strong interpersonal and organisational abilities
- Excellent communication and customer service capabilities
- Self-motivated with a strong drive to succeed
- Innovative and analytical thinker
- Proficiency in CRM systems and PC applications
- Understanding of database marketing
What We Offer:
Salary Range: €39,000 - €45,000 + commission
In addition to a competitive salary, commission, 25 days holiday, life insurance and pension, you will benefit from:
- Comprehensive benefits
- A dynamic and supportive work environment
- Opportunities for professional growth and development
Why Join Us:
At Finning, we believe in the power of our people. We offer a dynamic work environment where your contributions are valued, and your career growth is supported. This is a fantastic opportunity to join a dynamic team and represent a globally recognised brand. If you’re ready to take the next step in your sales career, apply today and help us shape the future of machinery sales.
At Finning, we prioritize creating a diverse and inclusive environment. We are proud to be an equal opportunity employer, and we actively encourage all individuals to express themselves and achieve their full potential. As a company, we continuously strive to enhance our outreach to individuals of all backgrounds and identities. We do not discriminate against applicants based on gender identity, race, national and ethnic origin, religion, age, sexual orientation, marital and family status, and/or mental or physical disabilities. Furthermore, Finning is committed to collaborating with and providing reasonable accommodations /adjustments to individuals with disabilities. If you require an adjustment/accommodation at any point during the recruitment process, please inform your recruiter.
Skills Required
- Proactive outbound B2B sales skills with a professional telephone manner
- Demonstrated success in meeting sales targets and KPIs
- Strong interpersonal and organisational abilities
- Excellent communication and customer service capabilities
- Self-motivated with a strong drive to succeed
- Innovative and analytical thinking
- Proficiency in CRM systems and PC applications
- Understanding of database marketing
- Experience in machinery sales, such as plant, agriculture, or automotive
What We Do
Finning is the world's largest Caterpillar dealer delivering unrivalled service for over 90 years. We sell, rent and provide parts and service for equipment and engines to customers in various industries, including mining, construction, petroleum, forestry and a wide range of power systems applications. Since 1933, when Finning was first established in Canada by Earl B. Finning, our name has conveyed integrity, reliability and resourcefulness. Over the years, the company has grown as a result of a genuine commitment to earning customer loyalty. With our broad product support infrastructure and unmatched service capabilities, we deliver solutions that enable customers to achieve the lowest equipment owning and operating costs while maximizing uptime. Finning employs over 13,000 people world-wide and operates in three geographies, with the head office in Vancouver, Canada.








