IN_RBIN_Deputy Manager - Lead - Digital Media_C/CGR-IN

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Bengaluru, Bengaluru Urban, Karnataka, IND
In-Office
Internet of Things
The Role

Company Description

In India, Bosch is a leading supplier of technology and services in the areas of Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. Additionally, Bosch has in India the largest development center outside Germany, for end-to-end engineering and technology solutions. The Bosch Group operates in India through twelve companies: Bosch Limited – the flagship company of the Bosch Group in India – Bosch Chassis Systems India Private Limited, Bosch Rexroth (India) Private Limited, Bosch Global Software Technologies, Bosch Automotive Electronics India Private Limited, Bosch Electrical Drives India Private Limited, BSH Home Appliances Private Limited, ETAS Automotive India Private Limited, Robert Bosch Automotive Steering Private Limited, Automobility Services and Solutions Private Limited, Newtech Filter India Private Limited and Mivin Engg.Technologies Private Limited. In India, Bosch set-up its manufacturing operation in 1951, which has grown over the years to include 16 manufacturing sites, and seven development and application centers. The Bosch Group in India employs over 30,500 associates and generated consolidated sales of about Rs. 26,827 crores (3.1 billion euros) in fiscal year 2021-22 of which Rs. 24,406 crores (2.8 billion euros) are from consolidated sales to third parties. Bosch Limited is the flagship company of the Bosch Group. It earned revenue of over Rs. 11,782 crores (1.39 billion euros) in fiscal year 2021-22.
Additional information can be accessed at www.bosch.in

Job Description

  • Enhance and consolidate the digital presence of Bosch India by developing compelling multimedia content suitable for web and respective social media platforms in line with the current content consumption trends to position Bosch as a leading technology company
  • Develop communications around business performance like quarter results, annual report for stakeholders and cascade them through social media platforms
  • Develop communication plans for senior executives to position them as thought leaders and to humanize the brand 
  • Define digital communication campaigns in alignment with global guidelines for Bosch India and measure results to maximize impact
  • Assess and monitor potential crisis scenarios and support in mitigating reputational risks by addressing them through web and social media handles 
  • Supervise the digital agency for achieving overall social media goals and KPIs as per the agreed scope of work

Qualifications

  • 7 to 10 years of experience in digital communications / corporate communications in a technology or a multinational company with relevant experience of around 3 to 4 year in digital space is required.
  • Bachelor's degree in Mass Communication from a reputed institute
  • Masters or PG Diploma in Mass Communication / MBA in Marketing or Communications
  • Certification in digital media would be advantageous

Additional Information

  • Proficient understanding of digital platforms, performance measurement metrics, digital ecosystem, and competition landscape
  • Competent in planning campaigns for digital media communication with effective use of relevant platforms
  • Competent in storytelling for external audience in line with the brand persona
  • Competent in being an advisory to stakeholders for effective collaboration on communication campaigns 
  • Competent in understanding the sensibilities and tonality of communicating externally 
  • Competent in coordinating with multiple stakeholders, time management and agency management 

Bosch Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Bosch Group and has not been reviewed or approved by Bosch Group.

  • Retirement Support 401(k) matching and a company-funded pension are emphasized, complemented by performance-based bonuses. These retirement elements are portrayed as generous and a standout component of total rewards.
  • Healthcare Strength Comprehensive medical, dental, vision, life insurance, and wellness initiatives such as the befit program and employee assistance support are highlighted as robust. Preventative care and mental health resources, with global consistency adapted by country, strengthen perceived healthcare value.
  • Leave & Time Off Breadth Vacation time is described as well above legal minimums, with paid time off reaching up to five weeks in some cases. Paid holidays and sick leave further expand overall time-away options.

Bosch Group Insights

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The Company
HQ: Farmington Hills, MI
166,834 Employees
Year Founded: 1886

What We Do

The Bosch Group is a leading global supplier of technology and services. It employs roughly 402,600 associates worldwide (as of December 31, 2021). The company generated sales of 78.7 billion euros in 2021. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. As a leading IoT provider, Bosch offers innovative solutions for smart homes, Industry 4.0, and connected mobility. Bosch is pursuing a vision of mobility that is sustainable, safe, and exciting. It uses its expertise in sensor technology, software, and services, as well as its own IoT cloud, to offer its customers connected, cross-domain solutions from a single source. The Bosch Group’s strategic objective is to facilitate connected living with products and solutions that either contain artificial intelligence (AI) or have been developed or manufactured with its help. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.” The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiary and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. With its more than 400 locations worldwide, the Bosch Group has been carbon neutral since the first quarter of 2020. The basis for the company’s future growth is its innovative strength. At 128 locations across the globe, Bosch employs some 76,100 associates in research and development, of which more than 38,000 are software engineers. Instagram: https://www.instagram.com/boschglobal/ Facebook: https://www.facebook.com/BoschGlobal Twitter: https://www.twitter.com/BoschGlobal Glassdoor: https://bit.ly/3raTZnH Imprint: www.bosch.com/corporate-information Privacy statement: www.bosch.com/data-protection-notice

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