Influencer Marketing Manager

Posted 4 Hours Ago
Easy Apply
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Medellín, Antioquia
In-Office
Junior
AdTech • Marketing Tech
The Role
The Talent Coordinator manages creator sourcing, outreach, and initial negotiations for influencer marketing campaigns, ensuring proper creator alignment and effective communication.
Summary Generated by Built In

Linqia is an innovative start-up in the growing influencer marketing industry. Located in downtown San Francisco, you’ll be working with others who are passionate about marketing in a fun, fast-paced and data-driven environment. 

At Linqia, we deliver guaranteed influencer marketing results for our clients, by working with some of the world’s largest brands including Danone, AB InBev, Kimberly-Clark, Unilever, and Walmart. Our AI-driven platform and team of experts are leading the transformation of influencer marketing into a scalable media channel. The Linqia platform also serves as a social content lab, where marketers can organically test and amplify the best performing influencer content to drive greater ROI from their paid, owned and earned media.

We value intelligence, recognize talent and have instilled a culture that supports career development and growth for our employees. We thrive on innovation and accountability, with a customer first attitude that adds true value to everything we touch. Our team members are smart, hard-working, have integrity and love to have fun as we play to win.

The Role

We’re hiring detail-oriented, digital-savvy Talent Coordinators to join Linqia’s growing Creator Team. This role supports the execution of creator campaigns by managing creator sourcing, creator outreach, and initial negotiations.

As a Talent Coordinator, you will work closely with Talent Partners and Campaign Strategists to identify the right creators across social platforms like Instagram, TikTok, and YouTube. You’ll take the lead on researching, contacting, and onboarding creators, while conducting light brand safety vetting and ensuring campaign alignment.

This role is ideal for someone who thrives in a fast-paced, detail-driven environment and is excited to be an integral part of our mission to match creators with top global brands.

ResponsibilitiesSourcing & Outreach
  • Review campaign briefs and internal sourcing plans to identify the right creators
  • Conduct creator discovery using platforms like Resonate and influencer databases
  • Execute creator outreach using pre-approved templates; manage follow-ups (3x benchmark)
  • Populate internal workbooks and platforms (e.g., Resonate) with qualified talent
  • Analyze gaps in creator tiering, vertical, and audience to optimize sourcing
  • Support supplemental sourcing efforts as needed throughout the campaign cycle
Campaign Setup & Coordination
  • Set up campaign infrastructure, including Resonate campaigns, creator surveys, email templates, and workbooks
  • Track and manage outreach status and documentation in real time
  • Coordinate internal handoffs and sourcing trackers with Talent Partners for feedback
  • Escalate complex negotiations or high-priority creator conversations to the Talent Partner
  • Support internal gut check reviews by preparing complete talent lists and sourcing context
Vetting & Moderation
  • Conduct initial pre-vetting of creators (brand safety flags, alignment checks)
  • Document rationale for vetting decisions and apply appropriate risk tags
  • Monitor creator profiles post-outreach for significant content changes
  • Occasionally moderate social media comments during live campaigns, flagging anything inappropriate
Qualifications
  • 2+ years of experience in influencer marketing, talent sourcing, digital media, or a related field
  • Strong written English skills and familiarity with U.S. digital culture and brand standards
  • Deep understanding of social media platforms (especially TikTok, Instagram, and YouTube)
  • Experience managing communication workflows or creator/influencer databases
  • Strong attention to detail and ability to follow complex criteria and brand guidelines
  • Excellent organizational and documentation skills
  • Comfortable navigating ambiguity and shifting priorities
  • Reliable internet connection and availability to work PST-aligned hours
What Success Looks Like
  • You consistently source high-quality creators aligned with campaign strategy
  • You follow through on outreach benchmarks and communication protocols
  • You maintain clean, accurate sourcing documentation to support internal reviews
  • You escalate the right creators and conversations to your Talent Partner at the right time
  • You take initiative in troubleshooting tiering or inventory gaps
  • You collaborate closely with your Talent Partner pod and stay accountable to feedback loops

This position description is intended to describe the duties most frequently performed by an individual in this position.  Linqia is an equal opportunity employer — we actively seek and value diversity on our team.  Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Headhunters and recruitment agencies may not submit resumes or candidates through this Web site or directly to employees. Linqia does not accept unsolicited headhunter and agency resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with us.

Top Skills

Influencer Databases
Resonate
Social Media Platforms
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The Company
HQ: San Francisco, CA
100 Employees
Year Founded: 2012

What We Do

Linqia is the only influencer marketing company that delivers guaranteed influencer ROI for the enterprise. Linqia’s unique combination of strategy and technology provides the world’s largest brands and their agencies with seamless execution from influencer selection to closed loop measurement. More Fortune 500 brand marketers rely on Linqia and its Resonate platform than any other influencer marketing company to drive their influencer ROI. Founded in 2012, Linqia works with over 650 leading national brands, including Kimberly-Clark, McDonald’s, Nestle, Unilever, and Walmart.

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