HoReCa & Off-Trade Sales Representative
Department: Sales
Reports To: Regional Sales Manager
Key Responsibilities
- Drive sales and distribution of the Pernod Ricard portfolio across HoReCa (restaurants, bars, hotels and cafés) and Off-Trade channels (modern and traditional trade).
- Build and develop strong relationships with existing and prospective customers within the assigned territory.
- Identify new business opportunities and actively acquire new customers.
- Deliver sales, distribution and visibility objectives in line with company strategy and priorities.
- Execute promotional and trade marketing activities and ensure excellent in-store execution.
- Monitor product availability, shelf positioning and planogram compliance in the Off-Trade channel.
- Collaborate with distributors, merchandisers and internal stakeholders to drive business performance.
- Analyze market trends, customer needs and competitor activities to identify growth opportunities.
- Manage promotional budgets and monitor commercial agreements with HoReCa customers.
- Report sales activities, market insights and performance using company tools and systems.
What We Expect
- Minimum 3 years of field sales experience, preferably within FMCG, beverages or spirits.
- Experience working with HoReCa customers and/or modern and traditional trade accounts.
- Strong relationship-building and negotiation skills.
- Results-oriented mindset with a proven ability to achieve sales targets.
- Excellent organizational skills, self-motivation and proactive approach.
- Ability to analyze data and translate insights into business actions.
- Strong communication skills and customer focus.
- Good knowledge of Microsoft Office applications.
- Valid Category B driving license and willingness to travel across the assigned territory.
- English language skills will be considered an advantage.
What We Offer
- The opportunity to work with iconic premium brands within a global industry leader.
- An independent and impactful role with responsibility for developing business in your territory.
- A collaborative and people-oriented company culture.
- Professional development and career growth opportunities in an international environment.
- Company car, laptop and mobile phone.
- Competitive compensation package including performance-based incentives and employee benefits.
Job Posting End Date:
Target Hire Date:
2026-08-01Target End Date:
Skills Required
- Minimum 3 years of field sales experience, preferably within FMCG, beverages or spirits.
- Experience working with HoReCa customers and/or modern and traditional trade accounts.
- Strong relationship-building and negotiation skills.
- Proven ability to achieve sales targets (results-oriented).
- Excellent organizational skills, self-motivation and proactive approach.
- Ability to analyze data and translate insights into business actions.
- Strong communication skills and customer focus.
- Good knowledge of Microsoft Office applications.
- Valid Category B driving license and willingness to travel across the assigned territory.
- English language skills.
Pernod Ricard Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Pernod Ricard and has not been reviewed or approved by Pernod Ricard.
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Healthcare Strength — Pay and benefits are described as strong overall, supported by comprehensive medical, dental, and vision coverage alongside life and disability insurance. Wellbeing support is reinforced through mental-health resources and broader wellness programming.
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Retirement Support — Retirement benefits are positioned as a standout part of the package, including a 401(k) with a match and an additional profit-sharing contribution for eligible employees. A legacy defined-benefit pension is also referenced for certain earlier hires, adding depth to long-term financial support.
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Parental & Family Support — Family-related benefits are unusually broad, including paid parental leave, paid caregiver leave, backup child/elder care resources, and adoption/surrogacy reimbursement. Additional supports such as Milk Stork and fertility/ART coverage further strengthen family-building coverage.
Pernod Ricard Insights
What We Do
Pernod Ricard is a convivial, responsible and successful global wine and spirits group and the #1 premium spirits organisation in the world. The Group represents 240 premium brands available in more than 160 countries. We are 18,500 exceptionally talented people worldwide with our own salesforce in 73 countries. Our portfolio is one of the most comprehensive in the market with every major category of wine and spirits, providing Pernod Ricard with a unique competitive advantage. To keep growing our business, transforming our industry and making a positive impact on the world, we believe in the power of human connection. Creating ‘convivialité’ is our business and our raison d’être. As ‘créateurs de convivialité’, our purpose is to turn every social interaction into a genuine, friendly and responsible experience of sharing. We believe there can be no convivialité with excess and strive to be sustainable and responsible at every step, from grain to glass.
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