Our mission is to change the way developers build software.
The Role
Qualify and engage inbound leads, run discovery calls, articulate Retool value, generate qualified meetings, maintain account records in Salesforce, and collaborate with sales and marketing to improve conversion and handoffs.
Summary Generated by Built In
ABOUT RETOOL
Nearly every company in the world runs on custom software for critical operations like tracking performance metrics, handling customer support workflows, building admin dashboards, and countless other processes you might not have even thought of. But most companies don't have adequate resources to properly invest in these tools, leading to a lot of old and clunky internal software or, even worse, users still stuck in manual and spreadsheet flows.
At Retool, we’re building the first enterprise AppGen platform: software that transforms natural language into production-ready code, integrates directly with business data, and meets the highest standards of security and governance. AI is redefining what it means to build software—and who gets to build it. The definition of “developer” now includes analysts, operators, and domain experts creating solutions directly. As the pool of builders widens, so does the complexity of what they need to build. The opportunity is enormous, but so is the challenge of enabling this larger community to build production-grade software safely. That means AI that understands real business data, enforces enterprise policies automatically, and empowers teams to create once and reuse everywhere with shared, trusted components.
Over 100 million hours of work has been automated by developers and domain experts using our platform, freeing them to focus on creative problem-solving and strategic initiatives that drive real business value. The people closest to knowing what needs to be built can now safely create custom solutions within enterprise guardrails. And that's a mission worth striving for.
Let's build the future together!
WHY WE’RE LOOKING FOR YOU:
At Retool, the inbound SDR team is a critical part of our go-to-market team and the first touch point for many of our future Retool customers. You will be responsible for engaging and qualifying inbound leads, providing an excellent customer experience, and a seamless handoff to the Retool sales or support teams.
This is more than just a starting point in SaaS, it’s a high-impact role that builds deep product knowledge, broadens your awareness and understanding of software development, develops and refines discovery skills, and supports Retools growth!
Retool has grown tremendously over the past few years and we are eager to continue expanding the team to meet our 2025 sales goals.
How You’ll Make an Impact:
- Create Pipeline: You will be responsible for articulating the Retool value proposition and generating a qualified meetings from inbound trial sign-ups, demo requests, and product signups that contribute to pipeline and revenue
- Qualify Prospects: You will be following up with inbound leads and reaching out to other prospects from those same accounts that may not yet be familiar with Retool. You will follow the Retool playbook to lead high-level discovery calls to understand our prospects challenges and goals, identify additional areas where Retool can create value, and determine fit for the Retool before introducing to a Retool AE
- Become a Product Expert: Clearly communicate the Retool value proposition uniquely to each customer and how Retool may benefit them. Many of our prospective customers have specific business projects they use Retool for, so you’ll need to become familiar with Retool, be comfortable learning about business use cases, and proactively seek help from the Retool leadership team when required.
- Own Your Outreach: Develop strategies that improve the experience of our prospects and the inbound SDR process
- Collaborate & Share Best Practices: You will be working with other SDR’s, SDR Leadership, Account Executives, our Marketing team, and our Support team to give feedback, and help the Retool GTM team improve. You will also help to ramp new SDR’s, and contribute to a collaborative team environment.
- Our Customers: You will ensure that every action taken is with the customer experience in mind to preserve and improve the Retool name, giving Retool’s users a best-in-class experience, every time.
WHO YOU'LL WORK WITH:
As a member of the sales team, you’ll work with our Account Executives, SDR teams, Support teams, and Marketing teams to help prospective customers be successful with Retool and drive new business. Retools are customer focused, and you’ll join an organization that genuinely enjoys collaborating to build an incredibly innovative product.
IN THIS ROLE, YOU'LL:
- Develop creative messaging strategies to best reach our new users
- Generate sales pipeline by scheduling qualified meetings with our prospects
- Become a subject matter expert in how Retool solves business needs
- Lead Zoom Discovery Call conversations with new users to better understand their business needs and connect Retool value proposition
- Maintain a clean and organized book of accounts using Salesforce and other common SaaS technologies.
- Relay product and user feedback to internal teams all across Retool
- Achieve daily, weekly, and quarterly metrics
- Strive to increase conversion rates across all lead sources
- Work to improve the skillsets required to promote into a Business Development Representative, Account Executive, or Sales Engineering role
WHO YOU ARE:
- You are based in the London area with the ability to work a hybrid model
- You’re an effective communicator, both in your writing and speech
- You have a technical aptitude, and a hunger to always be learning new technologies
- You love testing, tracking, and iterating on your process
- You thrive in a fast-growing and ever changing environment
- You’re self-directed and able to maintain your own schedule and workload
- You’re coachable, and open to giving and taking constructive feedback
For candidates based in the United States, the pay range(s) for this role is listed below and represents base salary range for non-commissionable roles or on-target earnings (OTE) for commissionable roles. This salary range may be inclusive of several career levels at Retool and will be narrowed during the interview process based on a number of factors such as (but not limited to), scope and responsibilities, the candidate’s experience and qualifications, and location.
Additional compensation in the form(s) of equity and/or commission are dependent on the position offered. Retool provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.
The base pay range for this role is £40,000 – £57,000 per year.
Retool offers generous benefits to all employees and hybrid work location. For more information, please visit the benefits and perks section of our careers page!
Retool is currently set up to employ all roles in the US and specific roles in the UK. To find roles that can be employed in the UK, please refer to our careers page and review the indicated locations.
Top Skills
Retool
Salesforce
Zoom
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The Company
What We Do
Retool is a development platform for building business software. Users can visually design apps that interface with any database or API, and switch to code to customize how their apps look and work. With Retool, developers ship more apps and move their business forward—all in less time.
Thousands of teams at companies like Amazon, DoorDash, Peloton, and Brex collaborate around custom-built Retool apps to solve internal workflows. We're just getting started and growing quickly—join us!
Why Work With Us
Retools are solution drivers—whether fixing a button misalignment or enabling customers to build with the newest AI technologies, we wear many hats and act like owners. Our small teams work on big problems, pushing hard and moving quickly to create outsized impact. We hold each other accountable and celebrate together when we get it right. Join us!
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