HR Marketing Specialist (1-year Contract)

As Singapore’s longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires.

 Today, we’re on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation. But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia’s leading financial services partner for a sustainable future.

 We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can. Or simply enjoy a vibrant, future-ready career.

Your Opportunity Starts Here.

The HR Marketing Specialist supports the Group Human Resources function by planning, producing, and executing internal marketing and communication initiatives that promote OCBC HR programmes, events, and opportunities to employees.

You succeed by combining strong writing, visual storytelling, and project management skills to deliver high-quality content across channels. Proactively engaging stakeholders, managing multiple priorities, and consistently meeting deadlines are key. Authentic storytelling, creativity, and adaptability in a fast-paced environment will enable you to drive meaningful employee engagement and impactful communication outcomes.

Content Creation & Storytelling

• Interview employees across teams to surface authentic stories, career journeys, and culture moments

• Write compelling long-form blog posts, articles, and web content for our careers site and internal channels

• Draft engaging social media copy across LinkedIn, Instagram, and other relevant platforms

• Produce short-form written content including internal announcements, newsletters, and team spotlights

Photography & Videography

• Plan and execute basic photo shoots and video shoots in-office and at company events

• Operate camera equipment and manage basic lighting and composition setups

• Edit photos and videos to a professional standard using tools such as Adobe Lightroom, Premiere Pro, CapCut, or similar

• Create short-form video content optimised for social media (Reels, LinkedIn video, etc.)

Design & Visual Communication

• Design branded assets, social media graphics, event collateral, and internal comms using Canva

• Apply a strong design eye to ensure all content is visually consistent and on-brand

Programme & Event Marketing

• Support the promotion of internal programmes, initiatives, and events

• Develop communications plans for internal launches with clear timelines and channel strategies

• Create event collateral including banners, save-the-dates, recap posts, and highlight reels

Project & Stakeholder Management

• Manage multiple content projects simultaneously, meeting deadlines without compromising quality

• Partner internal stakeholders to align content with business priorities

• Maintain a content calendar and track performance of published content

• Brief and coordinate with external vendors or freelancers when required

• 2–4 years of experience in employer branding, internal communications, content marketing, or a related field.

• Exceptional writing ability — you can craft copy that is clear, engaging, and tailored to different audiences and channels.

• Hands-on experience with photography and videography, including editing.

• Proficiency in Canva and a genuine eye for design and visual storytelling.

• Proven ability to juggle multiple projects and deliver to deadline in a fast-moving environment.

• Comfortable interviewing people and drawing out authentic, on-brand stories.

• Experience in planning and promoting internal events or programmes

• Strong interpersonal skills — you can build trust quickly across all levels of the organisation.

Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers.