Head of Product Marketing & GTM

Posted Yesterday
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Bellevue, WA, USA
In-Office
Entry level
Artificial Intelligence • eCommerce • Retail • Software
The Role
Lead product marketing and go-to-market strategy for SpangleAI’s AI-powered commerce platform. The role will define positioning, messaging, customer value, launch strategy, and sales enablement while partnering closely with product, sales, and leadership. Success requires a builder mindset, rapid experimentation, strong execution, and the ability to translate generative AI and commerce capabilities into demonstrable customer outcomes.
Summary Generated by Built In

About SpangleAI

Launched in 2025, Spangle AI is the agentic conversion layer connecting AI-led discovery to real-time conversion. We've partnered with enterprise brands like REVOLVE, Alexander Wang, and Steve Madden, delivering up to 50% conversion lifts and 2x ROAS improvements.

We recently closed a $15M Series A. Spangle won NRF’s VIP (Vendor in Partnership) Award for Best AI-Driven Marketing Solution and was recognized in Business of Fashion’s AI startups to Watch. 

Founded by serial entrepreneurs with 30+ years scaling AI and commerce at Amazon, Saks, and Gap, we're building the commerce infrastructure for the agentic era, where ChatGPT Shopping, Google AI Overviews, and Meta are reshaping how consumers discover and buy.

The Role

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What you'll own:

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Why this role is different:

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What We're Looking For

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Our Culture

  • GenAI-native in how we build, sell, and operate
  • High ownership, low overhead, and bias toward action
  • Focus on speed, experimentation, and execution
  • Deep emphasis on creating clear, demonstrable customer value
  • Preference for builders and operators over hierarchy
  • Strong belief in in-person collaboration

Why Spangle

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  • Meaningful ownership and impact at an early stage with ample career growth opportunities
  • Competitive salary with uncapped commission and equity
  • Benefits: Health, dental, and vision insurance, 401(k), Unlimited PTO
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The Company
6 Employees
Year Founded: 2024

What We Do

Spangle AI builds an agentic commerce platform that connects AI-led product discovery with real-time conversion. Its software turns shopper context into adaptive shopping experiences, helping enterprise and direct-to-consumer brands improve conversion and return on ad spend. The company combines AI agents, commerce infrastructure, and tailored implementation services to help retailers protect brand equity, retain first-party data, and grow sustainably over time.

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