Who We Are
At M Booth, we’re a culture-first communications agency where courage, breakthrough ideas, and humanity drive everything we do. We build game-changing campaigns for iconic brands by staying at the edge of social evolution, earned storytelling, and digital culture.
We operate as a hybrid workforce guided by our "Be IRL" ethos (Inspired Relevant Leaders). We believe great work happens when talented people are empowered—no matter where they log in from.
We’re looking for a culture-forward, energetic and fresh-thinking Influencer Marketing Coordinator.
The Role
Are you obsessed with pop culture, platform-native, and constantly scrolling TikTok and Instagram for the next big thing? If you have an insatiable appetite for social trends and want to build relationships with creators who shape culture, this is your spot.
As an Influencer Marketing Coordinator, you’ll play a key role in bringing scroll-stopping campaigns to life, from creator discovery through campaign execution and reporting.
Key Responsibilities
Campaign Execution & Management: Assist in executing end-to-end influencer strategies, managing content deliverables, briefing creators, and ensuring brand alignment across all assets.
- Creator Discovery & Relationship Building: Identify, outreach, negotiate, and onboard influencers to campaigns, fostering strong creator and talent agency relationships.
- Trendspotting & Market Intelligence: Keep a pulse on emerging pop-culture trends, FTC guidelines, platform updates, and competitor activity—translating cultural moments into client opportunities.
- Performance Tracking: Monitor campaign metrics, analyze results, and help generate insights to evaluate ROI and inform future strategy.
- Cross-Functional Collaboration: Partner closely with core account teams to brainstorm bold creative concepts and ensure seamless campaign delivery.
What You’ll Bring
- Experience: 0–2 years in influencer marketing, social media, or digital marketing.
- Platform Expertise: Native fluency in Instagram, TikTok, YouTube Shorts, Pinterest, and Snapchat.
- Culture & Trend Obsessed: A deep passion for pop culture, news, and creator trends.
- Core Skills: Exceptional written and verbal communication, attention to detail, and top-tier project management abilities.
- Mindset: A collaborative team player who thrives in a fast-paced environment and knows how to juggle multiple priorities with ease.
- Education: Bachelor’s degree in Marketing, Communications, PR, or a related field.
What We’ll Bring
Here are a few highlights of the benefits we offer at M Booth:
- A workplace that’s alive with courage, ideas, respect and humanity
- Professional growth and development programs to help advance your career
- Comprehensive health care and wellness plans for your entire family
- A 401(k) Savings Plan and Flexible Spending Accounts
- Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
- Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
- Salary: $45,000 - $48,000
Our Flexible Work Policy
We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.
For those outside the NYC hub, you will be asked to be in person too. Examples of this may include client meetings, events or team meetings. There will also be in person opportunities for you to connect with others who live in your hub to collaborate and work together.
If you plan on working remotely, we can accept applicants from the following states:
Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.
M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Skills Required
- 0-2 years in influencer marketing, social media, or digital marketing
- Native fluency in Instagram, TikTok, YouTube Shorts, Pinterest, and Snapchat
- Exceptional written and verbal communication
- Attention to detail
- Top-tier project management abilities
- Passion for pop culture, news, and creator trends
- Collaborative team player who can juggle multiple priorities in a fast-paced environment
- Bachelor's degree in Marketing, Communications, PR, or a related field
What We Do
Our agency was born 40 years ago with entrepreneurial roots, a people first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make lasting impact and change. From culture to creative, today bold moves everything we do. M Booth is a creative agency that produces award-winning, culturally-competent campaigns that change perceptions of key stakeholders and behaviors of consumers. We are relentlessly passionate about our clients and their business, whether that means leading in digital innovation, developing breakthrough campaigns and content, reaching more people through earned, or unleashing insights that unlock ideas that win in the marketplace. We have a #makeshifthappen mindset and believe our work can and should contribute to an equitable world. The industry has noticed. We have been awarded PRovoke Creative Agency of the year 2023, A Campaign Best Agency 2023, and a Best Place to Work year after year from AdWeek, PRWeek and PRovoke.
