Head – Strategic Marketing

Reposted 20 Days Ago
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Noida, Gautam Buddha Nagar, Uttar Pradesh, IND
In-Office
Expert/Leader
Healthtech • Information Technology • Software
The Role
Seeking a driven leader to shape marketing strategies, conduct market analysis, generate customer insights, and drive brand positioning for growth.
Summary Generated by Built In

It's fun to work in a company where people truly BELIEVE in what they are doing!
We're committed to bringing passion and customer focus to the business.

About us:

Halma is a global group of life-saving technologies companies, driven by a clear purpose. We are an FTSE 100 company with headquarters in the UK and operations in 23 countries, including regional hubs in India, China, Brazil, and the US.

Our diverse group of nearly 50 global companies specialize in market leading technologies that push the boundaries of science and technology.

For the last 42 years, the combination of our purpose, strategy, people, DNA and sustainable business model has resulted in record long-term growth in revenues and profits and an increase in dividend by ≥ 5% every year– an achievement unrivalled by any company listed on the London Stock Exchange.

We have a team of over 250 professionals representing commercial, digital and support functions across our seven offices in India, two in Bengaluru and one each in Delhi, Mumbai, Thanjavur, Vadodara and Ahmedabad.

About Halma company HFI:

HFI combines market leading brands (Apollo, Advanced, Firetrace, FFE, Argus, Ampac & Veiga) within the fire detection and safety industry. Each brand has a unique identity, niche market presence, a distinct product range and a long, successful history. These products are manufactured globally across UK, Europe and USA. All the Halma Fire companies invest heavily in R&D and have dedicated R&D centres. HFI has its own manufacturing facility in India.

At Halma weare focused on cultivating the rightenvironments wherecurious,entrepreneurial andambitious people can thinkdifferentlyand workcollaborativelytohelpustoachieve our purpose. Halma’s culture reflects the collective capabilities of our people and is one of our unique strategic assets. It attracts high achievers with low egos, striving to make a positive difference in the world.

Position Objective (The purpose of role in current business/market scenario):

We are looking for a highly driven and motivated individual to join the HFI.  As part of the leadership team, you will shape the future of this business as we implement our growth strategy which puts solution centric approach and customers at the heart of the company.  Your challenge is to continually evolve the future product roadmap and corresponding go-to-market strategies which will accelerate our businesses growth whilst supporting sales with traditional and digital marketing communication.

As part of the India leadership team, you will:

  • lead the strategic transformation of the India Fire business into a full Operating Company

  • be responsible for building marketing strategies based on business priorities, competitive positioning and needs of the market.

  • Work with your fellow functional leaders to set the strategic direction for the company

Responsibilities (KRAs / deliverables / job expectations):
  • Strategic planning and leadership

    • Develop and lead the long-term product and marketing strategy

    • Market analysis to identify trends, opportunities and competitive dynamics

  • Customer Insights generator

    • Understanding customer needs, preferences and behaviours across all customer touch points

    • Identify key accounts to be developed

  • Brand building and positioning

    • Drive initiatives (e.g., technical seminars, events, whitepapers) to position HFI as an industry authority

    • Work with the hub marketing & Comms team for brand building and awareness

  • Creating a strong pipeline of ideas which will help business to grow & sustain. Question the status quo to bring in disruptive ideas

  • Partner with sales leaders to support pipeline creation and revenue growth Product management

Academic Qualifications:
  • BE / BTech / Equivalent in Electrical / Electronics / Computers / Science.

  • Postgraduate in Marketing / or equivalent field will be an advantage

Experience (exposure):

  • 15+ years overall experience in Sales & Marketing.

Key attributes (critical functional competencies:

  • Strategic Planning

  • Market Intelligence & Analytics

  • Product & Portfolio Marketing

  • Brand & Communication

  • Channel & Customer Engagement

  • Leadership & Team Development

  • Ability & exposure to analytics tools and platform will be an added advantage.

Competencies (fundamental skills and attitudes):
  • Business & Customer Orientation

  • Leadership & Team Development

  • Collaboration & Influence

  • Agility & Adaptability

  • Integrity & Professionalism

  • Innovation Mindset

  • Execution Excellence

  • Proactive Ownership and Accountable.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Not the right fit?  Let us know you're interested in a future opportunity by clicking Introduce Yourself in the top-right corner of the page or create an account to set up email alerts as new job postings become available that meet your interest!

Top Skills

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The Company
HQ: Amersham
3,852 Employees

What We Do

Our purpose is to grow a safer, cleaner, healthier future for everyone, every day. Halma is a global Group of life-saving technology companies. Our companies provide innovative solutions to many of the key problems facing the world today. Our Sectors: Safety technologies that save lives, protect infrastructure and enable safe movement, and also technologies that protect people and assets at work across a range of critical industrial and logistics operations. Environmental & Analysis provides technologies that monitor and protect the environment and ensure the quality and availability of life-critical resources. Medical’s technologies enhance the quality of life for patients and improve the quality of care delivered by healthcare providers.

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