About Hello Heart:
Hello Heart is on a mission to make heart attacks a thing of the past.
We’re an AI company focused exclusively on heart health, building a platform that predicts and prevents cardiac events before they happen—identifying risk up to 10 days in advance versus 10 years in traditional clinical models.
This is already working at scale. Hello Heart has been shown to reduce inpatient hospital days by 47% and deliver ~$1,800 in annual savings per member. Hello Heart is the cardiac prevention partner to over 80% of large U.S. health plans and serves hundreds of public and private employers.
We’re defining how the #1 cause of death—heart disease—is managed in the AI era. Join us.
Hello Heart is building something rare: a platform that predicts cardiac events before they happen, at scale, with proven clinical outcomes. As our technology evolves, our story must evolve with it. This role will help shape how we communicate the full breadth of our vision—internally, with customers, and across the market—so our narrative reflects the impact we're already delivering.
That's the job.
As Head of Product Communications & Storytelling, you'll be embedded inside the Product and Technology organization, reporting directly to the CPTO. You'll understand what we're building at the deepest level—and just as importantly, why it matters to customers, members, partners, and the business.
You'll define how Hello Heart communicates its products, vision, and category across different audiences, ensuring every narrative starts with the customer problem and business impact before the technology behind it. You'll translate complex AI, clinical science, and product innovation into compelling business narratives that resonate with executives, enterprise buyers, clinicians, members, partners, employees, analysts, and the market.
This isn't a traditional Product Marketing or Corporate Communications role. It's a strategic role responsible for defining how Hello Heart is understood by customers, partners, employees, and the market.
You won't be handed polished messaging to amplify. You'll be in the room where strategic decisions are made, partnering with Product and executive leadership to define not only what Hello Heart builds but how the company, its products, and its category are understood.
We are not just launching features. We are defining Cardiac AI Prevention as a category. This person will own how that story is communicated—inside the company, with customers and partners, and publicly in the market.
Responsibilities- Own how Hello Heart communicates its product vision, company narrative, and category leadership across every audience and customer touchpoint.
- Serve as the strategic translator between Product & Technology and the rest of the organization, ensuring complex innovation is communicated through customer value and business outcomes—not technical capabilities alone.
- Own the company and product narrative—from strategic positioning and category definition to product launches—ensuring the story evolves alongside the company, the product, and the market.
- Partner deeply with Product, Engineering, Clinical, Data Science, and executive leadership to understand not only what is being built, but why it matters, who it serves, and how it should be communicated.
- Shape Hello Heart's category narrative by developing differentiated positioning, clear points of view, and messaging that influences how the market understands cardiac AI prevention.
- Translate product innovation into audience-specific narratives for executives, enterprise buyers, health plans, employers, clinicians, members, analysts, partners, employees, and the board.
- Influence positioning, messaging, ICP, and go-to-market strategy through customer insights, market research, competitive intelligence, and close partnership with Product leadership.
- Build communication and storytelling standards that enable Product Managers, technical teams, and cross-functional partners to communicate clearly and consistently across every audience.
- Partner with executive leadership on company-level communications, including board presentations, executive messaging, thought leadership, analyst relations, industry events, and strategic announcements.
- Develop high-impact external assets including launch narratives, market positioning, customer stories, executive presentations, thought leadership, and strategic communications.
- Equip Sales and Customer Success with messaging, stories, proof points, and strategic narratives that help accelerate enterprise conversations and long-term customer relationships.
- 8+ years of experience shaping how B2B technology companies communicate complex products, company strategy, or category leadership through Product Communications, Product Marketing, Brand Narrative, Strategic Communications, Product Strategy, or Storytelling.
- Exceptional business storyteller with outstanding writing and communication skills. You naturally start with customer problems, business outcomes, and audience needs before discussing product features or technical capabilities.
- Demonstrated ability to adapt the same product narrative for different audiences—including executives, enterprise buyers, clinicians, partners, members, analysts, employees, and technical stakeholders.
- Proven track record of translating complex products into narratives that drove measurable commercial outcomes such as adoption, pipeline, revenue, retention, category awareness, or market perception.
- Experience shaping strategic positioning, messaging, ICP definition, or market direction through customer and market insights—not only executing product launches after decisions have been made.
- Experience partnering directly with executive leadership to shape company narrative, strategic positioning, and market perception.
- Strong editorial judgment and the ability to simplify complexity without losing credibility.
- Experience building repeatable communication systems, messaging frameworks, storytelling standards, and organizational habits adopted across multiple teams.
- Data-driven and customer-obsessed. You combine research, customer empathy, market insight, and business judgment to shape strategy, influence decisions, and measure impact.
- Comfortable operating in a fast-moving Product organization where the story evolves alongside the product.
- Relentless curiosity about technology, science, customers, and the business problems they are trying to solve.
Hello Heart has a positive, diverse, and supportive culture - we look for people who are collaborative, creative, and courageous. Oh, and if you want to see some recent evidence of the fun things we do at Hello Heart, check out our Instagram page.
Skills Required
- 8+ years in product marketing, content strategy, or storytelling, with experience setting direction for a B2B brand and executing against it.
- Outstanding storyteller with strong, succinct writing and communication skills and an eye for good design.
- Ability to synthesize large amounts of information and simplify it for different target segments.
- Strong editorial judgment and taste; understands what resonates with sophisticated buyers (health plan CMO, benefits director, cardiologist, member).
- Proven track record translating complex products into narratives that drove commercial outcomes (win rate, sales cycle, retention, or awareness).
- Experience with category creation or major market repositioning.
- Experience building storytelling systems that scale (frameworks, formats, and habits adopted across teams).
- Data-driven mindset combining customer research and metrics to build strategy and measure outcomes.
- Comfortable adapting storytelling in a fast-moving product organization.
- Relentless curiosity about the product, the science, and the people it helps.
What We Do
Hello Heart is the only digital therapeutics company to focus exclusively on heart disease, the #1 cause of death for men and women in the US. Through a connected mobile app that uses AI, behavioral science, and personalized digital coaching to drive lifestyle changes, Hello Heart empowers people to embrace healthier behavior, which can reduce the risks of high blood pressure and heart disease. It also helps users catch readings that are extremely high, encourage them to talk to their doctor and catch potential risk in time. Validated in peer-reviewed studies, Hello Heart is easy to use and works alongside an employer’s benefits ecosystem. Founded in 2013, Hello Heart is a member of the American Heart Association’s Innovators’ Network, and is part of the CVS Health Point Solutions Management Program. Visit www.helloheart.com for more information.









