Influencer, Content & PR Junior Manager

Job TitleInfluencer, Content & PR Junior Manager

Job Description

We are looking for an experienced and creative Influencer, Content & PR Junior Manager to lead the development and execution of our social media and influencer marketing strategies. In this role you will be responsible for curating engaging content, managing influencer partnerships, and driving brand visibility across social platforms. The ideal candidate has a strong understanding of current digital trends, and the ability to translate brand objectives into impactful content.

You will also collaborate with cross-functional teams and shape our brand’s voice. Your writing skills and attention to detail will contribute to enhancing our brand presence, engaging our audience and driving business growth.

The role is opened for fixed-term assignment.

Your responsibility is to:

• Plan and execute a comprehensive Social Media Strategy based on the given global guidelines and Polish strategic priorities

• Plan and publish engaging and visually appealing content for Social Media platforms (FB, IG) in cooperation with external agencies and internal marketing team

• Analyze metrics and report on the performance of social media publications, providing actionable insights.

• Manage Influencer cooperation with external agencies and build an active brand ambassador network to spread the word about our brands

• Coordinate influencer content creation, ensuring alignment with brand messaging and compliance with platform guidelines.

• Track and analyze the effectiveness of influencer marketing campaigns, providing regular reports and insights to key stakeholders.

• Develop a content calendar that balances brand promotion with engaging, community-focused content.

• Monitor & analyze the overall social media results, influencers performance, agencies service, prepare reports/presentations/analysis, recommend and implement corrective actions as appropriate.

• Monitor social media trends, and platform updates to optimize content performance.

• Develop relevant SoMe programs based on new technology and content availability in the market.

• Be the guardian of consistent brand image in Social Media for our brands.

• Collaborate closely with other teams (e.g., digital marketing, d2c, sales) to ensure that social media and influencer campaigns are aligned with broader marketing and business objectives.

  · Use data-driven insights to segment the audience and tailor content and influencer strategies to engage different customer groups effectively.

• Identify and target emerging demographics, ensuring that campaigns resonate with both existing and new audiences.

  Plan and manage assigned budget, reporting and ROI measuring.

You are a part of

The passionate and driven Marketing Team, that demonstrates high open-minded business culture.

As part of the Team, you will work collaboratively with marketing and digital colleagues, connecting consumers with Philips brand.

To succeed in this role, you should have the following skills and experience

• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.

• 3+ years of experience in social media management and influencer marketing.

• Proven track record of successfully managing and scaling influencer campaigns.

• Excellent copywriting and storytelling skills.

• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

• Creative mindset with a data-driven approach to decision-making.

• Excellent interpersonal, communication and presentation skills.

• Have can-do attitude and ability to meet deadlines motivating a multi-functional team.

• Fluent in English & Polish speaking and writing is a must.

• Solid MS Office skills – PowerPoint, Excel, Word.

How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
Onsite roles require full-time presence in the company’s facilities.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.

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