Head of Sequencing, Sales

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in Zone, OH, USA
In-Office or Remote
250K-280K Annually
Expert/Leader
Artificial Intelligence • Sales • Software • Automation
The Role
Lead and scale the Sequencing upsell motion within existing customers: hire and develop AEs (grow team 2→8), build and document a repeatable playbook, own team ARR, pipeline and forecasting, track leading/lagging indicators, steward deal quality and pricing, and partner cross-functionally with CS and Product.
Summary Generated by Built In
About Nooks.ai:

Nooks is an applied AI lab building the Agent Workspace for GTM. We design AI agents that operate across the full sales action set, from account strategy to prospect research and outreach. Building 0→1 has never been easier, but selling at the speed of the market remains the last frontier for AI. Our mission is to 10x every seller by automating the busywork so they can focus on what humans do best: closing deals.

Today, over 1,500 customers run on Nooks, including Notion, HubSpot, Cursor, and Rippling. We’ve raised $70M+ from top VCs like Kleiner Perkins, which made its first sales-tech investment in over a decade with us. Since then, we’ve tripled ARR each year for 3 years running and grown a high-caliber team turning the art of sales into a scalable science.

About the Role

Nooks is looking for its first dedicated Sales Leader to own and scale our Sequencing product upsell motion within our existing customer base. This is an exciting opportunity to build a startup within Nooks. This is a front-line leadership role: you will inherit a team of 3 AEs and be responsible for growing it to 8 by end of year, while building the repeatable playbook that gets us there.

The team has built v0 and v1 of this motion from scratch, taking it from $0 to $xM ARR. Your job is to take it from proven to scalable. You will report directly to the VP of Sales and partner closely with sales, cs, and EPD to build a motion that compounds.

What You Will Own
  • Team leadership: hire, onboard, coach, and develop upsell AEs from 2 to 8 reps by end of year

  • Playbook execution: refine and document the upsell sales motion for the Sequencing product; train the team and iterate based on data

  • Build process to help track the function looking at both leading and lagging indicators of success

  • Pipeline & forecast: own team ARR targets, call pipeline weekly, and report accurately to senior leadership

  • Cross-functional partnerships:

  • CS: align with Sandy and the CS team on account handoffs, health signals, and expansion timing

  • Product: partner with Rohan to channel customer and field feedback; actively shape the roadmap conversation

  • Deal quality: review non-standard deals, uphold pricing guardrails, and keep revenue clean

  • Recruiting: actively pipeline upsell AE talent as the team scales

What We Are Looking For
  • 10+ years of B2B SaaS sales experience, including 5+ years managing AEs or post sales teams

  • Excellent coach for reps and willing to co-sell on large accounts to ensure team performance

  • Demonstrated success in upsell, expansion, or land-and-expand motions — not just new logo

  • Strong coaching instinct: you raise rep performance through structured observation, feedback loops, and development plans

  • Cross-functional fluency: you naturally partner with CS and Product without being pushed

  • Data-driven: you use metrics to diagnose problems, not just report outcomes

  • Builder mindset: you have operated without a fully baked playbook and thrived. Willing to build process.

  • Familiarity with AI-powered sales tooling or the sales development / sequencing category

  • Prior experience working closely with a founder or product-led leadership team

Compensation & Location

Competitive base + variable tied to team ARR performance. Meaningful equity. Remote.

Equal Employment Opportunity Statement

Nooks is an equal opportunity employer committed to fostering a diverse and inclusive workforce. We believe in providing equal employment opportunities to all individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law.

Nooks does not discriminate in hiring, promotion, compensation, or any other employment practices, and we are committed to ensuring a workplace that is free from discrimination, harassment, and retaliation. We encourage individuals from all backgrounds to apply and join our team.

Skills Required

  • 10+ years of B2B SaaS sales experience, including 5+ years managing AEs or post-sales teams
  • Proven success in upsell, expansion, or land-and-expand motions
  • Strong coaching ability; able to onboard, coach, and develop AEs and co-sell on large accounts
  • Experience building playbooks, processes, and metrics-driven performance tracking
  • Cross-functional partnership experience with Customer Success and Product
  • Data-driven decision making and ability to diagnose problems with metrics
  • Builder mindset; able to operate without a fully baked playbook
  • Familiarity with AI-powered sales tooling or sales development / sequencing category
  • Prior experience working closely with a founder or product-led leadership team

Nooks AI Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nooks AI and has not been reviewed or approved by Nooks AI.

  • Fair & Transparent Compensation Pay is considered competitive across roles, with salary structures aligned to market standards for a growth-stage company. Feedback suggests ranges and cash components are communicated clearly, including strong sales and technical packages.
  • Strong & Reliable Incentives Variable pay in go-to-market roles is described as meaningful, with on-target earnings attainable when quota design and territory conditions are favorable. This provides performance-based upside that can materially lift total compensation.
  • Equity Value & Accessibility An Equity Incentive Plan with flexible stock-option exercise tied to tenure emphasizes ownership and ease of participation. This equity-first approach complements competitive cash pay for near-term upside.

Nooks AI Insights

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The Company
HQ: San Francisco, California
498 Employees

What We Do

Smart virtual salesfloor & dialer helping SDR and BDR teams 2-3x their pipeline. Train the team, boost conversion rates, and multiply connect rates all while having fun in the Nooks platform

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