The Opportunity
The Influencer Specialist is responsible for executing the influencer program and driving revenue growth. This role involves impactful planning and timely delivery of all campaign assets, serving as the primary point of contact for all execution and planning discussions related to influencer efforts both internally and with agency partners. The Influencer Specialist will also optimize and test new business opportunities to grow revenue and acquire new customers for our evolving influencer program.
This position is hybrid (in office ~6 times a month) and based out of West Chester, PA.
Who We Are
QVC empowers shoppers with knowledge and shares insights in a lively and engaging way. We offer an ever-changing collection of familiar brands and fresh new products – from home and fashion to beauty, electronics and jewelry – and we connect shoppers to interesting personalities, engaging stories and award-winning customer service. QVC reaches more than 200 million homes worldwide via its 12 broadcast networks and reaches millions more via multiple streaming services, websites, mobile apps and social pages.
Your Impact
- Allocate and manage the campaign budget to meet monthly spend, sales, and new customer goals; oversee agency relationships and ongoing campaigns with key platforms; and collaborate with the Manager to review and plan budget allocations.
- Monitor and analyze campaign performance metrics, providing detailed reports and insights to optimize future strategies and ensure timely monthly payment processing.
- Build and enhance collaborative relationships with influencers, internal teams, external partners, merchants, and buyers; support account teams with valuable insights; and lead innovative initiatives on emerging platforms to drive successful and forward-thinking influencer campaigns.
- Collaborate with influencers and partner with internal teams to create engaging content that resonates with target audiences and adheres to brand guidelines
What You Bring
- Education: BA/BS in merchandising, marketing, communications, or related field; or equivalent experience required
- Experience: 3 years professional experience, within influencer marketing, digital marketing, social media marketing or similar field
- Experience with TikTok is a plus
#LI-ST4 #LI-Hybrid
If you enjoy being a part of a team, creating experiences and delighting customers, you’ll love it here. If you’re excited about retail, media, social, live streaming, technology, customer service, design and more, you’ll find amazing projects to work on. If you want to grow professionally and learn every day, you’ll thrive with us. If you appreciate a company committed to inclusion and belonging for all, you’ll be amazed at what’s available for our team members. We offer a comprehensive Total Rewards package including competitive compensation, health care benefits starting on day 1, 401(k), paid time off, tuition reimbursement, employee assistance program, parental leave, paid volunteer hours, company discounts and much more. Best of all, working with QVC Group means friendly teams, ambitious projects and fast-moving careers!
For QVC Group, our commitment to inclusion and belonging for all is deeply rooted in Our Principles. They call on us to Drive Progress, Act With Empathy, Be Brave, Embrace the Future, and Do What’s Right so that everyone can thrive. We are committed to ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at [email protected] for assistance.
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QVC Group Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about QVC Group and has not been reviewed or approved by QVC Group.
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Healthcare Strength — Healthcare coverage is positioned as broad, including medical, dental, vision, prescription coverage, and company-paid life insurance and AD&D. Additional wellness supports like confidential counseling and condition-management programs are also part of the offering.
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Flexible Benefits — Flexible work arrangements such as remote work, flextime, and compressed schedules are available in parts of the organization. Spending-account options like HSA and FSA are included within the benefits mix.
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Retirement Support — Retirement support includes access to a 401(k) plan with company matching, and some sources also reference a pension plan. Performance bonuses are also described as available for some employees.
QVC Group Insights
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What We Do
Curated Experiences. Infinite Possibilities.® We believe in a Third Way to Shop® – beyond transactional ecommerce or traditional brick-and-mortar stores – for customers who crave engaging shopping experiences. We're a select group of diverse businesses that provide customers with curated collections of unique products, made personal and relevant by the power of storytelling. We combine the best of retail, media, and social to curate experiences, conversations, and communities for millions of highly discerning shoppers. We bring joy, inspiration, and humanity to shopping. We also curate large audiences, across our many platforms, for our thousands of brand vendors. Qurate Retail Group comprises seven leading retail brands – QVC®, HSN®, Zulily®, Ballard Designs®, Frontgate®, Garnet Hill®, and Grandin Road®. We reach approximately 218 million homes worldwide via 14 television networks and reach millions more via multiple streaming services, social pages, mobile apps, websites, print catalogs, and in-store destinations. We're a world leader in video commerce globally, among the top ecommerce retailers in North America (according to Digital Commerce 360), and a leader in mobile commerce and social commerce.
