Director of Storytelling

Posted 5 Days Ago
Be an Early Applicant
Seattle, WA
140K-150K Annually
Senior level
Financial Services
The Role
The Director of Storytelling will create compelling narratives aligned with Brighton Jones' values and mission. Responsibilities include transforming leadership vision into stories, shaping brand identity, coordinating brand alignment with content strategy, and developing storytelling assets across various media.
Summary Generated by Built In

At Brighton Jones, we're not just looking for high performers—we're seeking outstanding collaborators who overachieve on curiosity and compassion. We offer the energy and opportunity of a high-growth organization, combined with the performance and vision of an industry leader. If you want to have an impact, we want to amplify it. 


Our mission goes beyond managing investments. We're changing the world through Wealth Alignment: helping our clients, teammates, and members of our global community align their time and money with their values and passions, empowering them to live more purposeful lives.


This approach has fueled our growth, making us the largest RIA in the Pacific Northwest, with 18 national offices serving over 4,000 clients and managing over $26 billion in assets. Our 98% client retention rate reflects the fact that our growth has been intentional, sustainable, and 100% organic. 


At Brighton Jones, you'll be part of a culture that thinks big, cares deeply, and celebrates each other proudly. Our values—Commitment, Curiosity, Continuous Growth, Compassion, Collaboration, and Community—drive every decision we make. We foster this by building meaningful relationships, working hard while having fun, and giving back to our community through our Compassion in Action initiatives. 


We've won numerous Best Places to Work awards, but what truly sets us apart is our investment in your growth. Through programs like MESI Training, teammate-led Giving, Richer Life Partners, and a path to ownership for EVERY team member, we empower you to develop both personally and professionally.


Join our #OneTeam of 300+ passionate individuals who bring a "How can I help?" attitude to their work every day. Together, we'll amplify our impact and help more people live richer lives. 


We are looking for a Director of Storytelling to craft and communicate our narrative through compelling, human stories aligned with our values, position, and mission. You will develop our narrative to communicate our unique value proposition and foster emotional connections with the audience.


You will collaborate with senior leadership, business development, client service, and operations to define and articulate our strategic direction, which includes identifying key messages and themes that resonate with target audiences and reflect future trends, ensuring our brand remains relevant and differentiated.


You have a deep understanding of strategic communications, brand management, and digital experiences. You are a natural craftsperson who consistently drafts clear, compelling communication and continuously evolves Brighton Jones' voice to reflect our unique personality. You are a self-motivated collaborator who is socially and emotionally intelligent, as well as a natural brand-builder and persuader.


You will contribute to cutting-edge creative campaigns, podcasts, and video production and collaborate with key stakeholders to transform our capacity for storytelling into a strategic advantage. 


This role is director-level on the Brighton Jones Marketing team and reports to the CMO.


Take our Values in Action Self-Assessment to see how our values align! 

Key Responsibilities - Storytelling:

  • Translate Vision into Narrative: Transform leadership's vision into compelling written and visual stories that introduce and highlight Wealth Alignment, the future of the wealth management industry. Develop and integrate stories unique to Brighton Jones into a coherent narrative that differentiates the firm from the industry.​ 
  • Architect Brand Identity: Play a pivotal role in shaping our brand architecture to support strong, coherent service-line brands that are additive to Wealth Alignment.  
  • Strategic Brand Alignment: Coordinate content strategy with overarching brand goals to enhance client interaction at all touchpoints. Manage the integration of brand narratives across product development, marketing initiatives, and corporate communications, maintaining authenticity and consistency throughout. 
  • Develop Storytelling Assets: Craft a wide range of storytelling assets, including web pages, case studies, social media content, videos, whitepapers, email copy, and presentations. Ensure each piece aligns with strategic goals, is tailored for specific audiences, and uses well-defined messaging frameworks and personas.​
  • Collaborative Content Creation: Work closely with the marketing team, senior leadership, and heads of various service lines and programs to design and implement effective content strategies that resonate across diverse platforms and audiences. 
  • Innovative Project Leadership: Adopt a start-up mentality characterized by tenacity, adaptability, curiosity, and creativity. Lead projects from ideation to implementation, ensuring innovative and effective outcomes through the entire creative lifecycle. 

Qualifications:

  • Bachelor's Degree in Business or Liberal Arts
  • 5+ years of relevant experience at advertising agencies and/or in-house creative departments. 
  • Excellent written and verbal communication skills, with the ability to craft stories that connect with different audiences. 
  • Proven experience in brand strategy and content development. Demonstrated ability to translate organizational vision into engaging narratives and clear, compelling content across multiple platforms. 
  • Experience with brand architecture and creating integrated marketing campaigns that enhance customer engagement. 
  • Strong background in creating and managing digital content, including websites, social media, and multimedia assets. 
  • Strong analytical skills to understand data, trends, and audience insights. 
  • Ability to lead cross-functional teams and initiatives, demonstrating creativity and innovation in narrative construction and delivery. 
  • Excellent communication and persuasion skills, capable of engaging internal and external audiences with authentic and compelling stories. 
  • Portfolio of writing across online, ads, articles, whitepapers, checklists, scripts, social, and press releases. 
  • Positive energy, high creativity, and desire to make an impact. 
  • This role is an in-office, full-time, and exempt position. We are a work from office culture with a lot of flexibility.

Compensation:

  • $140,000 - $150,000 per year.

  • Benefits: Our benefits package includes, but is not limited to, health care benefits (medical/dental/vision), retirement benefits, paid time off (PTO), holiday flex-days, summer flex-days, company-paid holidays, parental leave, transportation benefits, unlimited volunteer time off, professional, and personal wellbeing stipend, and other fringe benefits.

Our Company


At Brighton Jones, we're building a future for wealth management that's about more than managing wealth. Our #OneTeam is united by a shared commitment to our mission, vision, and values. We believe that when you thrive, we thrive, which is why we've created an environment where every team member can genuinely love their work and feel supported by colleagues.


Diversity enriches our lives and our work. We're committed to fostering an inclusive culture where all members of the Brighton Jones family feel safe to express their unique identities and empowered to reach their full potential. This commitment is woven throughout our business and shapes how we hire, empower our teammates, create learning opportunities, and support our communities. 


At Brighton Jones, you'll have the freedom to be yourself and the support to be your best. If you're excited about redefining wealth management and making a positive impact, we want to meet you. We offer you competitive compensation, excellent (and unique!) benefits, and rewarding career opportunities—including a path to ownership for every teammate. 


In your application, tell us why you're eager to join our growing #OneTeam and how this opportunity aligns with your career objectives and personal values. 


What to Expect in the Hiring Process


1. Values in Action Self-Assessment - At Brighton Jones we don’t just talk about our values, we live by them! We’ve operationalized our values into observable behaviors and part of the application process includes completing a brief self-assessment on our Values in Action. 


2. Initial Interview - This 30-min chat with a recruiter or hiring manager gives us a chance to learn about your background and goals and share more about the role and company. 


3. Role Alignment - Next you’ll meet with the hiring manager and a peer (virtual or in-person) to dive deeper into the role, responsibilities, and your transferrable experiences. 


4. Full Loop - You’ll meet the team in two, back-to-back interviews with team members you’re likely to work with. During these conversations, we’ll be listening to examples of your technical skills as well as how core values show up in your experience. There may also be a writing sample, role play, hiring, or technical assessment depending on the position. 


5. Personal Reference Calls - In this final step in the hiring process, you will be asked to arrange 1-2 personal reference calls with past managers of our choosing. 


6. What’s Next - Interviewing is time-consuming and stressful, and we appreciate you taking the time to get to know us. Whatever the final decision, we’ll let you know our decision as quickly as we can. If this role isn’t a good fit, we invite you to stay connected and apply again. 


Brighton Jones provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, veteran status, or caste. In addition to federal law requirements, Brighton Jones complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has offices. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. 

The Company
HQ: Seattle, WA
254 Employees
On-site Workplace
Year Founded: 1999

What We Do

Whether you want to save for the future or celebrate today, give back to the community or explore the globe, your values are every bit as unique as your fingerprints. The challenge is aligning your time and resources to those values, so you can go after the things you truly care about.

For us, protecting and growing your wealth is a foundational part of that journey. But our goal is bigger than your financial peace of mind—it’s your happiness. We want to be the partner that helps you align your wealth, your passions, and your purpose, so you can pursue the life that truly fulfills you—your richer life.

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