The Role
Seeking an Influencer Marketing Manager for LATAM to manage influencer campaigns, build relationships, ensure cultural relevance, and track performance metrics.
Summary Generated by Built In
We are looking for a detail-oriented and digitally-savvy Influencer Marketing Manager to support our expansion in the LATAM region. This is a great opportunity for a motivated individual to work hands-on with influencers, and talent management agencies to drive brand awareness and customer acquisition across key LATAM markets. You’ll be part of a great team, managing influencer campaigns end-to-end – from discovery to reporting – while adapting strategies to regional trends and cultural nuances.
Responsibilities:
- Influencer Discovery & Outreach: Research and recruit influencers across LATAM (YouTube, TikTok, Instagram) across finance, trading, business, and lifestyle verticals
- Campaign Management: Assist in the planning, optimization, and execution of influencer marketing campaigns
- Relationship Management: Maintain trusted relationships with influencers; managing communications, negotiations, briefing, closing deals
- Localization & Cultural Fit: Ensure all campaigns are culturally relevant, local-market-appropriate, and aligned with brand messaging
- Performance Tracking & Reporting: Monitor campaign performance metrics (e.g. views, engagement, sign-ups); help generate reports and suggest improvements
- Content Review: Collaborate with influencers to ensure content is compliant with internal and legal guidelines
Requirements:
- 2 years of professional experience in influencer marketing or creator - partnerships
- Expertise in LATAM influencer landscape (YouTube, Instagram, TikTok)
- Strong communication skills in English and Spanish (native)
- Data-driven mindset with basic understanding of KPIs like CPC, CTR, CPA
- Organized and proactive – able to manage multiple projects and deadlines
- Big passion for influencer marketing and fintech
- Platforms knowledge: YouTube, Instagram, TikTok
- Experience working in fintech, trading, capital markets, or crypto
- Understanding of LATAM regulatory for influencer marketing in finance
Bonus Points:
We offer:
- A chance to join a leading and one of the fastest-growing fintech companies
- Remote-first team with flexible working hours
- Creative freedom and opportunity to work with top-tier influencer talent
- Competitive compensation
Only English-language CVs will be considered for the next stage.
Top Skills
Instagram
Tiktok
Youtube
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The Company
What We Do
Capital provides software that enables founders to raise, hold, spend, and send funds all in one place. Capital has evolved its flagship fundraising tool (formerly known as Party Round) to provide founders with banking solutions that streamline their startups.
