Head/Lead Social Media Manager

Posted 21 Days Ago
Hiring Remotely in United States
Remote
Senior level
Artificial Intelligence • Machine Learning • Social Media • Software • App development
The Role
The Head/Lead Social Media Manager will develop content strategies, engage with followers, analyze performance metrics, and manage community interactions for a B2C AI product. This role involves leading social media efforts across various platforms like TikTok, Instagram, and Reddit, collaborating with influencers, and ensuring brand consistency.
Summary Generated by Built In

Social Discovery Group (SDG) is the 3rd largest social discovery company in the world, uniting 60+ brands with 500 million users. We solve the problems of loneliness, isolation, and disconnection by transforming virtual intimacy into the new normal. Our portfolio includes online communication platforms focusing on AI, game mechanics, and video streaming - Dating.com, DateMyAge, Cupid Media, Dil Mil, Kiseki, and others. 

SDG invests in IT startups around the world. Our investments include Open AI, Patreon, Flo, Clubhouse, Woebot, Flure, Astry, Coursera, Academia.edu, and many others.

We bring together a team of like-minded people and IT professionals specializing in the creation and development of globally impactful social discovery products. Our international team of 1200 professionals and digital nomads works all over the world. 

Our teams of digital nomads work remotely from Cyprus, Malta, the USA, Armenia, Georgia, Kazakhstan, Montenegro, Poland, Latvia, Serbia, Spain, Portugal, UAE, Israel, Turkey, Thailand, Indonesia, Japan, Hong Kong, Australia and many other locations. 

In August 2024, we achieved Great Place to Work US Certification™! This achievement reflects our core belief that a truly exceptional workplace is built on trust, pride, and camaraderie—not just great perks.

We are looking for a Senior Social Media Manager/Lead for one of our investment products (B2C AI product)The product is revolutionizing the world of AI role-playing apps in the USA market. The product is the fastest-growing service of its kind, creating digital companions who bring your wildest dreams to life.

Your main tasks will be:

  • Developing content strategies for TikTok, Instagram, Reddit, and Twitter.
  • Creating and scheduling engaging content.
  • Engaging with followers and managing community interactions.
  • Collaborating with influencers for brand partnerships.
  • Analyzing performance metrics and optimizing campaigns.
  • Ensuring brand consistency and voice.
  • Collaborating with internal teams for integrated marketing efforts.

We expect from you:

  • Sales through Social media: check business metrics they had (CPA, Regs/Clicks)
  • Proficiency and refined skills in working with metrics.
  • Experience in SMM for major brands or products with active audiences, preferably in the IT or AI sectors.
  • Proven social media marketing skills (Instagram, Twitter, Reddit, Discord), with demonstrated success in increasing engagement and popularity of accounts, including experience with influencer and media-based promotion.
  • Knowledge of social platform algorithms, particularly IG and Twitter, with the ability to optimize content for maximum reach and engagement.
  • Experience using SMM analytics tools (Google Analytics, Hootsuite, Sprout Social, or similar) to track KPIs: engagement, follower growth, mentions, traffic, and sales.
  • Understanding of PR strategies and experience in media relations, especially promoting through major U.S. and European media outlets.
  • Experience in developing content marketing strategies and driving traffic using a combination of SMM and PR activities.
  • Experience in building and managing communities on Reddit and Discord, with proven results in growing server activity and popularity.
  • Content copywriting and creativity skills, with the ability to generate content that attracts audience attention and elicits positive feedback.

    What do we offer:

    • REMOTE OPPORTUNITY to work full time;
    • 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave;
    • Bonuses up to $5000 for recommending successful applicants for positions in the company;
    • Full payment for professional training, international conferences and meetings;
    • Corporate discount for English lessons;
    • Health benefits. If you are not eligible for Corporate Medical Insurance, the company will compensate up to $1000 gross per year per employee according to the paychecks. This can be spent on self-purchase of health insurance, or on doctor’s fees for yourself and close relatives (spouse, children);
    • Workplace organization. The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in the locations where we have offices or co-working. In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years;
    • Internal gamified gratitude system: receive bonuses from colleagues and exchange them for time off, merch, team building activities, massage certificates, etc. 

    Sounds good? Join us now! 

    Top Skills

    None Specified
    The Company
    676 Employees
    Remote Workplace
    Year Founded: 1991

    What We Do

    Social Discovery Group is the world's largest group of social discovery companies. We solve the problem of loneliness, isolation, and disconnection with the help of digital reality. Our products are already used by more than 250 million users in 100 countries around the world. We strive to have 10 times as many.

    We invest in social discovery technology startups around the world. Our portfolio of investments includes: Open AI, Flo, EVA AI, Patreon, Clubhouse, XOXO, Magnet, Woebot, Tubit, Trading View, BamBam, K-Health, and many others.

    We are leaders in the global dating market. Among our products:

    Dating.com - global dating platform
    CupidMedia - global dating service
    DilMil - leading app for South Asian expats

    Our team of digital nomads works all over the world. We have assembled a team of professionals in high-load, mobile development, machine learning, data analysis and other progressive areas.

    Your opportunities with SDGroup:

    ➔Join to work alongside other inspired and creative minds. We employ international professionals with a background in launching global products

    ➔Grow as an expert. We have a mentoring system and an internal IT community of professionals one can learn a lot.

    ➔Become a Digital Nomad. We believe that digital nomads are the real heroes of our time, ready to change the world and change themselves.

    ➔Create your own product. For more than 20 years we have been creating premium international online services in global dating, and within our own venture studio we are launching new projects in the entertainment, social games, and streaming segments. You will have the opportunity to create innovative products.

    We are the refugee friendly company.

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