Head of Sales Development

Posted Yesterday
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London, Greater London, England, GBR
Hybrid
Senior level
Software • Analytics
The Role
Lead BlueOptima's outbound pipeline generation and SDR function. Own meeting targets, coach and develop the SDR team using call intelligence and analytics, align with marketing and sales for account prioritisation and handoffs, manage sales tech stack and data, and implement AI-driven process improvements with regular reporting to the CRO.
Summary Generated by Built In
Company Description

BlueOptima is an engineering intelligence platform trusted by some of the world's largest banks, insurers, and enterprises. We give CTOs, CIOs, and engineering leaders the objective data they need to measure software engineering productivity, prove AI ROI, and reduce delivery risk.

Every large organisation is trying to work out whether their AI coding investment is actually paying off, and most cannot answer that question with confidence. Our research and our platform are built to give them that answer. We are building the commercial engine to get it in front of the people who need to hear it.

Job Description

As demand for engineering intelligence grows, we are investing in dedicated commercial leadership with a Head of Sales Development. You will lead BlueOptima's outbound pipeline generation function, accountable for the volume, quality, and conversion of qualified meetings booked for the enterprise sales team. You will report directly to the CRO alongside the Head of Sales, Head of Marketing, and Head of Channel Partnerships.

What You Will Do

  • Lead weekly, monthly, and quarterly meeting targets across enterprise accounts in our core ICP including financial services, technology, and healthcare. Define and hold the standard for what a qualified meeting looks like.
  • Build and run the coaching cadence. You know each person's pipeline, their call quality, and what they need to improve. You use call intelligence, sequence data, and platform analytics daily to develop your team -- not just to report on them.
  • Partner with Marketing on target account prioritisation, outreach sequence quality, and campaign-to-meeting conversion. Establish the SLA between the SDR team and Marketing and own the outcome when conversion drops.
  • Identify and implement AI-driven process and tooling improvements that move performance meaningfully. Produce a weekly report to the CRO on attainment, leading indicators, and actions

Key Responsibilities

  • Pipeline Generation: Own and deliver weekly, monthly, and quarterly meeting targets. Define and uphold the standard for qualified meetings.
  • Team Leadership: Directly manage, coach, and develop the SDR team. Run performance management and build a high-performing culture.
  • Cross-Functional Alignment: Partner with Marketing on target account lists and outreach sequences. Work with the Head of Sales to ensure seamless meeting handoffs.
  • Operations: Manage the team's data infrastructure and sales tech stack. Track leading indicators, report weekly to the CRO, and implement AI-driven process improvements.

Qualifications

What We Are Looking For

  • 5+ years in B2B enterprise SaaS sales development, with at least two years leading an SDR team.
  • A track record of modernising an outbound motion -- using AI tools, conversation intelligence, and smarter sequencing to measurably lift conversion, not just maintain it.
  • Deeply analytical. You act on data quickly rather than waiting for a monthly review.
  • Experience in financial services or regulated enterprise environments is a strong advantage.
  • Fluency across a modern sales tech stack, with the ability to get up to speed on BlueOptima's tools quickly and use them to coach from day one.
  • We are not looking for a maintenance-mode operator or someone who manages by process alone. We want a builder who is always looking for the next edge.

Additional Information

Benefits we offer:

  • London HQ, 3 days in office, 2 remote
  • 32 days holiday including bank holidays
  • Annual leave purchase up to 10 extra days
  • 12 weeks paid maternity and paternity leave
  • 4 weeks per year flexible remote working from anywhere
  • Work from home equipment allowance
  • Pet friendly office
  • Sponsored learning opportunities
  • Cycle to work scheme
  • Team socials

Stay connected with us on LinkedIn or keep an eye on our career page for future opportunities!

Skills Required

  • 5+ years in B2B enterprise SaaS sales development
  • At least 2 years leading an SDR team
  • Proven track record modernising outbound motion using AI tools, conversation intelligence, and sequencing to lift conversion
  • Deep analytical ability to act on data and leading indicators quickly
  • Fluency across a modern sales tech stack and ability to manage sales data infrastructure
  • Experience in financial services or regulated enterprise environments
  • Experience coaching from call intelligence and sequence/platform analytics
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The Company
HQ: London
112 Employees
Year Founded: 2006

What We Do

BlueOptima's analytics platform empowers software developers and their companies to create better software in the most time and cost-efficient way. The first solution of its kind, BlueOptima provides insight based on the world’s only objective software developer productivity metrics: Actual Coding Effort. It’s a breakthrough for software development. BlueOptima's SaaS platform facilitates analysis of productivity, together with quality, in enterprise software development, in terms of individuals, teams, tasks, projects, divisions, and outsourced suppliers. Understanding variations in performance across an enterprise empowers managers to optimize efficiency. BlueOptima is proven to identify savings of up to 20% of software budgets. BlueOptima’s further offerings around benchmarking and recruiting allow organizations to cost-optimize as early as possible in software initiatives

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